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Here’s what happened at B2BMX 2024

Martech

The major themes of B2BMX 2024 Artificial intelligence was everywhere AI was everywhere — the vendors in the exhibit areas, the presentations and in conversation. Ironically, Scott Brinker’s Chiefmartec newsletter came out during the event and announced that SaaS martech stacks shrunk 8% from 2023 to 2024. Here are my takeaways.

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#B2BMX 2024 Preview: The Roadmap To Revenue Revealed

B2B Marketing Exchange

will feature a roadmap consisting of hands-on and actionable marketing sessions to help B2B practitioners gas up their marketing strategies and accelerate confidently for the rest of 2024. For an even greater sneak peek into #B2BMX 2024, read the full article here. This year’s event, which takes place in Scottsdale, Ariz.,

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The 2 Big Commitments Marketers Must Make in 2024

Content Standard

When I think about this trajectory and how it’s accelerating into 2024, it’s evident that marketing leaders must make two fundamental commitments to continue driving business growth. Brands who come out winners refocus and spend significantly more on marketing in a down economy than even in periods of growth.

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Your #B2BMX Thanksgiving Appetizer: 2024 Sessions Sneak-Peak!

B2B Marketing Exchange

coming this February 26-28, 2024). Roll Up Your Sleeves During Our Interactive, Hands-On Workshops On Monday, Feb. 26, we will kick off the event with a series of Workshops for All-Access Pass holders. The post Your #B2BMX Thanksgiving Appetizer: 2024 Sessions Sneak-Peak! There will be between four and eight 2.5-hour

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The 2024 B2B Email Marketing Automation Guidebook

SalesIntel

Understand the Customer Journey Figure out how your customers interact with your brand. It provides ways to address customer needs and identify friction points during crucial moments of their experience with your brand. The post The 2024 B2B Email Marketing Automation Guidebook appeared first on SalesIntel.

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Navigating the Cybersecurity Landscape: Must-Attend Events and Brand Awareness Strategies

Bluetext

In this blog post, we’ll highlight some upcoming cybersecurity events in 2024 that companies should consider attending and provide insights into maximizing brand awareness opportunities through strategic marketing approaches. Attendees can participate in educational sessions, hands-on workshops, and networking events.

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Thought Leader and Influencer Interview with CB Bowman Ottomanelli, Author, Award Winner, Podcaster, CEO, Courage Consulting.

Thinkers360

Brands & Companies : Sign up to find and work with advisors, analysts, authors, influencers and speakers in your niche and to amplify your own executives, thought leaders, employee advocates and content among our opt-in community with over 100M followers on social media combined!