Biznology

NOVEMBER 6, 2017

Even vendors with a billion users of their devices and operating systems could scale to more billions. For vendors who see this as an opportunity, they can sell to much larger markets of consumers. Disclaimer: All articles in Media 2025 are provided as-is for general information. Only the issued patent, such as U.S.

Lead Ranking 173

Lead Ranking Best Practices API Vendors 173

Webbiquity

MAY 3, 2022

84% of attendees and 67% of vendors want event organizers to help facilitate ecommerce transactions. In the pre-pandemic world, the top priority for planners was number of attendees; for B2B vendors, number of leads generated; and for attendees, the networking. Demand for podcasts has also increased.

Marketing Report 332

Marketing Report Event Marketing Research Trends 332

Biznology

AUGUST 28, 2017

Here’s a quick list of the key transitions in the new Media 2025 paradigm: From competing in Google’s, Facebook’s, and ad tech’s markets to changing the paradigm to an uncontested business and model. Add new people-first components as services delivered from cloud vendors like Amazon , Microsoft , and Google. But where are you going?

Marketing Automation Services 168

Marketing Automation Services Lead Ranking Custom Publishing Amazon 168

Biznology

NOVEMBER 27, 2017

Vendors will know what connected customers want. Vendors will fit their production and logistics to every customer’s pattern of product use. Customer loyalty in private relationships—connected consumption uses always-on customer-vendor relationships that exclude competitors. Lesson for leaders.

Marketing Management 132

Marketing Management Marketing Automation Services Forecasting Customer Satisfaction 132

Biznology

NOVEMBER 13, 2017

Customers in connected consumption with their preferred vendors. Disclaimer: All articles in Media 2025 are provided as-is for general information. Related articles in Media 2025: First article — Executive Summary: Lead exponential digital growth through publishing and advertising. Only the issued patent, such as U.S.

Custom Publishing 143

Custom Publishing Mobile Advertising Marketing AI Amazon 143

Only B2B

JUNE 30, 2023

Must Read: B2B Intent Marketing: Capturing Business Leads Driving Growth with B2B Purchase Intent Data: Unlocking the Power of Buyer Insights Understanding B2B Buying Intent: B2B buying intent refers to the signals and indications that suggest a potential buyer’s readiness to engage with a vendor or make a purchase decision.

Purchase Intent 62

Purchase Intent Intent Data Intent Purchase 62

Hubspot

DECEMBER 14, 2022

In PwC's 2025 & Beyond: Navigating the Payments Matrix , PwC explored the ongoing transition from cash-based to cashless payment methods, the development of digital economies, and the impact of new payment trends. Global cashless payment volumes are set to increase by more than 80% from 2020 to 2025, and to almost triple by 2030.

POS 80

POS Enterprise Management Tools Work Management 80

Content4Demand

AUGUST 24, 2022

Gartner says that 80% of B2B sales interactions between buyers and suppliers will be in digital channels by 2025. Buyer enablement offers support for those who are completing what Gartner identifies as the four buying tasks: problem identification, solution exploration, requirements building and vendor selection.

Gartner 87

Gartner Advertising Agencies Paid Search Agency B2B Sales 87

Biznology

OCTOBER 9, 2017

Advertisers and vendors will access consumers on each user’s terms, giving people new power to guide a people-first economy. See the Media 2025 article, “ Publishing’s revolutionary breakout: Always-on, multi-way connections in Shared Life Spaces.”). Digital boundaries and connected consumption vendors evolve with them.

Marketing Automation Services 130

Marketing Automation Services Work Management Advertising Agencies Marketing Management 130

Salesforce Marketing Cloud

DECEMBER 5, 2023

trillion in 2025. Insufficiently vetted third-party vendors and suppliers’ cybersecurity risks, which introduce unknown hazards to your organization. Supply chain attack Your own data management security may be on point, but are your third-party vendors? That’s not just a number — it’s a wake-up call.

Digital Asset Management 105

Digital Asset Management Enterprise Management Work Management Marketing Management 105

Biznology

SEPTEMBER 18, 2017

When countless products and services become connected, personal customer-vendor relationships will be added. Imagine that you have a short list of trusted vendors, and they know your personal consumption patterns. Your few trusted vendors know and supply you continuously and accurately. Connected consumption changes vendors.

Marketing Automation Services 172

Marketing Automation Services Work Management Marketing Management Customer Satisfaction 172

Trade Press Services

JANUARY 21, 2024

million in 2019 and is projected to rise to 47 million by 2025. Consider inviting key players that fall outside of your company, such as clients, vendors, stakeholders or subject matter experts to maintain consistent collaboration. It currently touts 32 million daily users , a number that has increased from 8.7

Enterprise Management 83

Enterprise Management Work Management Multi-Channel Transparency 83

Martech

MARCH 14, 2023

Content production Vendors have been touting AI’s ability to improve creative productivity by eliminating mundane tasks for years. Gartner expects 70% of enterprise CMOs will identify accountability for the ethical use of AI among their top concerns by 2025. Assessing ChatGPTs impact on key marketing functions 1.

Marketing AI 126

Marketing AI Enterprise Management Paid Search Agency Work Management 126

Martech

APRIL 1, 2022

video viewers by 2025, or 165.4 Explore platform capabilities from vendors like Acxiom, Infutor, Oracle, Neustar and more in the full MarTech Intelligence Report on identity resolution platforms. Over half of video watchers are tapping into AVOD, which means that ad dollars aren’t being wasted. million people. Click here to download!

Paid Search Agency 103

Paid Search Agency Advertising Agencies Advertisements Advertising 103

Navigate the Channel

MAY 22, 2023

And although, by 2025, Amazon Business’ market share will grow to 2.4 Amazon Business’ sales accounted for 1.4 percent of B2B product sales on U.S. e-commerce sites in 2020, according to Statista. percent, many B2B companies remain wary of using the online giant for business sales.

Amazon 65

Amazon B2B Sales CMS Development Enterprise Management 65

Biznology

DECEMBER 4, 2017

The new architecture for these advances is described in the Media 2025 series: Multiple shared life spaces. Disclaimer: All articles in Media 2025 are provided as-is for general information. Related articles in Media 2025: First article — Executive Summary: Lead exponential digital growth through publishing and advertising.

Work Management 134

Work Management Lead Ranking Class Marketing Management 134

Biznology

OCTOBER 16, 2017

Every vendor has a roadmap that maintains control over its users. Customers are taken to a corporate-first future where vendors run the world and capture its wealth. Publishers will start taking the lead from the vendors of branded devices when they make a “digital Earth as a Service” (DEaaS) part of exponential growth publishing.

Work Management 152

Work Management Marketing Management Custom Publishing Paid Search Agency 152

Marketing Interactions

OCTOBER 15, 2021

83% of a typical B2B purchase decision happens before a buyer engages with a vendor – therefore, marketing now owns impact across most of the buying process. RevOps is showing such strength as a go-to-market strategic approach that Gartner predicts 75% of high-growth companies will deploy a RevOps model by 2025. Edelman/LinkedIn ).

B2B Marketing 131

B2B Marketing Lead Ranking B2B Paid Search Agency 131

BOP Design

MARCH 23, 2022

These are instrumental in shaping how a business functions and how that company and brand is perceived in the marketplace, by customers, prospects, employees, vendors, and partners. Example: Have 30% women in executive leadership by 2025. These aren’t simply buzzwords or fads. It Benefits Your Employees & Your Business.

Brand Identity 77

Brand Identity Branding Business Gartner 77

Madison Logic

MARCH 23, 2023

Let’s understand which target audiences are best suited for campaigns focused on cybersecurity solutions: By Vertical The top three industries targeted by cybersecurity vendors were Manufacturing , Finance , and Technology. The Healthcare sector has consistently represented significant opportunities for cybersecurity vendors.

Enterprise Management 52

Enterprise Management Marketing Management Account Based Marketing Lead Scoring 52

Martech

FEBRUARY 9, 2022

Add this to CEO David Cohen’s calls for “burning impatience,” and the threat to $8 to $10 billion of ecosystem revenue by 2025, and we seem to have a five-alarm fire on our hands. It’s hard to see that happening when so many vendors are competing for commercial advantage in the identity space.

Advertising Agencies 92

Advertising Agencies Paid Search Agency Ad Agencies Privacy 92

xiQ

JANUARY 30, 2023

According to Gartner: By 2025, 80% of all B2B sales interactions will be digital. This means B2B buyers expect sellers to not only know their products but also to convince them how their products are unique from their vendors. In the last 2 years in the post-pandemic world, B2B sales and marketing have drastically changed.

B2B Sales 126

B2B Sales Work Management B2B Marketing Management 126

Heinz Marketing

SEPTEMBER 10, 2020

And just like B2C consumers, B2B buyers actually want to learn about a potential vendor through fun, interactive experiences (even if they don’t think they do)! “…as senior leaders elevate digital as a strategic priority, they can look to B2C companies and industries for inspiration.”

B2B Marketing 94

B2B Marketing B2B Marketing & Strategy Interactive Marketing 94

6sense

NOVEMBER 9, 2021

Software vendors and AI providers such as Google and AWS will continue to strip the complexities out of operationalizing AI by using low-code techniques. Instead, we will see gradual evolution in solving complex problems, but dramatic development solutions won’t be expected until 2025.”. AI Will Become Cheaper and More Accessible.

Marketing AI 48

Marketing AI Lead Ranking Budget Programs Long Tail Marketing 48

Biznology

AUGUST 7, 2017

As many companies use its always on customer-vendor relationships to add Connected Consumption, your publishing company can earn part of every transaction. Related articles in Media 2025: First article — Executive Summary: Lead the next Digital Transformation in publishing and advertising.

Lead Ranking 159

Lead Ranking Business Custom Publishing Display 159

Hinge Marketing

DECEMBER 12, 2019

Worldwide sales of marketing automation software, by enterprise size and total expenditure, 2014 – 2025 (USD Million) Source: Grand View Research. As more vendors enter the MA space, competition will increase, and as a result, we anticipate the rollout of new systems and apps targeted at specific industries or niches.

Marketing Automation Services 92

Marketing Automation Services Enterprise Management Work Management Marketing Management 92

The Lead Agency

FEBRUARY 8, 2023

With today’s buyers relying less on vendor resources and preferring a more autonomous approach to research and decision-making, it is more important than ever for company websites and marketing materials to provide accurate and up-to-date product information, such as pricing and customer feedback.

Work Management 62

Work Management Trends B2B Marketing Marketing Management 62

Hubspot

APRIL 5, 2023

billion by 2025. of companies plan to evaluate vendors this year, with predictive analytics tech being a focus of their evaluation. Email Marketing Gartner predicts that only 23.9% of sales emails are opened, yet email remains the primary way to reach both potential leads and current customers.

Stats 78

Stats Enterprise Management Work Management Marketing Management 78

Conversica

JUNE 8, 2021

According to Gartner, “By 2025, 80% of B2B sales interactions between suppliers and buyers will occur in digital channels.” [1] 1] Gartner, ‘The Future of Sales in 2025: A Gartner Trend Insight Report’, Tad Travis, Cristina Gomez, Michele Buckley 8 September 2020. [2]

Enterprise Management 52

Enterprise Management Work Management Marketing Management Gartner 52

SalesIntel

AUGUST 8, 2022

According to Gartner, 80% of sales interactions are expected to be in digital channels by 2025. After 9 months, you’ll want to directly ask if they would like to switch vendors. You can watch the full webinar , but below you’ll find a summary of the five prospecting hacks presented for consistently winning high-quality leads.

High Quality Lead 52

High Quality Lead Lead Scoring Lead Ranking Cold Calling 52

Adobe Experience Cloud Blog

MARCH 6, 2017

Analyst Scott Brinker estimated that there were 3,874 marketing technology vendors in 43 different categories in January 2016—up from 947 vendors in 2014. Expediting daily tasks (53%). Marketing has embraced technology with open arms.

Marketing AI 134

Marketing AI Work Management Marketing Management Lead Ranking 134

Hubspot

JULY 25, 2018

trillion per year by 2025. It can also save you a ton of money -- McKinsey estimates automated checkout can reduce cashier staff requirements by up to 75%, resulting in savings of $150 billion to $380 billion a year in 2025. IoT can reduce inventory error, optimize your supply chain management, and decrease labor costs.

Work Management 75

Work Management Loyalty Mobile Advertising Tagging 75

TrustRadius Marketing

OCTOBER 13, 2022

In fact, total data creation, consumption, and production is expected to triple in just 5 years between 2020 and 2025. User reviews of products can often suggest what questions buyers should ask themselves and vendors. The availability and volume of data have grown exponentially in recent years.

Enterprise Management 98

Enterprise Management Work Management Analysis Classified Ads 98

Digital B2B Marketing

MARCH 12, 2014

Identify potential cloud vendors. An eBook about what manufacturing will look like in 2025 is stage zero content. .” Their intent could be: Learn about cloud computing for a school paper. Find personal cloud computing solutions. Understand how businesses are using cloud computing.

Intent 100

Intent Long Tail Marketing Marketing Automation Services Content 100

Vidyard

NOVEMBER 20, 2017

By 2025 they’ll account for 75 percent of the workforce (read: buyers) and they’re about to upend your marketing like a digital native hurricane. Some 54 percent of B2B buyers report that much of the marketing materials that vendors give them, including video, is useless. The future is bright, loud, and interactive.

Planning 60

Planning Forrester Digital Marketing Funnels Paid Search Agency 60

Albert

NOVEMBER 7, 2018

With the World Economic Forum now predicting that machines will do more workplace tasks than humans by 2025, it’s difficult to deny that artificial intelligence (AI) exists. They have disparate data sources across departments, channels and vendors. They’re often working with multiple vendors who aren’t interacting with one another.

Marketing AI 40

Marketing AI Vendors Act-On Transparency 40

DealSignal

FEBRUARY 15, 2022

Global losses to ad fraud were $35 billion in 2020 and according to the World Federation of Advertisers, that number is expected to grow to $50 billion by 2025. It’s up to the marketers to realize that quality is greater than quantity, take initiative of their ad spend and strategy, and demand answers from vendors.

Account Based Marketing 52

Account Based Marketing ABM Advertising Agencies Advertisements 52