Modern B2B

OCTOBER 20, 2023

and tech spending growth (YoY) is predicted at 3.6% (European Tech Market Forecast, 2022 to 2027) – all pretty banal. Looking inward to fix problems is a minefield, let alone addressing the customer growth opportunity at the same time (think ABM and cross-sell analysis to get a head start here). times more growth.

Forrester 52

Forrester Cost per Acquisition Cross-Selling B2B 52

Mereo

JULY 29, 2021

I wouldn’t be surprised, with the level of hyper-specialization new buyers are demanding, to see that number grow to 1 million by 2027.”. Is packaged to encourage initial adoption as well as cross-sells and up-sells of new features and associated modules. Simplifies scaling as the business requires. Reduce Churn.

Enterprise Management 60

Enterprise Management Pricing Price Marketing Management 60

Porch Group Media

NOVEMBER 5, 2019

In its marketing trends for 2018, Marketo highlights a Forrester study predicting that the approximately 100,000 software vendors of today will grow to 1 million hyper-specialized companies by 2027. With the sheer number of marketing technologies available on the market today, this number is going to continue to grow exponentially.

Planning 40

Planning Paid Search Agency Barriers Loyalty 40

Valasys

JULY 1, 2021

Integrating the B2B marketing automation solutions with all the technology vendors. past browsing & buying histories and links clicked on in the email), and also based on cross-channel behaviors (e.g., is anticipated till 2027. One can choose many goals such as: Generating more leads by increasing traffic to the website.

Enterprise Management 52

Enterprise Management Marketing Management Marketing Automation Services Marketing Automation 52

Martech

JUNE 3, 2022

billion in 2027, according to Global Industry Analysts’ predictions. As a consequence, email marketing platform vendors are educating their customers and redesigning interfaces to deemphasize the open rate metric. Email marketing platform vendors typically do a great deal to ensure the delivery of the messages they send.

Marketing Automation Services 136

Marketing Automation Services Enterprise Management Work Management Marketing Management 136