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Ecommerce Advertising Strategy: How We Doubled PPC Sales for ThinSlim Foods (w/ a 3X ROAS)

Single Grain

ThinSlim Foods is a brand of low-carb products that has been doing quite well: they’ve grown 100-150% every year for the last seven years. But although they were getting a good ROAS, they weren’t able to increase conversion volume with their account structure.


UTM Parameters: Why and How They REALLY Help You


Do you ever sit back, look at your traffic in Google Analytics, and wonder: “Wait a minute. Finally, we’ll include a 2-minute video that shows you how to target OptinMonster campaigns to specific referrals. Imagine a scenario where you’re driving both paid and organic traffic.

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The Big List of Content Marketing Acronyms


Were you just in a meeting when someone casually dropped an acronym you’ve never heard and no one else batted an eye? A lot. We update this list as we go so if you don’t see something today, there’s a good chance it’ll be here soon. CPA: Cost-per-Action.

Best Advertising Agency: Top 10 Choices for 2022

Single Grain

This means that it’s becoming a challenge to find a reputable advertising agency that has the experience and talent to help you create and launch a successful advertising strategy. With digital advertising services, you can improve your return on advertising spend ( ROAS ).

The Ultimate Guide to PPC


Marketers, can we be honest with each other for a second? On a scale of 1-10, how much do you really understand the world of paid advertising? Despite the fact that 45% of small businesses use paid ads , pay-per-click is still a concept that eludes many of us. As a marketer, PPC is a skill that you should have in your toolbelt — or at least have a basic understanding of. What’s a marketing channel without a few acronyms and a little jargon?

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42 Digital Marketing Trends You Can’t Ignore in 2020

Single Grain

As Brian Solis puts it: “Each business is a victim of Digital Darwinism, the evolution of consumer behavior when society and technology evolve faster than the ability to exploit it. Get A Free Consultation. Content Marketing and Artificial Intelligence: A Perfect Marriage?