vendor 2027 Related Topics 
Martech
JANUARY 23, 2024
Global martech spend is projected to surpass $215 billion annually by 2027, up from $131 billion in 2023, according to a Forrester forecast. Last year, spend increased 10.9%, according to the report, Global Martech Software Forecast, 2023 – 2027. The post Martech set to exceed $215 billion by 2027 appeared first on MarTech.
Webbiquity
MAY 3, 2022
84% of attendees and 67% of vendors want event organizers to help facilitate ecommerce transactions. In the pre-pandemic world, the top priority for planners was number of attendees; for B2B vendors, number of leads generated; and for attendees, the networking. Put another way, the market is expected to grow almost 20% overall by 2027.
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chiefmartech
SEPTEMBER 20, 2022
That was also the post where he boldly estimated that there were 100,000 software companies in the world — a rather staggering number that he expected to grow to 1 million by 2027. (“We’re gonna need a big chart,” I quipped, thinking of the modest 5,381 solutions on the 2017 martech landscape. billion by 2027.
MarketJoy
AUGUST 4, 2022
According to one estimate , online B2B will increase more than 70% by 2027, up from $12.2 trillion in 2019 to nearly $21 trillion in 2027. With 60% of current B2B purchases influenced or directly made by Millennials, a frictionless, seamless and personalized experience is expected from B2B vendors.
Martech
MARCH 14, 2023
Content production Vendors have been touting AI’s ability to improve creative productivity by eliminating mundane tasks for years. As marketers explore this generative AI tool without restriction, CMOs must assess its impact along three key functions: content production, ideation and market research.
Modern B2B
OCTOBER 20, 2023
and tech spending growth (YoY) is predicted at 3.6% (European Tech Market Forecast, 2022 to 2027) – all pretty banal. This was particularly true for cloud vendors, so differentiation is key – and that stems from understanding your customer and looking at things through their eyes. The projections certainly weren’t rosy.
PureB2B
MAY 30, 2022
To capitalize on this period of accelerated growth, HIT and SaaS vendors must ensure their sales and marketing efforts can successfully generate a predictable flow of qualified leads with healthcare providers. The Healthcare IT (HIT) sector is expanding faster than ever before, anticipated to grow globally by? over 17.4%
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