SocialPilot

APRIL 22, 2024

Instagram Reels are the most effective way for brands to attract and engage with their target audience. Do you know what the optimal Reel posting timing is for your brands? 12 Instagram schedulers so you never miss the schedule Discover the top Instagram scheduling tools of 2024 to help you schedule all your posts at the right time.

Best Practices 105

Best Practices Ad Frequency Analytics Demographics 105

Thinkers360

APRIL 20, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Retail for 2024. We specialize in B2B strategic marketing, B2B analyst and influencer relations, and B2B thought leadership marketing putting your brand in front of active B2B buyers and influencers worldwide – Explore membership today !

B2B Thought Leadership 98

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 98

Martech

DECEMBER 8, 2023

In this two-part feature, Jade Bunke offers a step-by-step guide to building a successful brand. A brand is an organization’s most valuable asset. The art of capturing the hearts and minds of your customers starts with crafting a brand strategy that evokes emotions and behaviors that benefit your company.

Ad Building 131

Ad Building Brand Identity Branding Marketing & Strategy 131

Thinkers360

MARCH 31, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 B2B thought leaders, analysts and influencers you should work with in 2024 (APAC). Congratulations to all who participated! Want to be on this list or know others who should be on this live and annual leaderboard? Join us today ! CPSM Ram Ratna Group Contact DV Abhang,C.P.M.,CPSM

Work Management 144

Work Management B2B Thought Leadership Thought Leadership Enterprise Management 144

Thinkers360

MARCH 1, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Education for 2024. We specialize in B2B strategic marketing and B2B thought leadership marketing putting your brand in front of active B2B buyers worldwide – Explore membership today ! Join us today !

Education 129

Education B2B Thought Leadership Thought Leadership Lead Scoring 129

Thinkers360

MARCH 22, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 B2B thought leaders, analysts and influencers you should work with in 2024 (Europe, Africa & Middle East). Congratulations to all who participated! Want to be on this list or know others who should be on this live and annual leaderboard? Join us today !

B2B Thought Leadership 141

B2B Thought Leadership Work Management Thought Leadership B2B 141

Top Rank Marketing

JANUARY 24, 2024

Our guide to building an SEO strategy in 2024 will help you tie modern best practices into the enduring fundamentals of the craft. Keyword research forms the basis of SEO strategy, identifying the terms and phrases that your brand will aim to show up for. What is an SEO strategy? SEO strategy is a cornerstone of digital marketing.

Marketing AI 105

Marketing AI SEO Ad Building Marketing & Strategy 105

Thinkers360

MARCH 8, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Business Continuity for 2024. Frequently Asked Questions What specific criteria were used to select the top 50 thought leaders and influencers? Congratulations to all our Business Continuity influencers who participated!

B2B Thought Leadership 126

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 126

Top Rank Marketing

FEBRUARY 7, 2024

Let’s take a look at where digital transformation stands in B2B marketing and what it might portend for the rest of 2024. Buyers are looking for answers to specific questions, and they don’t want to wait around for a sales representative to schedule a call to answer those questions.

Digital Transformation 112

Digital Transformation B2B Advertising Benchmark Gartner 112

Top Rank Marketing

DECEMBER 6, 2023

Who are some of the top B2B influencer marketing experts to learn from and follow as we head into 2024? Let’s jump right in and take a look at 25 top B2B influencer marketing professionals to follow and learn from in the year ahead.

B2B Marketing 123

B2B Marketing Enterprise Management B2B Work Management 123

Top Rank Marketing

NOVEMBER 15, 2023

What does the future of B2B influence look like, and how will top global brands succeed with B2B influencer marketing in 2024 and beyond? Ursula Ringham “Authentic engagement will be key in 2024 and beyond. Influencer campaigns will need to demonstrate direct contributions to sales, beyond just raising brand awareness.

Work Management 123

Work Management Marketing Management B2B Marketing B2B 123

Thinkers360

MARCH 22, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Legal & IP for 2024. We specialize in B2B strategic marketing, B2B analyst and influencer relations, and B2B thought leadership marketing putting your brand in front of active B2B buyers and influencers worldwide – Explore membership today

B2B Thought Leadership 105

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 105

Marketri

JANUARY 10, 2024

To start out 2024, we decided to tap into the collective wisdom of a diverse group marketing leaders. We asked them 4 key questions about the future of marketing and compiled the collective wisdom into a guide. If you haven’t yet had the opportunity to read the guide, this blog will highlight one key response to each question.

Paid Search Agency 62

Paid Search Agency Advertising Agencies CMO Ethics 62

Martech

DECEMBER 19, 2023

As you head into 2024, here are six books to put on your reading list. That’s a lot of people in a market with a lot of big brand names. Many marketers will tell you their brand is more than a logo or color palette, it evokes emotions and, most importantly, trust. Get calls from sales reps. Receive email after email.

Paid Search Agency 111

Paid Search Agency Classified Ads Advertising Agencies Work Management 111

Thinkers360

MARCH 16, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Security for 2024. We specialize in B2B strategic marketing, B2B analyst and influencer relations, and B2B thought leadership marketing putting your brand in front of active B2B buyers and influencers worldwide – Explore membership today !

B2B Thought Leadership 92

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 92

Thinkers360

MARCH 8, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 B2B thought leaders, analysts and influencers you should work with in 2024 (North America). Congratulations to all who participated! Want to be on this list or know others who should be on this live and annual leaderboard? Join us today !

B2B Thought Leadership 128

B2B Thought Leadership Work Management Thought Leadership Enterprise Management 128

Thinkers360

APRIL 14, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Health & Safety for 2024. Frequently Asked Questions What specific criteria were used to select the top 50 thought leaders and influencers? Congratulations to all our Health & Safety influencers who participated!

B2B Thought Leadership 79

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 79

B2BMarketing.net

MARCH 15, 2024

With that in mind, our 2024 Martechopia event sought to provide attendees with real-life, practical application of AI. In other words, we want 2024 to be the year that we stop talking about AI, and start using it. Brand: Keep it real It could be argued that marketers are guilty of cognitive dissonance. Can AI truly be human?

Work Management 52

Work Management Demand Generation Agencies Advertising Agencies Marketing Management 52

Thinkers360

APRIL 7, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Diversity and Inclusion for 2024. 49 Majid Kazmi Stralent Brand Management Contact Majid Kazmi Score: 37.16 Congratulations to all our Diversity and Inclusion influencers who participated! Join us today ! NGOLE Score: 37.16

B2B Thought Leadership 92

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 92

Martech

DECEMBER 20, 2023

These are some of the questions that Mikhail Myzgin explores in his podcast, “Ethics in Marketing.” Co-hosts John Wall and Chris Penn bring knowledge and enthusiasm to their interviews with experts and practitioners who share their insights and tips on topics such as branding, positioning, copywriting and more. Get MarTech!

Marketing AI 101

Marketing AI Ethics Planning Paid Search Agency 101

Webbiquity

JANUARY 18, 2024

Try to answer questions such as which demographics have engaged most with your emails or what content has performed best. Moreover, you can also boost brand awareness by using storytelling and sharing your brand’s values and mission, while tying them to recipients’ pain points. Then, process it using data analytics.

Email Marketing 167

Email Marketing Work Management B2B Marketing Marketing Management 167

SocialPilot

JANUARY 5, 2024

I doubt you would find a brand post on social media without any hashtags accompanying it. Marketers have constantly been using social media hashtags to boost brand visibility. It begs the question. Are hashtags still relevant in 2024? Are hashtags still relevant in 2024? for brands.

Social Media 72

Social Media Media Viral Marketing Eye-Tracking 72

Thinkers360

FEBRUARY 16, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Supply Chain for 2024. We specialize in B2B strategic marketing and B2B thought leadership marketing putting your brand in front of active B2B buyers worldwide – Explore membership today ! Join us today ! 8 DV Abhang,C.P.M.,CPSM

B2B Thought Leadership 98

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 98

Content Standard

DECEMBER 19, 2023

When I think about this trajectory and how it’s accelerating into 2024, it’s evident that marketing leaders must make two fundamental commitments to continue driving business growth. Brands who come out winners refocus and spend significantly more on marketing in a down economy than even in periods of growth.

Terms and Conditions 85

Terms and Conditions Marketing & Strategy Advertising Agencies Storytelling 85

Marketri

JANUARY 10, 2024

To start out 2024, we decided to tap into the collective wisdom of a diverse group marketing leaders. We asked them 4 key questions about the future of marketing and compiled the collective wisdom into a guide. If you haven’t yet had the opportunity to read the guide, this blog will highlight one key response to each question.

Paid Search Agency 62

Paid Search Agency Advertising Agencies CMO Ethics 62

SocialPilot

DECEMBER 6, 2023

One of the best personal branding examples that I see happening everyday is, when one of my room mates asks me if I’ve seen their iPhone or if we have any band-aids. Not all phones are iPhones and not all bandages are Band-Aids but these brands have become so popular that they’ve overtaken the noun, how crazy is that?

Personalization 89

Personalization Brand Identity Branding Tips 89

Madison Logic

MARCH 21, 2024

The company maintains a continued sense of community with in-person offsite events, collaboration tools, and monthly all-hands meetings for leadership to share important company information and address employee questions and concerns. “In The best way to have satisfied customers is to start with a satisfied team.

Account Based Marketing 52

Account Based Marketing Multi-Channel ABM Sales Cycle 52

sagefrog

FEBRUARY 7, 2024

The digital space is evolving, and B2B social media marketing is witnessing a paradigm shift in 2024. Efficiency, Efficiency, Efficiency B2B brands are strategically optimizing their operational processes, with a sharp focus on minimizing manual efforts and amplifying overall productivity.

Marketing AI 67

Marketing AI Social Media Social Marketing B2B Marketing 67

Navigate the Channel

FEBRUARY 5, 2024

Here is what you need to know about social recruiting in 2024. How To Maximize ROI When Hiring The next logical question to consider when placing job ads on social media is how much to spend on the process. Employer Branding: Building a strong employer brand is crucial in attracting top talent.

Paid Content 65

Paid Content Media Marketing AI Work Management 65

illumin

FEBRUARY 12, 2024

million to the Kansas City Chiefs brand and the NFL. While there were questions about whether Swift would make the big game (given her commitments to her Eras tour in Tokyo) she managed to make an impressively quick international flight to support the Chiefs and her significant other in Las Vegas. And were you right?

Paid Search Agency 105

Paid Search Agency Broadcasting Advertisements Advertising 105

Litmus

DECEMBER 18, 2023

The Litmus Team divided and conquered a fair amount of conferences this year ( including our own ) and did a round-up of our favorite takeaways and how to incorporate them into your 2024 email marketing strategy. We can only assume 2024 will be nuclear!) Then, ask this question: what are you trying to achieve through personalization ?

Conference 72

Conference CAN-SPAM Ideal Customer Profiles Email Marketing 72

The Lead Agency

APRIL 14, 2024

Here, we delve into the B2B-specific marketing trends impacting the sector in 2024 and how you can leverage them to find, reach, capture, nurture and convert your target customers. What’s different about 2024? And that’s not going anywhere in 2024. So, what’s different about 2024? “Look over here.

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

Navigate the Channel

NOVEMBER 21, 2023

2024 is right around the corner, and the marketing landscape is set to undergo significant changes. In this article, we will explore the five marketing trends that are poised to make a substantial impact in 2024. #1 Additionally, videos allow brands to tell their story in a captivating way.

Marketing AI 65

Marketing AI Trends Ethics Long Tail Marketing 65

DealSignal

FEBRUARY 20, 2024

The better they understand the plan the easier it will be to secure the funding needed to drive growth in 2024. Content Personalization In 2024, personalization is the key to attracting and retaining customers. Create engaging video content to convey your brand’s message, showcase products, and connect with your audience.

Demand Generation 52

Demand Generation Demand Trends Account Based Marketing 52

Oktopost

FEBRUARY 19, 2024

Are you ready to make 2024 the most successful year for your employee advocacy program? With the combination of the right content, enthusiastic participation from advocates, and a killer strategy, you can easily increase your reach , humanize your brand , and ultimately , turn more of your followers into MQLs. Follow the 6-3-1 rule.

Trends 69

Trends Practices B2B Thought Leadership Best Practices 69

Thinkers360

FEBRUARY 23, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Design Thinking for 2024. We specialize in B2B strategic marketing and B2B thought leadership marketing putting your brand in front of active B2B buyers worldwide – Explore membership today ! Join us today !

B2B Thought Leadership 63

B2B Thought Leadership Design Thought Leadership Lead Scoring 63

B2BMarketing.net

MARCH 12, 2024

In short, we provide a list of 19 trends (including definitions) and ask the same question each time: how focused are you on the following trend in 2024? Employer branding / employee experience: Understandably low! Undoubtedly, having a strong employer brand is good for business. Brand performance: Too big to tackle?

Paid Search Agency 94

Paid Search Agency Marketing AI Advertising Agencies Trends 94