Say “No” to No-Reply Email Addresses (And What to Do Instead)
Litmus
FEBRUARY 2, 2023
But what about after they open—and have something to say? Sometimes overlooked, the reply-to email address and from name are key identifiers for your subscribers—especially if they choose to reply to an email (which many do!). From a customer support perspective, these are important parts of your email that should never be overlooked.
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