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The 10 Definitive Email Newsletter Best Practices For Exponential Growth

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Looking for email newsletter best practices to improve your campaigns? Email marketing is one of the best and most cost-effective marketing channels at your disposal. It’s a great way to guide your audience across the marketing funnel and get more sales at a low price.

How to build an email marketing funnel? [With 8 examples of emails in a Sales Funnel]

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You can’t just create a great product & pray that people will get out their credit cards to buy it.

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Promoting an Affiliate Deal [How to Increase Your Affiliate Income Via Email Marketing]

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Affiliate marketing is a huge and consistently growing business. In 2017, Statista estimated that the total spending through affiliate marketing in the U.S. reached $5.37 billion. This year, the projected figure is $6.82

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Ultimate Guide to Email Segmentation [Definition, Benefits and Best Practices]

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In this in-depth email list segmentation guide, you are going to learn all you need to know about email segmentation. I will talk about the email segmentation basics and the importance of segmenting your emails list. I will also talk about the email list segmentation best practices.

ABCs of Data Normalization for B2B Marketers

Data normalization. It’s not a far stretch to suggest that the topic isn’t exactly what gets marketers excited in their day-to-day workflow. However, if lead generation, reporting, and measuring ROI is important to your marketing team, then data normalization matters - a lot. In this eBook, we’ll break down the ins and outs of data normalization and review why it’s so critical for your marketing strategies and goals!

3 Email A/B Tests You Should Be Running Right Now [With Examples]

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Your email list is only as valuable as your ability to convert customers from it. Research abounds about email’s ROI potential. Every time a consultancy or agency publishes an ROI study on marketing channels, businesses consistently rank email high on the list.

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How to Build Your Email List with Instagram Giveaways

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Giveaways have always been popular with big brands and marketers. Giveaways are massive campaigns that allow brands to acquire new customers and boost sales. Now, brands are using Instagram giveaways to successfully grow their social media following, website traffic, and email lists.

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Email Open Rates Best Practices

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Think about all the time you spend crafting great content, writing irresistible CTAs and compelling, engaging copy. You want people to read your emails, right?

How to Utilize B2B Email Marketing to Scale-up Your Business

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Did you know that, on average, B2B email campaigns have a 47% higher CTR than B2C campaigns? So, if you’ve been waiting for a sign to help you decide whether or not you should use B2B email marketing to boost your business, this might be it.

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How to Send Bulk Emails Without Spamming (A Step by Step Guide)

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Sending bulk emails and trying to get them into inboxes can feel like this: Trying to hit that inbox You go through the process of crafting a beautiful email, signing them off with ‘Love, Jason’ and then finding that your emails are crash landing into the recipient's spam box.

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Why Smoking Costs Employers More Than They Realize

Your employees are smoking, and at a cost of $7,000 per year for each employee who smokes, that adds up - fast! This free report will show you how an effective cessation program pays for itself.

5+ Email Sequence Examples, Benefits, Types & Tips on How to Create Them?

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Timing > List size? If I had a dime for every time someone asked ‘How huge is your list?’, I would have enough to buy hoardings at Times Square, NY or Piccadilly Circus, London (or maybe both.gasp) and put this instead - 'List size doesn’t matter. Timing is everything’.

What is an Email Sequence?

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Timing > List size? If I had a dime for every time someone asked ‘How huge is your list?’, I would have enough to buy hoardings at Times Square, NY or Piccadilly Circus, London (or maybe both.gasp) and put this instead - 'List size doesn’t matter. Timing is everything’.

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How is Email Marketing Pricing done?

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If your choice of drug is surprise bills, go away. If not, take a seat and let’s read this email marketing pricing guide, top to bottom. This guide is not about the cheapest services available but about how you can be more informed so you don’t end up with bills you didn’t anticipate.

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Mailchimp Pricing: Do you get what you pay for?

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This is the most up-to-date Mailchimp pricing guide. I am sure Chimp’s cuteness got your floored but can you say the same about its pricing? I know you have lots of questions so I will start right away.

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The 2019 Technographic Data Report for B2B Sales Organizations

In this report, ZoomInfo substantiates the assertion that technographic data is a vital resource for sales teams. In fact, the majority of respondents agree—with 72.3% reporting that technographic data is either somewhat important or very important to their organization. The reason for this is simple—sales teams value technographic data because it makes essential selling activities easier and more efficient.

What is a bulk email blast?

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What did you miss? Let me tell you what you missed while you were busy segmenting but God of email marketing was sharing tips - you can send the same email to everyone and it won’t be a sin. via GIPHY Instead, it would just be called an email blast. Harmless, if done as told in this guide.

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12 of the Best Newsletters to Subscribe to in 2020

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Newsletters are sexy. again! Email is one of those things that marketers wish to kill all the time, they came with bots (that didn't age well at all), now they are experimenting with sms (again), but email stood the test of time, again and again.

Changes in Mailchimp - An offer you must refuse?

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Mailchimp made a major move last week, they announced that they are transitioning from an email marketing software to an all-in-one marketing platform. The news in itself was not very surprising considering they have been adding these all-in-one marketing features for the last few years.

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What is an Email Sequence?

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Timing > List size? If I had a dime for every time someone asked ‘How huge is your list?’, I would have enough to buy hoardings at Times Square, NY or Piccadilly Circus, London (or maybe both.gasp) and put this instead - 'List size doesn’t matter. Timing is everything’.

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The Time-Saving Power of Intent Data for Sales

By using the power of intent data, capturing buyer interest has become more feasible for sales. Not only that, but using it will save immense time during your workflow; a win-win on all fronts.

12 Easy Tweaks to Ask for Reviews via Email

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Collecting customers’ reviews is a game-changer for any business looking to boost their revenue and beat the competition. Customers’ feedback may influence your decision-making process and shape the future of your products or services.

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Guide to Bulk Email Blasts (Best Practices That Work in 2020)

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What did you miss? Let me tell you what you missed while you were busy segmenting but God of email marketing was sharing tips - you can send the same email to everyone and it won’t be a sin. via GIPHY Instead, it would just be called an email blast. Harmless, if done as told in this guide.

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8 Strategies To Help You Increase Email Response Rates

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If you have an email marketing list, there are several factors you need to optimize to have a significant positive return on investment. One of these factors is your email response rate. Your response rates would show you how effective your email marketing strategy is.

Funny Emails - it's ok to go rogue from the corporate world

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Fun fact: did you know that when you are doing business all the humor you had once in life is sucked out of your brain, leaving you with that grey rainy-day-type-of-mood? Well, this can't be real, but most of the people I know act like this was the total truth.

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How ZoomInfo Enhances Your Database Management Strategy

Forward-thinking marketing organizations have continuously invested in a database strategy for enabling marketing processes. Download this ebook to learn how to maintain a strategy that includes refreshed information, database cleanses, and an accurate analysis at the same time.

Campaign Monitor vs Mailchimp - Email Marketing Against the All-In-One Marketing Platform

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"The money is in the list!" This is an expression that every single person that lives in the business world read or heard at some point in his professional life. Russell Brunson in his book Dotcom Secrets explains the importance of building an email list so you can have the traffic you can control.

3 Tips to Create an Excellent Follow-up Email Sequence

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Did you know?

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12 of the Best Newsletters to Subscribe to in 2020

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Newsletters are sexy. again! Email is one of those things that marketers wish to kill all the time, they came with bots (that didn't age well at all), now they are experimenting with sms (again), but email stood the test of time, again and again.

7 MailChimp Alternatives (Our Feedback After Trying Them Out)

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MailChimp isn’t really meeting your needs eh? Chances are, you’re looking for something with better legal policies, pricing and support. Yep, we’ve traveled that road as well.

How ZoomInfo Enhances Your ABM Strategy

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. More specifically, updated data can help organizations outline key accounts for their campaigns. And to begin the targeting process, marketing teams must develop an Ideal Customer Profile (ICP) with appropriate firmographic and behavioral data to ensure they’re going after the correct audience.Download this eBook to learn how to start improving your marketing team's data!

Abandoned Cart Recovery Email Templates - Ultimate Guide

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‘A cart has been abandoned.’ - this message might keep your mobile busy every other minute if you are an eCommerce store owner. Also, you should have asked your abandoned cart recovery plugin to get you notified about it.

Drip Pricing - Key Things That Will Affect Your Bill

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It’s easier to turn a cat into a unicorn than turn emails into money. But that’s what Drip, an eCRM software wants to help you do - turn your subscribers into customers.

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MailerLite Pricing - What no one is telling you

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I don’t know who birthed this idea. This idea of designing complex pricing models for email marketing software. Rather than getting frustrated & saying words that babies shouldn’t hear, let’s read about one tool that actually has a straightforward pricing model.

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A Guide to ActiveCampaign Pricing

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If you haven’t heard it yet, let me tell you that there are 450+ email marketing software in the world. Some are free and do the same work my pigeon can do. Some are so expensive that the bills can look like your phone number. Stay hopeful. I am going to tell you about ActiveCampaign’s pricing.

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The Account-Based Marketing Playbook

Account-Based Marketing is a strategy, not a solution.

How to Build an Email List for Retargeting using Google Ads

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When it comes to building email lists and sending out targeted emails, most marketers tend to go down the traditional route of mass emails or partly customizable email marketing software.

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