Goodish Agency

Let’s Talk about Conversions – CRO for SaaS Companies | Goodish Show S1E3

Goodish Agency

On 29th of April 2021 Goodish Agency hosted yet another episode of the Goodish Show, this time it was on the topic of conversion rate optimization also known as CRO for SaaS & FinTech companies.

Meet Google Analytics 4 (GA4) – Quick Overview

Goodish Agency

Google Analytics 4 is bringing lots of new features that we know you’ll want to hear about! In this short introduction to GA4 we’re highlighting the biggest changes, opportunities, and limitations of the new platform.

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Goodish Agency Ranked Amongst Top Web Design Agencies in the US by DesignRush

Goodish Agency

Goodish Agency has recently been recognised as one of the top 20 Web Design Agencies in California by DesignRush. DesignRush is an online platform that ranks thousands of agencies that work in marketing, design, software or app development, and more.

Digital Marketing Strategy in 2021 for SaaS and beyond | Goodish Show

Goodish Agency

On February 25th, 2021 new hosted our very first Goodish Show on optimizing your digital marketing strategy in 2021 where we addressed the market adaptation to the word-wide pandemic in 2020, addressed pressing digital marketing topics of today, and provided some of our biggest tips for growing your brand in 2021.

The Retailer’s Guide to Marketing Data

Retailers are faced with extraordinary challenges – from changing consumer needs to unpredictable twists & turns in the economy. Learn how innovative retailers use zero-, first-, second-, and third-party data to find their best customers and drive repeat purchases.

iOS 14 Update – Here’s Everything You Should Know

Goodish Agency

By now you’ve must have heard about the latest iOS 14 update. If you’re curious how to get iOS 14, how it will affect your tracking and how you can get prepared to tackle this update head on, keep on reading! What Changes Can We Expect with the iOS 14 Update?

8 Go-To-Market Strategies

Goodish Agency

So, you want to know about the go-to-market strategies of 2021? To be 10 steps ahead of your competition?

Save Money on Customer Support without Losing Quality

Goodish Agency

Consider your day. Doubtless throughout, you’ve had innumerable interactions with various people & brands vying for your attention (and hard-earned money). Which, if any, do you remember? Will you remember them a year from now? How can I get you to remember this one?

Ideal Brand Positioning in 3 Simple Steps

Goodish Agency

Before we get started, we need to define what brand positioning is. Partly so that we can have a productive discussion & partly because the art of marketing is nothing if not an ever-changing set of terms that try to describe old concepts in a new reference frame. So, what is brand positioning?

Google Ads Single Keyword Ad Group (SKAG) Campaign – Benefits & Drawbacks

Goodish Agency

Today we are going to be talking about what Single Keyword Ad Group campaigns are , why single keyword ad groups work in 2021 and how to get the most out of them. We will also show you how you can boost your brand awareness and get results like in the images below. What is a SKAG campaign?

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Going to Market Smarter in the New Economy

In 2021, as companies continue to move more functions online, employees will take a more virtual -- and flexible -- mindset and lifestyle in parallel to the digitization of businesses. To succeed, you must change the way you conceive and build new products as a digital business. Download the report today to discover more!

Google Data Studio Tutorial & Overview

Goodish Agency

By now you’ve must have heard of Google Data Studio. This really is a great free tool that every marketer should know about. Recently at Goodish Agency we hosted a Google Data Studio tutorial and provided our listeners with some useful tips.

Goodish Show: The Power of a Brand Community in 2021 [S1E4]

Goodish Agency

Tune in for our next Goodish Show where we’ll discuss The Power of a Strong Brand Community in 2021. Goodish will be joined by a community mastermind, Tom Norman , the founder of Kickstart your Community – company that focuses on fostering brand loyalty and word of mouth marketing.

The Ultimate Guide to Brand Awareness

Goodish Agency

Now that you’ve got the basics set up, it’s time to start some actual promotions. The start of any sales process is generating and increasing brand awareness, or some synonym for it, because people feel it’s their job to reinvent the wheel by calling it a circular mobility accessory.

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Goodish Show: Let’s Talk about Conversions – CRO for SaaS Companies [S1E3]

Goodish Agency

Join us on the 29th of April 2021 when we’ll be joined by Jim Martin, the CEO and founder of Align Digital. This successful Auckland-based company offers a conversion optimization service that can help grow to any Saas, E-commerce, or FinTech company.

The Definitive Guide to Remote Sales Coaching

Have you struggled to onboard, train, and provide continuous learning opportunities to your salespeople due to the abrupt shift to remote work? If so, you’re not alone. Sellers are relying on virtual selling more than ever. With in-person sessions no longer feasible, many organizations are looking for alternative methods to support their salespeople.

Getting to know Google Tag Manager

Goodish Agency

In this blog post, you will learn about basic concepts and features Google Tag Manager is offering to you. Why you should use Google Tag Manager. Tracking user journey. Let’s take a simple user journey. Product page, cart, checkout and thank you page.

The Power of a Brand Community in 2021

Goodish Agency

With the rise of various social media engagement groups, more and more brands are starting to create their own brand communities. They’re realizing that these community members will be their main stakeholders who will help to promote their brand and increase their brand engagement.

Building & Growing a SaaS Company in 2021 | Goodish Show S1E2

Goodish Agency

On April 1st 2021 Goodish Agency hosted the 2nd Goodish Show on Building and Growing a SaaS Company in 2021. We were joined by a very special guest, Dan Daniels, director of American Credit Systems and iSoftPull , industry leading credit reporting software for finance professionals.

Goodish Show: Building and Growing a SaaS company in 2021 [S1E2]

Goodish Agency

Are you ready for the second episode of the Goodish Show? I know we are! Join us on the 25th of March 2021 when were going to talk about Building and Growing a SaaS company in 2021. Our featured guest Dan went from working from his garage to having a Tesla in his garage.

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The Forrester Wave™: B2B Marketing Data Providers, Q2 2021

In our 24-criterion evaluation of B2B marketing data providers, we identified the 11 most significant vendors — Data Axle, Dun & Bradstreet, Enlyft, Global Database, InsideView, Leadspace, Oracle, SMARTe, Spiceworks Ziff Davis, TechTarget, and ZoomInfo Technologies — and researched, analyzed, and scored them. This report shows how each provider measures up and helps B2B marketing professionals select the right one for their needs.

How to Use Google Analytics in 2021 – The Ultimate Guide

Goodish Agency

Let’s talk about Google Analytics, one of the most useful tools out there for any SaaS company. If you were wondering what is Google Analytics and how to set up a Google Analytics Account, you’re in the right place.

Goodish Show: The Secrets of an Effective Branding Strategy for SaaS Businesses [S1E1]

Goodish Agency

Topics we’ll cover: Branding your company Positioning your brand on the market Differentiate your brand from your competition Utilizing social media for better brand positioning Segmenting your audience and improving your conversion rates by collecting better leads.

Are you Happy? – How to Understand Customers

Goodish Agency

How to understand customers – let’s talk about people. As marketers & entrepreneurs we tend to keep focusing on numbers. How could we not, when they are right in front of us? Every tool or channel I try to get my message through tends to shove numbers right into my face.

Who am I? – Branding Your SaaS Startup in 2021

Goodish Agency

Descartes knew one thing. He knew he was thinking, therefore he could be certain that, at least, he existed. Well, I’m certain of another. You have no product to sell. Oh, I’m certain you’ve written a bunch of code & connected it to various buttons.

11 Email Deliverability Strategies to Reach the Inbox

With nearly 1 in 5 emails from U.S. senders failing to reach the inbox, deliverability challenges still plague senders and prevent email campaign success. Check out this deliverability guide for actionable strategies and real-world examples of companies applying smart inboxing tactics.

Case Study – Digital Clipboard

Goodish Agency

What is Digital Clipboard. Digital Clipboard is a software company providing onboarding service for professional financial advisors. . Objective: New website. The client updated their software functionality and look. And they wanted a new website to better communicate its value to the clients.

Case Study – Hemptouch

Goodish Agency

Who is Hemptouch. Hemptouch is a beauty and skincare company producing products from hemp. All of their products are made with nature’s finest Cannabis sativa extracts. Objective: Improve CRO.

Goodish Show [S1E4]: Building an Online Community in 2021

Goodish Agency

For the 4th episode of the Goodish Show we discussed the power of a strong online community. We were joined by Tom Norman , the CEO & founder of Kickstart Your Community. His company focuses on fostering brand loyalty and word of mouth marketing.

5 Steps to Win at Market Segmentation

Goodish Agency

As you know, not all of your customers have the same characteristics or share the same profile which is where Market Segmentation comes in handy. Read about our top tips regarding defying your customer, building a persona and adapting your marketing strategies to well defined customer segments.

The Ultimate Sales Coaching Guide

Sales coaching is a training format that allows the leaders in your organization to share their valuable experience with the rest of your sales teams. It’s an interactive approach to sales training where sellers get to practice what they’re taught and use information in real-life scenarios.

Landing Pages for Industrial Lead Generation

Industrial Marketing Today

The importance of landing pages for industrial lead generation cannot be overstated. That’s where conversions happen—visitors turn into leads. Landing pages are where your visitors first land from a marketing campaign or a social.

How to Grow Your Business with Voice of the Customer

SendX

Imagine you’re a consumer on the hunt for a new pair of sneakers. You’ve done some Google searching and scrolled through your favorite brands on Instagram. You’ve even added an item to your cart on a handful of websites, but haven’t yet pulled the trigger.

The Resurgence of AR and VR Content in a Post-Pandemic World

Marketing Insider Group

When people hear the terms augmented reality (AR) and virtual reality (VR) their minds tend to think futuristically. But the truth is, AR and VR content is here — and it’s not even new.

5 Consumer Behavior Trends Marketers Are Watching in 2021

Marketing Insider Group

In a year where just about nothing was predictable, consumers actually were. Clear consumer behavior trends have emerged over the past several months, even as circumstances have changed.

4 AI Hacks to Make Sales Teams More Efficient

Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data. Read on to learn the four AI hacks sales teams need to improve their performance. Download the eBook today!

12 Best Transactional Email Examples

SendX

Did you ever have experience with an abandoned cart email or an order confirmation in your inbox? Then you're already familiar with transactional emails. They are automatic emails sent when clients do a particular act: establishing a subscription, making a purchase, or changing the password.