Remove a-b long-tail
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PPC Isn’t Screwed — You Aren’t Doing It Right

Convert

tracking accuracy got all messed up. For one: “ More money in (to ads) = More money in purchases x ROAS ” no longer holds true. “PPC is dead.”. PPC is dying.”. That’s a bit of a stretch. PPC is still alive and well. No, not as many marketers are crazy about it as they once were. it’s no longer so easy to get impressive returns.

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17 Best Paid Media Tools for Marketers

Single Grain

As long as you have a working Google account, you are all set. With the right paid platforms, your brand gets the opportunity to be seen by a larger and broader audience who would otherwise be out of your reach. When you’re spending money to make money, naturally you want to see a healthy ROI. Get A Free Consultation. 1) SEMrush.

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42 Digital Marketing Trends You Can’t Ignore in 2020

Single Grain

After all, if your business has any intention of remaining competitive in today's online landscape, you must adapt to the rapidly evolving changes in digital marketing. As Brian Solis puts it: “Each business is a victim of Digital Darwinism, the evolution of consumer behavior when society and technology evolve faster than the ability to exploit it.