sagefrog

JANUARY 17, 2025

Exceptional B2B customer experience (CX) is the backbone of success in an environment where every one of your competitors is looking to stand out. These relationships form a foundation of mutual success, where customer experience directly impacts retention, loyalty, and revenue. What Is B2B Customer Experience?

Ideal Customer Profiles 105

Ideal Customer Profiles B2B Lead Ranking Marketing Management 105

FunnelEnvy

JANUARY 12, 2025

This helps ensure that users are not overwhelmed with irrelevant content and are instead guided to the most impactful touchpoints, boosting engagement and conversion rates. This is especially important in the SaaS model, where a smooth, self-guided user journey can significantly impact long-term retention and customer satisfaction.

Conversion Rate 52

Conversion Rate Top of Funnel Customer Satisfaction Touchpoints 52

Martech

JANUARY 14, 2025

From upgrading data permissions to improving your ability to track customer satisfaction with feedback-linked tickets, these updates give you better control over your CRM and actionable insights for smarter decision-making. Get detailed insights on meetings with custom report builder.

Hubspot 61

Hubspot Enterprise Management Top of Funnel Allocation 61

Metadata

JANUARY 14, 2025

By expanding traditional Account-Based Marketing (ABM) into a comprehensive framework that encompasses the entire customer journey, ABX addresses the growing demand for tailored and impactful experiences. Building upon ABM history , ABX creates personalized, data-driven experiences across the entire customer journey.

Marketing Automation Services 52

Marketing Automation Services Ideal Customer Profiles Effectiveness Account Based Marketing 52

Advertisement

Want to lead customers down the path to retention and advocacy? After onboarding, most SaaS customers have to find their own way to success—with little more than a few CSM calls (if they’re a large enough account to have one), and a knowledge base to get them there.

Cross-Selling