Expert insights. Personalized for you.
We’re pleased to present our latest featured profile, designed to introduce you to our member consultants, advisors, executive coaches, clients, partners, and other extraordinary people. MORE
In September 2019, “ A Brief History of Digital Transformation ” published by ContentStack looked forward to a near future (2020) where “50% of The Global 2000 will see most of their business depend on their ability to created digitally transformed products, services, and experiences.”. MORE
In nature, every action has its equal and opposite reaction. Physics demands that we adjust to stimuli. We either adapt or we fail. In business, things don’t play out in quite such black and white terms, though. MORE
Years ago, I took the time to set up four new email addresses for myself. Not one or two. Four. I had finally tired of waking up each morning to an inbox bursting with 500 or 600 emails. Perhaps a hundred were actual work or personal emails. MORE
Securing funding for a scale-up phase of a business is potentially more complex than securing funding as a startup. The risks and rewards are likely to be higher and there may, or may not, be evidence to support your assertions. MORE
The simplest way to describe DAOs – distributed autonomous organizations – is that they are online communities owned and controlled by their members. MORE
Attracting and retaining the best talent is challenging for everyone these days, with the Great Resignation and unemployment at record lows. Your message can either make you the clear choice or send your candidates somewhere else. MORE
Stories have incredible power. They shape our feelings, our thoughts, how we perceive the world and are perceived in the world. And sometimes they keep us stuck in a rut, blind to new facts and fresh potential. I was struck by the power of stories when I interviewed Hunter Lovins recently. MORE
Learning is a life-long endeavor. Be curious, ask questions, develop informed points of view grounded in the data and facts that you acquire on your learning journey. MORE
A technology consultant contacted me recently looking for a video solution to his problem — spreading the word about some of his firm’s software solutions in order to start pilot projects for new applications. What he had in mind was a 2-Minute Explainer® video — that’s what we’re best-known for. MORE
Eager to attend in-person events, B2B marketers may have their hopes dashed again as new variants spread. What’s an event organizer to do? Wait until the last minute (as evidenced by the number of “details to come” entries below). And soldier on. MORE
The latest episode of Messaging on a Mission , the podcast from Consultants Collective member consultant, Douglas Spencer features a round-up of interviews with many of his guests in 2021, including two fellow Consultants Collective member consultants, Brian Forest and Sharon McIntosh. MORE
The last time I dared to compile a set of predictions was pre-pandemic, going into 2020. Astonishingly, many of them turned out to be true, or mostly so. MORE
The pandemic-driven seismic shift to remote led to continued strong growth in the number of American digital nomads in 2021. The 2021 State of Independence research study found that 15.5 MORE
On the marketing privacy and security front in 2022, things are going to get worse – and better. That’s just the way technology seems to march forward. MORE
Marketers and web developers face a significant challenge in meeting customers’ high user experience and website usability expectations. However, they can conquer this challenge by prioritizing customer experience. MORE
It seems like every week I see a new research report naming leads as the top priority of B2B marketing departments. It’s no wonder CMOs focus an estimated 85% of their efforts on acquisition. Ask any sales person, “What do you want from marketing?’ They’ll say, “Leads! Give me leads!” MORE
It’s clear that B2B buyers want a B2C-like experience. A 2021 Bain & Company survey found that 92% of B2B buyers prefer virtual sales interactions. MORE
The significant rate of people exiting stage left from their work is one of many challenges we have faced during our Covid times. It is a wake-up call to all businesses to both understand why people stay or leave and what we can do to retain valuable employees for the future. MORE
For board members who aspire to provide better oversight of cybersecurity, it can be difficult because reporting is so different from other functions. Do you struggle with jargon, “heat maps” with odd logic and fuzzy “controls? MORE
The yawning gulf between sales and marketing is a fact of life in B2B companies. We all know this. We struggle to meld the cultures. We talk about the need for “alignment.” MORE
There are thousands of agencies that claim they “do social media.” This is a flat-out lie. The truth is that there are tons of agencies that offer social media services, but it is exceedingly difficult to find an agency that really does social media well. MORE
Data is one of the most valuable assets that a business can have right now — and without it, digital transformation may be difficult or impossible. Big data in digital transformation helps to accelerate digitization and migration of key systems. MORE
When was the last time you read an email that made you feel smarter? Or felt enlightened during an online meeting? MORE
We’re pleased to present our latest featured profile, designed to introduce you to our member consultants, advisors, executive coaches, clients, partners, and other extraordinary people. MORE
Here’s an ugly truth: most companies spend little to no time considering social media governance and security – even though ransomware, malware and other cyber attacks are on the rise and cost big-name companies millions of dollars every year. MORE
It’s once again time for our annual tradition of asking our Consultants Collective member consultants and other Biznology contributors to share their reflections on the past year and predictions and prognostications for the new one. MORE
I was recently interviewed by Karen Mangia, VP at Salesforce, for Authority Magazine on the Great Resignation and the Future of Work. I shared with her top five trends we see in working with our clients: 1. MORE
It’s November, which in the United States, is closely associated with Thanksgiving—a national holiday encouraging gratitude. Although one may argue it’s devolved into a holiday of gluttony, football, and bargain hunting, its undercurrent remains: giving thanks. MORE
For about a year, I’ve been splitting my browser time between Chrome and Brave , a browser that launched in 2016 with a focus on privacy. MORE
It’s the end of March Madness. No, I’m not talking about college basketball. MORE
Recognizing our own emotional content and the energetic frequency we bring to each interaction is a key component of a Conscious Leadership practice. Emotions are contagious. MORE
Meetings at work have long been derided as not-really-work. A popular internet meme classifies meetings as “a practical alternative to work.” MORE
Biznology
APRIL 11, 2022
Marketers and web developers face a significant challenge in meeting customers’ high user experience and website usability expectations. However, they can conquer this challenge by prioritizing customer experience.
Biznology
APRIL 6, 2022
There are thousands of agencies that claim they “do social media.” This is a flat-out lie. The truth is that there are tons of agencies that offer social media services, but it is exceedingly difficult to find an agency that really does social media well.
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Biznology
APRIL 4, 2022
Data is one of the most valuable assets that a business can have right now — and without it, digital transformation may be difficult or impossible. Big data in digital transformation helps to accelerate digitization and migration of key systems.
Biznology
MARCH 31, 2022
Source: [link]. B2B marketers would be looking for more money to create video content even if the pandemic had not given such a big boost to the kinds of online engagement where video content shines.
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Biznology
MARCH 3, 2022
A technology consultant contacted me recently looking for a video solution to his problem — spreading the word about some of his firm’s software solutions in order to start pilot projects for new applications. What he had in mind was a 2-Minute Explainer® video — that’s what we’re best-known for.
Biznology
JANUARY 26, 2022
I was recently interviewed by Karen Mangia, VP at Salesforce, for Authority Magazine on the Great Resignation and the Future of Work. I shared with her top five trends we see in working with our clients: 1.
Biznology
JANUARY 20, 2022
It’s clear that B2B buyers want a B2C-like experience. A 2021 Bain & Company survey found that 92% of B2B buyers prefer virtual sales interactions.
Biznology
JANUARY 4, 2022
The latest episode of Messaging on a Mission , the podcast from Consultants Collective member consultant, Douglas Spencer features a round-up of interviews with many of his guests in 2021, including two fellow Consultants Collective member consultants, Brian Forest and Sharon McIntosh.
Biznology
JANUARY 10, 2022
It’s once again time for our annual tradition of asking our Consultants Collective member consultants and other Biznology contributors to share their reflections on the past year and predictions and prognostications for the new one.
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Biznology
DECEMBER 22, 2021
On the marketing privacy and security front in 2022, things are going to get worse – and better. That’s just the way technology seems to march forward.
Biznology
DECEMBER 15, 2021
The last time I dared to compile a set of predictions was pre-pandemic, going into 2020. Astonishingly, many of them turned out to be true, or mostly so.
Biznology
DECEMBER 16, 2021
The simplest way to describe DAOs – distributed autonomous organizations – is that they are online communities owned and controlled by their members.
Biznology
DECEMBER 6, 2021
When was the last time you read an email that made you feel smarter? Or felt enlightened during an online meeting?
Advertisement
Retailers are faced with extraordinary challenges – from changing consumer needs to unpredictable twists & turns in the economy. Learn how innovative retailers use zero-, first-, second-, and third-party data to find their best customers and drive repeat purchases.
Biznology
NOVEMBER 29, 2021
The pandemic-driven seismic shift to remote led to continued strong growth in the number of American digital nomads in 2021. The 2021 State of Independence research study found that 15.5
Biznology
NOVEMBER 22, 2021
It’s November, which in the United States, is closely associated with Thanksgiving—a national holiday encouraging gratitude. Although one may argue it’s devolved into a holiday of gluttony, football, and bargain hunting, its undercurrent remains: giving thanks.
Biznology
NOVEMBER 8, 2021
Meetings at work have long been derided as not-really-work. A popular internet meme classifies meetings as “a practical alternative to work.”
Biznology
APRIL 26, 2022
Here’s an ugly truth: most companies spend little to no time considering social media governance and security – even though ransomware, malware and other cyber attacks are on the rise and cost big-name companies millions of dollars every year.
Advertisement
With nearly 1 in 5 emails from U.S. senders failing to reach the inbox, deliverability challenges still plague senders and prevent email campaign success. Check out this deliverability guide for actionable strategies and real-world examples of companies applying smart inboxing tactics.
Biznology
OCTOBER 13, 2021
We’re pleased to present our latest featured profile, designed to introduce you to our member consultants, advisors, executive coaches, clients, partners, and other extraordinary people.
Biznology
OCTOBER 11, 2021
In September 2019, “ A Brief History of Digital Transformation ” published by ContentStack looked forward to a near future (2020) where “50% of The Global 2000 will see most of their business depend on their ability to created digitally transformed products, services, and experiences.”.
Biznology
APRIL 20, 2022
For about a year, I’ve been splitting my browser time between Chrome and Brave , a browser that launched in 2016 with a focus on privacy.
Biznology
APRIL 18, 2022
Attracting and retaining the best talent is challenging for everyone these days, with the Great Resignation and unemployment at record lows. Your message can either make you the clear choice or send your candidates somewhere else.
Advertisement
When selecting data providers, companies must ensure they’re tapping into comprehensive, high-quality streams of fresh information which can be easily integrated into their products in a privacy-compliant manner.
Biznology
SEPTEMBER 7, 2021
In nature, every action has its equal and opposite reaction. Physics demands that we adjust to stimuli. We either adapt or we fail. In business, things don’t play out in quite such black and white terms, though.
Biznology
MARCH 21, 2022
Years ago, I took the time to set up four new email addresses for myself. Not one or two. Four. I had finally tired of waking up each morning to an inbox bursting with 500 or 600 emails. Perhaps a hundred were actual work or personal emails.
Biznology
APRIL 11, 2022
The significant rate of people exiting stage left from their work is one of many challenges we have faced during our Covid times. It is a wake-up call to all businesses to both understand why people stay or leave and what we can do to retain valuable employees for the future.
Biznology
APRIL 11, 2022
For board members who aspire to provide better oversight of cybersecurity, it can be difficult because reporting is so different from other functions. Do you struggle with jargon, “heat maps” with odd logic and fuzzy “controls?
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Biznology
AUGUST 4, 2021
Securing funding for a scale-up phase of a business is potentially more complex than securing funding as a startup. The risks and rewards are likely to be higher and there may, or may not, be evidence to support your assertions.
Biznology
AUGUST 2, 2021
The yawning gulf between sales and marketing is a fact of life in B2B companies. We all know this. We struggle to meld the cultures. We talk about the need for “alignment.”
Biznology
JULY 6, 2021
Stories have incredible power. They shape our feelings, our thoughts, how we perceive the world and are perceived in the world. And sometimes they keep us stuck in a rut, blind to new facts and fresh potential. I was struck by the power of stories when I interviewed Hunter Lovins recently.
Biznology
APRIL 1, 2022
Learning is a life-long endeavor. Be curious, ask questions, develop informed points of view grounded in the data and facts that you acquire on your learning journey.
Advertiser: ZoomInfo
Sourcing the right executive candidates and filling key managerial roles in an organization can be difficult, even in the best of times. Download this eBook to level up your discovery process, talent sourcing, and strategies for reaching your best-fit candidates.
Biznology
OCTOBER 3, 2021
It seems like every week I see a new research report naming leads as the top priority of B2B marketing departments. It’s no wonder CMOs focus an estimated 85% of their efforts on acquisition. Ask any sales person, “What do you want from marketing?’ They’ll say, “Leads! Give me leads!”
Biznology
MARCH 31, 2022
It’s the end of March Madness. No, I’m not talking about college basketball.
Biznology
MARCH 30, 2022
We’re pleased to present our latest featured profile, designed to introduce you to our member consultants, advisors, executive coaches, clients, partners, and other extraordinary people.
Biznology
MARCH 28, 2022
Recognizing our own emotional content and the energetic frequency we bring to each interaction is a key component of a Conscious Leadership practice. Emotions are contagious.
Speaker: Ari Capogeannis, Director - Revenue Marketing at NVIDIA
In this webinar, ABM expert Ari Capogeannis will provide examples of successful ABM strategies and assist you in making the most of your ABM technology!
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