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How to Improve Your Free-to-Paid Conversion Rate (With Examples)

Optinmonster

According to RevenueCat’s benchmark study : Apps with the 4-day (or fewer) trials have a 30% conversion rate. Apps with 5-9-day trials have a 45% conversion rate. Apps with 10-16-day trials have a 44% conversion rate. Apps with 17-32-day trials have a 45% conversion rate.

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Eight Tips for Integrating Cold Emails in B2B Marketing in 2024

Webbiquity

Don’t compose the message as a generic list of features, but rather focus on strategic benefits they’ll provide to these decision-makers. To ensure helpful testing, it’s essential to track key metrics such as open rates, click-through rates, and conversion rates.

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2024 B2B trends: 6 key areas for marketing success

Martech

As we wrap up 2023 and look ahead to 2024, now is the time to evaluate our marketing strategies to ensure we are fully prepared for what’s to come. This article discusses six pivotal areas B2B marketers should focus on to kick off 2024 proactively. A +48% boost in opportunity rate qualification. Get MarTech! In your inbox.

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How to Improve Your Free-to-Paid Conversion Rate (With Examples)

Optinmonster

According to RevenueCat’s benchmark study : Apps with the 4-day (or fewer) trials have a 30% conversion rate. Apps with 5-9-day trials have a 45% conversion rate. Apps with 10-16-day trials have a 44% conversion rate. Apps with 17-32-day trials have a 45% conversion rate.

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Unlock Growth in 2024: Essential B2B Marketing Trends and How to Make Them Work for You

The Lead Agency

Tired of trend lists that don’t apply to the unique challenges of B2B marketing? Here, we delve into the B2B-specific marketing trends impacting the sector in 2024 and how you can leverage them to find, reach, capture, nurture and convert your target customers. What’s different about 2024? Personally, I love AI.

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Content Marketing Statistics in 2024: Everything You Need To Know

Optinmonster

In this article, we’ll dive deep into the most recent and compelling content marketing statistics, drawing insights from the comprehensive “The State of Content Marketing Global Report” by Semrush , HubSpot Marketing Trends Report , and Wyzowl. In 2024, 50% of marketers plan to boost their investment in content marketing.

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Fire Up Demand Gen and Sales: Best Practices for SaaS Landing Pages 2024

FunnelEnvy

Technology and consumer trends are changing, so we’ve adapted our best practices for SaaS landing pages in 2024 to reflect changing buyer expectations and new AI tools. For inspiration, HubSpot offers many examples of best practices for landing pages. Slow pages lead to an increased bounce rate.