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Event Marketing Trends for 2022 and Beyond: Insights from 10 Timely Research Reports

Webbiquity

In the pre-pandemic world, the top priority for planners was number of attendees; for B2B vendors, number of leads generated; and for attendees, the networking. Put another way, the market is expected to grow almost 20% overall by 2027. Most impactfully, the report found that success metrics are changing.

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B2B Email Marketing: Maximizing Engagement and Conversions

Binary Demand

Email marketing remains the reigning champion when it comes to successful B2B lead generation solutions and achieving higher conversion rates. It involves sending targeted emails to businesses and professionals to establish and nurture relationships, generate leads, and drive conversions. billion by 2027.

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How to Collect B2B Intent Data: A Step-by-Step Guide for Increased Sales and Marketing ROI

Only B2B

billion by 2027, growing at a CAGR of 22.7% – [ Forbes report ] At this point, where the marketing landscape is full of noise, the most successful B2B businesses are already reaping the benefits of intent data — to maximize revenue. The global B2B intent data market is expected to reach a value of USD 2.16

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The World of Sales and How Things are Changing

MarketJoy

According to one estimate , online B2B will increase more than 70% by 2027, up from $12.2 trillion in 2019 to nearly $21 trillion in 2027. It is the antidote to the problems generated by systems that create a disconnect between companies and clients. This is how and why Account-Based Sales was born.

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B2B Email Marketing: Maximizing Engagement and Conversions

Binary Demand

Email marketing remains the reigning champion when it comes to successful B2B lead generation solutions and achieving higher conversion rates. It involves sending targeted emails to businesses and professionals to establish and nurture relationships, generate leads, and drive conversions. billion by 2027.

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What Are The Biggest Challenges Marketers Face In 2023?

Marketing Insider Group

The US artificial intelligence market is expected to reach almost $600 billion by 2027. Lead generation. You can best understand the success of marketing campaigns and allocate resources properly by connecting your marketing strategy with data that represents or directly leads to increased revenue. Impressions.

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50+ Must Know Digital Marketing Statistics For 2024

Huptech Web

billion users by 2027 (Forbes) 76% of social media users have purchased something they saw on social media The United States remains the largest social media ad market globally (Statistica) 94% of marketers use Facebook. Of those people, 58% of consumers check their email first thing in the morning (OptinMonster) 84.3%