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What Your Google Tag Manager Container Should Contain - Whiteboard Friday


So under events, we always track external links, so anything that points out to a domain that isn't yours. The way that we track this is we're looking at every single link that's clicked and if it does not contain our client's domain name, then we record it as an external link, and that's an event that we record. Or when you're looking at this in 2029 and you're thinking, "Why did I do this thing in 2019?"

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