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5 reasons why the martech landscape will reach its peak in 2024

Martech

Even more concerning is the marketing technology landscape may be headed towards a “killing field,” as Larry Ellison once described the software industry during the dot-com bubble. What was thought to be a temporary reaction to uncertainty in the economy is now the reality for 2024. And it’s getting worse. In your inbox.

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The Future is Now: How AI is Reshaping Modern B2B Marketing

Marketing Insider Group

It’s important to understand that AI isn’t a replacement for professionals in the creative fields but rather a tool to complement them, enabling them to tackle complex tasks more efficiently and reach their full potential. Training your team on an AI platform requires a systematic approach.

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B2B Marketers Share Their Personal & Professional 2024 Resolutions

B2B Marketing Exchange

Now that the holiday festivities have settled, it’s time to chart the course for our resolutions in 2024. Their insights may spark inspiration as we enthusiastically embrace the opportunities that 2024 holds. Calendar View Session Jennifer Fields Sr. What is your PROFESSIONAL new year’s resolution for 2024?

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Creating a Killer Employee Advocacy Program in 2024: Trends and Best Practices

Oktopost

Are you ready to make 2024 the most successful year for your employee advocacy program? We analyzed key employee advocacy trends from 2023 to help you implement a more effective employee advocacy program in 2024. Last year, the return of office culture, recession fears, and AI’s rise transformed B2B marketing.

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AI in B2B: Navigating 2024 with experts Matt Heinz and Nicole Leffer

Heinz Marketing

In a recent chat with our President & Founder, Matt Heinz and CMO AI Advisor Nicole Leffer , we uncovered some timely insights as we gear up for 2024. Skills training for employees and teams to maximize AI benefits. What is the future of AI and its potential impact on job fields? Want to join us ?

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AI Statistics 2024: Your Cheat Sheet to Understanding the Future

Outgrow

AI Statistics 2024: Your Cheat Sheet to Understanding the Future Have you ever heard the phrase, “The only constant is change”? As we step into 2024, the world of AI is evolving at a pace that challenges our imagination. Now that we have understood the past and the present of AI, let’s take a look at the top AI stats of 2024.

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AI Statistics 2024: Your Cheat Sheet to Understanding the Future

Outgrow

As we step into 2024, the world of AI is evolving at a pace that challenges our imagination. Artificial intelligence (AI) is a field of computer science that focuses on creating machines capable of performing tasks that typically require human intelligence, such as learning, reasoning, solving problems, and making decisions.