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Elevate B2B Marketing News Weekly Roundup: Marketers Increase Social Spending & LinkedIn Updates Newsletters

Top Rank Marketing

Also be sure to check out our own Elevate B2B Marketing LinkedIn newsletter which recently premiered. Marketing Dive Video Continues To Drive Programmatic Spending Growth By 2025 video advertising spending is expected to hit $96.06 percent by 2025, according to newly-published social video forecast data.

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14 Top Marketers Share Marketing Predictions and Trends for 2020–2025

Martech Advisor

These two things will underpin the industry’s evolution over the next five years – setting the pace and tone for new tools, technology and innovation. Follow us on Twitter , Facebook , and LinkedIn and stay updated on the latest trends in marketing technology. Found these marketing predictions for 2020 interesting?

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Meta advertising trends and priorities for 2024

illumin

eMarketer predicts that by 2025, adults in the US will spend more time on TikTok than on Facebook. per user, per hour by 2025. These tools make it even easier for advertisers to create images that fit Meta’s ad formats. Meta holds in its hand the favor of marketers and the potential for higher ad revenue. Follow @illuminHQ

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Want to Solve CRM Adoption? Stop Counting Log-ins

InsightSquared

The Customer Relationship Management (CRM) market is massive—expected to reach more than $80 billion in revenues by 2025 [1]. And yet despite all the investment, it’s a tool that’s failing sales. A tool that B2B organizations constantly struggle to get maximum value out of. Your company’s data should not be in siloed tools.

CRM 207
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8 social selling metrics to measure success

Sprout Social

According to LinkedIn , 78% of social sellers outsell their peers who don’t use social media. LinkedIn’s Social Selling Index (SSI). You can’t talk about social selling without mentioning LinkedIn’s Social Selling Index (SSI). Exploring your network’s 2nd-degree connections on LinkedIn is one way to seek out potential leads.

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Want to Solve SRM Adoption? Stop Counting Log-ins

InsightSquared

The Customer Relationship Management (CRM) market is massive—expected to reach more than $80 billion in revenues by 2025 [1]. And yet despite all the investment, it’s a tool that’s failing sales. A tool that B2B organizations constantly struggle to get maximum value out of. Your company’s data should not be in siloed tools.

CRM 156
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Social Media Lead Generation: Harnessing the Potential of Platforms

SalesGrape

billion by 2025. Platforms like Facebook and LinkedIn offer advanced targeting options based on demographics, interests, behaviors, and more. Platforms like Facebook and LinkedIn offer advanced targeting options based on demographics, interests, behaviors, and more. According to Statista , there were 4.33