Pick The Right Plays: Using the Go-To-Market Framework
Zoominfo
AUGUST 31, 2020
The 33-year average tenure of companies on the S&P 500 in 1964 narrowed to 24 years by 2016 and is forecast to shrink to just 12 years by 2027,” according to research from Innosight, a business strategy consultant. Company transformation is a fundamental change in how a firm conducts business or sells its products.
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