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Marketing + Technology + Management – Hype = MarTech


It’s like being a lactose-intolerant maître fromager. But my hope is that such a pragmatic, vendor-agnostic conference at the intersection of marketing, technology, and management will be valuable and appealing to you too. Earlier this month, I wrote a draft of a “martech manifesto” called The Grand View of MarTech (I’d love your feedback on it, if you have a chance). A hype-free, deep dive into state-of-the-art marketing technology.