Inbox Insight

FEBRUARY 26, 2018

Rather than smothering your potential customers in content you think they’re interested in, you’re providing content they actually are actively interested in – resulting in higher engagement, stronger relationships and significantly raises the likelihood of a sale. A/B Testing. Intent Targeting. In comes ‘Intent Targeting.’.

Marketing AI 40

Marketing AI Trends Sales Genius Opt-out 40

Smashmouth Marketing

JUNE 25, 2009

Especially today when the buyer defines the sales cycle, not the seller. The next level of the product, Genius Enterprise , gets into serious marketing automation, but with the same usability and non-IT methodology of Genius Pro. Does it work? and then once I did a 15 page session, my phone rang and there he was.

Leadlander 100

Leadlander Sales Genius Marketing Automation Services Salesforce.com 100

Content Standard

MARCH 20, 2017

The company is doing okay, though you’ve been trying for a while to ramp up sales, but the cash registers are silent as the tomb. Buying a list is buying stale food: no sales nutrition there. As Mark Twain said after his latest marketing promotion, “The reports of the death of the email campaign are greatly exaggerated.”

Email Campaigns 47

Email Campaigns Campaigns Sales Genius SMB 47

Online Marketing Institute

JULY 31, 2009

Demand Stream™ includes a Web widget that shows sales and marketing the names of companies visiting the Web site in near real-time. One side of the supply helps firms generate demand — acquire leads in a sales-led “push” model, one that feels more focused on outbound communication. I’m sure I forgot a few.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40