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Sana Commerce placed in the Aspiring quadrant in the Gartner Peer Insights Voice of the Customer for Digital Commerce 2024

Sana Commerce

NEW YORK, New York – February 29, 2024 – Sana Commerce , a ready-to-use commerce platform engineered for B2B, announced today that ninety-five percent of Sana customers on Gartner® Peer Insights would recommend Sana Commerce for digital commerce as of February 2024. 49 Ratings) out of 5 as of February 2024.

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7 takeaways from a study on B2B thought leadership; why it works or doesn’t

Sword and the Script | B2B

Thought leadership benefits B2B marketing in so many ways – awareness, consideration and even customer retention – but it can have adverse effects when it’s under-resourced and turns out to be light on substance The social media platform LinkedIn and the PR firm Edelman routinely team up to conduct surveys.

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From RSA to Black Hat and DEF CON: Navigating the Top Cybersecurity Conferences of 2023

Walker Sands

At RSA, cybersecurity vendors marketed new AI products, while at Black Hat we saw AI in action as vendors demonstrated their generative AI products and solutions. As a PR professional, these conferences offer an inside look at the type of news stories reporters are interested in and the players currently dominating the scene.

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Ruth Stevens: Spotlight on the expert

Martech

So I learned self-taught publishing, PR and marketing and realized I needed an education. What are you excited about for this space in 2024? In B2B, as trade pubs and trade associations and professional associations have declined because the profit model blew up, the event space is heavily dominated by vendor events.

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Sales Pipeline Radio, Episode 336: Q & A with Domenic Colasante

Heinz Marketing

And some of the common things that came up, as you expect, were PR, SEO, and some content. Things like PR, like SEO, like SEM that require very experienced and technical resources to do those things. What are, where do you to consistently outsource things to sort of agencies and consultants?

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How to Find and Hire a Director of Marketing for Your Business

Single Grain

Digital marketing is the preferred marketing strategy to generate high-quality inbound leads, as evidenced by these stats: The global digital advertising spending is expected to reach $526 billion by 2024. Effective negotiation skills since the job requires negotiations with vendors and clients. 44% of businesses are investing in SEO.

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Small Changes Creating a Huge Impact: Community Spotlight with Alice Li

Litmus

The Community Spotlight—a monthly blog series highlighting some of the amazing members of the email community —is back for 2024! My company’s Communications/PR team loved it, and submitted me to speak at Litmus Live later that year with my first solo session, “Getting Started with Interactive Email.”