GreenRope

3 Smart Ways to Empower Your Emails with CRM Data

GreenRope

3 Smart Ways to Empower Your Emails with CRM Data. Yesterday, John received a "thank you" email from a company whose expansive clothing catalog had caught his eye. To his surprise, the message addressed him by name. Having piqued his interest, John was enticed to read further.

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How to Market Your Business on a Zero (or Small) Marketing Budget

GreenRope

How to Market Your Business on a Zero (or Small) Marketing Budget. Budgets aren’t endless, and hard times call for making the most of the budget you do have. While big budgets are always a nice perk, they aren’t necessarily critical for effective marketing.

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May 2020 System Updates

GreenRope

May 2020 System Updates. Every month we add new features and updates to the GreenRope system based on your feedback. Here are all the updates and new features we added in May: Invoice Updates: Multiple quotes & invoices per opportunity.

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10 Surprising things you didn’t know about Staff Accountant, Chris Ramirez

GreenRope

10 Surprising things you didn’t know about Staff Accountant, Chris Ramirez. As GreenRope’s staff accountant, Chris plays a vital role on our tight-knit team.

ABCs of Data Normalization for B2B Marketers

Data normalization. It’s not a far stretch to suggest that the topic isn’t exactly what gets marketers excited in their day-to-day workflow. However, if lead generation, reporting, and measuring ROI is important to your marketing team, then data normalization matters - a lot. In this eBook, we’ll break down the ins and outs of data normalization and review why it’s so critical for your marketing strategies and goals!

The Mystery of Time Zone Sending Explained

GreenRope

“Time is free, but it’s priceless. You can’t own it, but you can use it. You can’t keep it, but you can spend it. Once you’ve lost it you can never get it back.” ” - Harvey Mackay. Let's talk about time.

CRM for Government Agencies

GreenRope

CRM for Government Agencies. Why All Local, State, and Federal Agencies Need A Complete CRM. From local government to state and federal agencies, CRM can improve governance by empowering organizations with the right digital tools. But not just any CRM will do.

Generate Buzz on a Shoestring with These 8 DIY Marketing Tips

GreenRope

Generate Buzz on a Shoestring with These 8 DIY Marketing Tips. By Laura Gayle, Business Woman Guide. Managing a small business often comes with a small marketing budget.

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Coronavirus: Is it time to update your marketing messages?

GreenRope

Coronavirus: Is it time to update your marketing messages? Don’t panic. Yes, things are crazy, but there are tactics you can use to connect, engage, and even grow in the coming months. "Losing "Losing your head in a crisis is a good way to become the crisis." " C.J. Redwine.

10 Surprising Things You Didn't Know About Marketing & Implementation Specialist, Madison Potter

GreenRope

10 Surprising Things You Didn't Know About Marketing & Implementation Specialist, Madison Potter. A senior team member, Madison is passionate about how utilizing the right tools will strengthen your brand and attract the right clients. Solving complex problems is always a welcomed challenge.

Why Smoking Costs Employers More Than They Realize

Your employees are smoking, and at a cost of $7,000 per year for each employee who smokes, that adds up - fast! This free report will show you how an effective cessation program pays for itself.

#CoolerChat - KPIs

GreenRope

April 8, 2020. CoolerChat - KPIs. Why is content relevant for personal branding? What are some ways to put yourself out there? What are some tips for using content to promote yourself and your skills? What are some tips for distributing content so that it gets more exposure?

Data Cleaning Tips

GreenRope

Data Cleaning Tips. 10 must-know tips to spring cleaning your data! Tip #1 Know Your System. Your CRM probably has data cleaning tools you’re probably unaware of.

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#CoolerChat Customer Retention

GreenRope

31, 2020. CoolerChat - Customer Retention. What’s the value of having a customer retention strategy? Does your organization have a customer retention strategy in place? How do customer retention strategies differ from lead generation strategies?

10 Easy Email Automations You Need to Implement Today

GreenRope

10 Easy Email Automations You Need to Implement Today! Email automation is a simple and easy way to stay in touch with your audience. Successful businesses leverage email automation to amplify their reach and to share critical information with ease.

The 2019 Technographic Data Report for B2B Sales Organizations

In this report, ZoomInfo substantiates the assertion that technographic data is a vital resource for sales teams. In fact, the majority of respondents agree—with 72.3% reporting that technographic data is either somewhat important or very important to their organization. The reason for this is simple—sales teams value technographic data because it makes essential selling activities easier and more efficient.

Sales Automation in 2020 - A Simple Guide For Small Businesses

GreenRope

Sales Automation in 2020. A Simple Guide For Small Businesses. Let’s face it, running a successful business can be quite a hassle and a time-consuming affair, especially during the early stages of setting it up.

#CoolerChat - WFH

GreenRope

17, 2020. CoolerChat - Virtual Teams. Q1 Who benefits the most from remote work? Q2 For those used to working remotely, can you list some advantages to working from home from an employee perspective? Q3 What’s the upside for a company to go virtual from an organizational perspective?

Surviving COVID 19: A Letter From GreenRope's CEO, Lars Helgeson

GreenRope

Dear Business Leaders: Don't F ing Panic. By now, you’re probably feeling a little overwhelmed by all the news and hype around coronavirus. It already has made an enormous impact on our economy and social structure, and the coming months will be a tumultuous test of our resiliency.

Dear Business Leaders: Don't F ing Panic

GreenRope

Dear Business Leaders: Don't F ing Panic. By now, you’re probably feeling a little overwhelmed by all the news and hype around coronavirus. It already has made an enormous impact on our economy and social structure, and the coming months will be a tumultuous test of our resiliency.

The Time-Saving Power of Intent Data for Sales

By using the power of intent data, capturing buyer interest has become more feasible for sales. Not only that, but using it will save immense time during your workflow; a win-win on all fronts.

How to Stay Productive Amid the Coronavirus Chaos

GreenRope

While uncertainty looms and more businesses are requiring employees to work from home, you might be wondering, “How is this going to affect the productivity of the team and the business overall?”

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Email Tracking & Engagement

GreenRope

Email Tracking & Engagement. By Madison Potter. Email continues to be at the core of any successful business marketing strategy. It goes beyond delivering content into the inboxes of your contacts, but rather curating content that is personalized based on their needs and preferences.

#CoolerChat - Informational Silos

GreenRope

March 10, 2020. CoolerChat - Informational Silos. Silos concern more than just farmers. See how silos effect your business, and learn how to mitigate them from the experts. What are silos? What effects can silos have on an enterprise? Are silos inherently negative?

5 Ways to Optimize Email Marketing Open Rates

GreenRope

5 Ways to Optimize Email Marketing Open Rates. Successful online brands spend significant time and money refining their email marketing campaigns. Email still outperforms other forms of digital marketing by a significant margin.

How ZoomInfo Enhances Your Database Management Strategy

Forward-thinking marketing organizations have continuously invested in a database strategy for enabling marketing processes. Download this ebook to learn how to maintain a strategy that includes refreshed information, database cleanses, and an accurate analysis at the same time.

10 Surprising Things You Didn't Know About Client Advocacy Manager, Nour Sankary

GreenRope

10 Surprising Things You Didn't Know About Client Advocacy Manager, Nour Sankary. Nour Sankary is one of GreenRope’s dedicated Client Advocacy Managers. She plays a vital role in advocacy and outreach. She loves problem solving, and getting to know each and every client she helps.

Email EasyBuilder vs. Emailer, Feature Differences

GreenRope

Email EasyBuilder vs. Emailer, Feature Differences. By Madison Ervin and Ian Cuatico. Emails are not going away and there’s a reason why businesses use this marketing tool everyday!

#CoolerChat - Twitter Chats

GreenRope

19, 2020. CoolerChat - Twitter Chats. Digital Marketing guru and Twitter chat connoisseur, Bernie Fussenegger, led us through a wonderfully engaging discussion on how brands can leverage Twitter chats to drive digital marketing success. Here's what the experts had to say.

Boost your branding by private labeling your account!

GreenRope

Boost your branding by private labeling your account! Private Label Links in GreenRope. The content you send clients and leads directly reflects your brand image. Shouldn’t the links used in this communication reflect that as well?

How ZoomInfo Enhances Your ABM Strategy

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. More specifically, updated data can help organizations outline key accounts for their campaigns. And to begin the targeting process, marketing teams must develop an Ideal Customer Profile (ICP) with appropriate firmographic and behavioral data to ensure they’re going after the correct audience.Download this eBook to learn how to start improving your marketing team's data!

5 Ways CRM Helps Sales Professionals

GreenRope

5 Ways CRM Helps Sales Professionals. Customer Relationship Management (CRM) technology is an essential tool for effective business management. CRM is software used by organizations of any size to track and grow important relationships.

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Ask the Experts on #CoolerChat - Email Marketing

GreenRope

19, 2020. CoolerChat - Email Marketing. We asked the experts about the best practices for email marketing. This is what they had to say. Q1 Is email marketing still relevant in 2020? Q2 What are advantages of email marketing compared to other mediums for digital marketing?

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#CoolerChat - Customer Journey Mapping

GreenRope

11, 2020. Customer Journey Mapping on #CoolerChat. What is customer journey mapping? Why are journey maps important to customer success? What are some benefits to customer journey mapping? What are some common mistakes made in the customer journey mapping process?

Contact Filtering

GreenRope

Contact Filtering: The Adjustments Section. Before diving into the different ways you can search and filter your contacts, it’s important to understand the different ways you can organize your contacts. Key Levels of Organization: Groups are the main level of organization within your CRM.

The Account-Based Marketing Playbook

Account-Based Marketing is a strategy, not a solution.

Red Hot SaaS - A CRM Valentine's Day Love Letter

GreenRope

Give Me Some Red Hot SaaS! Dear GreenRope, The last few months we’ve spent together have been some of the happiest times of my life. All the heartbreak and disappointment I’d experienced made me believe that love only existed in fairy tales. Maybe this is a fairy tale.

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