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7 B2B Website Design Trends to Look For in 2024

BOP Design

After 15 dynamic years in the B2B website design space , we’ve seen a bevy of web trends come and go, while others evolve and persist. Let’s have a look at the trends shaping the future of B2B web design in 2024. In 2024, getting conversions from your website will be more important than ever. This trend has stuck.

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ANNUITAS Predicts – How Go-to-market Will Transform in 2024

ANNUITAS

2023 was a pivotal year, and ANNUITAS expects much to change in 2024. 2 – This also speaks to the need to get more serious about offline engagement channels – perhaps leading to a unique ‘arbitrage moment’ for field marketing in 2024. How will this change in 2024? This has made for a challenging 2023.

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The state of data in 2024: How the ad industry is adapting to privacy regulations

Martech

As leaders in this field, it is our responsibility to adapt and evolve. By adopting a “privacy-by-design” approach, we can address the growing apprehension surrounding excessive data collection, build trust and foster long-term consumer loyalty — the cornerstones of economic success in the advertising industry.

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Building an SEO Strategy in 2024

Top Rank Marketing

Our guide to building an SEO strategy in 2024 will help you tie modern best practices into the enduring fundamentals of the craft. SEO content marketing refers to the creation and optimization of web content designed to resonate with both humans and search engines. What is an SEO strategy?

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HubSpot Product Update Roundup for March 2024

SmartBug Media

March 2024 AI Assistant for Engagement, Website Visits, and Lead Generation Ads *available to all Hubs and Tiers HubSpot Update Details HubSpot now offers an enhanced AI Assistant feature within its Ads tool, allowing users to effortlessly generate and modify ad copy tailored for engagement, website visits, and lead generation.

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Eight Tips for Integrating Cold Emails in B2B Marketing in 2024

Webbiquity

Use a simple, clean visual design, making sure it’s easy to digest on both desktops and mobile devices. You can’t have misleading subject lines or headers (“From” and “To” fields must accurately identify the person or business). If you’re having trouble coming up with it, use a subject line generator for assistance.

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Fire Up Demand Gen and Sales: Best Practices for SaaS Landing Pages 2024

FunnelEnvy

Technology and consumer trends are changing, so we’ve adapted our best practices for SaaS landing pages in 2024 to reflect changing buyer expectations and new AI tools. Be sure your landing pages integrate with the website design to keep the customer journey on-brand. Mobile-First Design. Frictionless Lead Capture.