2025 and Word of Mouth - B2B Marketing Zone

99 B2B Marketing Statistics to Back Your Bets

Televerde

OCTOBER 30, 2019

Earned media (press, word of mouth, peer-to-peer referrals) drive 4X the brand lift of paid media (Bazaar Voice, 2019). The projected growth of the AI software market from 2016-2025 is $1.4 On podcasts: 63. More than 70 million people actively look for engaging podcast content (Edison Research, 2019). IAB, 2019).

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42 Digital Marketing Trends You Can’t Ignore in 2020

Single Grain

DECEMBER 6, 2019

Rip the audio alone and use it as a podcast episode. Use video thumbnails in your email marketing campaigns and the word “video” in subject lines to increase open rates by 19%. Influencer marketing is a type of word-of-mouth marketing that focuses on using key leaders to amplify your brand message to a larger market.

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B2B Marketing Zone

99 B2B Marketing Statistics to Back Your Bets

42 Digital Marketing Trends You Can’t Ignore in 2020

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