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How the loss of trade shows changed the customer acquisition funnel

Zoominfo

annually through 2027. “In March 2020, live events were canceled overnight. Like everyone else, we had to pivot, and fast.” — Danny Daly, manager, marketing events at ZoomInfo. Since the start of Covid-19, in-person events, conferences, and tradeshows have come to a halt.

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Event Marketing Trends for 2022 and Beyond: Insights from 10 Timely Research Reports

Webbiquity

More than three-quarters of respondents plan to spend the same (43%) or more (24%) on travel to conferences, conventions, and trade shows. Put another way, the market is expected to grow almost 20% overall by 2027.

Research 281
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What Are The Biggest Challenges Marketers Face In 2023?

Marketing Insider Group

The US artificial intelligence market is expected to reach almost $600 billion by 2027. Trade Associations and Conferences. Attend trade associations or conferences to learn from experts and meet new people who can help you stay ahead of the game.

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What Is B2B Marketing?

Marketing Insider Group

I’ve been working in B2B Marketing long enough to remember how we started as the folks who work the booths at trade shows and created brochures for sales.

B2B 295
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Will Outside Sales Recover When the Pandemic Ends?

Zoominfo

But social distancing restrictions have led to the cancellation of countless conferences, trade shows, conventions, corporate events and launches. percent between 2020 and 2027.

Zoominfo 147
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4 Challenges in B2B Healthcare Technology Marketing & How to Solve Them

PureB2B

by 2027. Challenge #4: Decline of Traditional Sales Tactics In the pre-pandemic world, trade shows, conferences, and in-person visits were a major part of healthcare tech sales.

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So Close – Next Gen Precision Marketing!

Digital Marketing World Forum

Above all private label is growing 3 times faster than manufacturer brands and expected to reach 25% by 2027 (Nielsen). Ourcart’s unique offering, Chop , brings together performance marketing and trade promotions to help brands establish and maintain direct relationships with their customers. . We’re all well aware of the massive disruption the CPG space is going through. More brick and mortar stores have been closed in 2017 than in the financial crisis.

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The Rise of the Adaptive Enterprise: Takeaways from QAD’s Explore 2019

Aberdeen

Precision Software, which provides global trade management and transportation execution software, has been renamed QAD Precision. Whether a manufacturer needs supplier relationship management, eInvoicing, EDI, trade management, supply chain planning, demand planning, transportation execution, or other enterprise solutions, QAD Adaptive Applications aims to provide a proven set of purpose-build solutions for manufacturers and the changing requirements they face.

Class 72
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Creative Marketing Strategies: How to Market a Cannabis Company

Single Grain

billion by 2027. b) Cannabis Trade Shows and Events. Cannabis trade shows and events also present excellent opportunities for sponsorship.

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The Definitive Guide to Machine Learning for Marketers in 2017

The Lead Agency

By 2027 all you might have to do is instruct your interface whom your client is, what type of campaign you are running, and the purpose of the campaign and the rest will be done for you. Similar to how trading software has become an indispensable tool for stockbrokers, machine-learning-driven marketing technology has the potential to become universal in the workplace.

Agency 100
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6 ways for creators to monetize their content in 2021 (and beyond)

ConvertKit

No more trading your time for money. The e-learning market is huge: It surpassed $250 billion in 2020 and is on track to hit $1 trillion by 2027 (so there’s plenty of room for more creators.). The creator economy is booming.

Income 88
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100 Compelling Email Statistics to Inform Your Strategy in 2023

V12 Data

billion by 2027. A catchy phrase, a compelling stat, a funny emoji – all are tricks of the trade. As a marketer, I love a good list of statistics and even better when they are accompanied by a good chart.

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The Ultimate Guide to the B2B Marketing Automation Solutions

Valasys

Marketers using automation solutions can benefit immensely from templates and pre-built programs for email, landing pages, webinars, trade shows, lead scoring and lead nurturing. is anticipated till 2027. The Ultimate Guide to the B2B Marketing Automation Solutions.

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The Gig Economy Is Undeniably Growing… But Where’s It All Headed?

ClearVoice

With one in three American workers now qualifying as a “freelancer” in some capacity — and 50% of American workers potentially being freelance by 2027 depending on which study you believe — the trend seems poised for an even bigger growth spurt. That the worker is customarily engaged in an independently established trade, occupation, or business of the same nature as the work performed for the hiring entity.