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How You Can Give Consumers More Choice in Advertising

Marketing Insider Group

As ViralGains explains in findings from client case studies on zero-party data , asking questions within ads can improve the consumer-brand bond. study , contextual advertising around the world is expected to rise to $335.1 billion by 2026. Look at the results of one joint study published by MAGNA and Brave.

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Corporate Traveler Transforms its Business with Vidyard and Salesforce

Vidyard

Salesforce partners such as Vidyard are part of the growing Salesforce economy, which according to a new study by IDC * , is projected to produce more than 9 million new jobs and $1.6 trillion in new business revenue by 2026. The study finds that Salesforce is driving massive gains for its partner ecosystem, which will see $6.19

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Cable TV subscriptions set to drop below 50% of all US households

Martech

households will have a cable TV subscription by 2023, according to a new study. The study, by Insider Intelligence , expects the total number of pay TV households to drop to 65.1 Fewer than half of all U.S. million, a 4.8% decrease from 2022. That is 49.5% of all U.S. households. million households). In 2022, 63.2%

Cable 119
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Corporate Traveler Transforms its Business with Vidyard and Salesforce

Vidyard

Salesforce partners such as Vidyard are part of the growing Salesforce economy, which according to a new study by IDC * , is projected to produce more than 9 million new jobs and $1.6 trillion in new business revenue by 2026. The study finds that Salesforce is driving massive gains for its partner ecosystem, which will see $6.19

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The top five digital marketing courses in the U.S.

Martech

billion by 2026. Billion in 2026. Students also get to take master classes from top faculty at Purdue and industry experts from Facebook, work on Harvard Business Publishing case studies and access Facebook Ask Me Anything sessions in this highly interactive and comprehensive program. The current U.S. Course highlights.

Course 108
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How to Learn Social Media Without Getting Scammed

Contently

billion market globally by 2026, while the whole of digital marketing will be worth around ten times more. billion market globally by 2026, while the whole of digital marketing will be worth around ten times more. “We Instead, study social media as an aspect of a broader topic, such as corporate communications or digital marketing.

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This Women’s History Month, Celebrate These Trailblazers in STEM

Salesforce Marketing Cloud

In tech, specifically, women have largely been left out of opportunities and conversations.That reality, paired with our core value of Equality, has encouraged Salesforce’s work to change that — from our commitment to equal pay to our goal to reach 40% women-identifying and non-binary employees globally by the end of 2026.