Thinkers360

MARCH 1, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Education for 2024. We specialize in B2B strategic marketing and B2B thought leadership marketing putting your brand in front of active B2B buyers worldwide – Explore membership today ! Join us today !

Education 129

Education B2B Thought Leadership Thought Leadership Lead Scoring 129

Stevens & Tate

FEBRUARY 29, 2024

Welcome to our February 2024 edition of “What’s Trending,” where we bring you the most relevant marketing trends and insights. Stay informed and ahead of the game with our collection of marketing trends and reports for the start of the 2024 year. Click here to learn about 2024’s website colors to enhance your website!

Trends 90

Trends Marketing & Strategy Conference Lead Scoring 90

Thinkers360

MARCH 31, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 B2B thought leaders, analysts and influencers you should work with in 2024 (APAC). Congratulations to all who participated! Want to be on this list or know others who should be on this live and annual leaderboard? Join us today ! CPSM Ram Ratna Group Contact DV Abhang,C.P.M.,CPSM

Work Management 144

Work Management B2B Thought Leadership Thought Leadership Enterprise Management 144

Martech

JANUARY 11, 2024

In 2024, this channel will grow in importance as marketers deal with the deprecation of third-party cookies and other privacy challenges. Higher content value in emails In the new year, marketers will pivot from sending low-value deals to sending valuable content that builds relationships between brands and their customers. “We

Email Marketing 123

Email Marketing Marketing AI Enterprise Management Work Management 123

Thinkers360

MARCH 8, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Business Continuity for 2024. Congratulations to all our Business Continuity influencers who participated! Want to be on this list or know others who should be on this live and annual leaderboard? Join us today !

B2B Thought Leadership 126

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 126

Martech

DECEMBER 27, 2023

Those cookies are retiring in 2024. Google will remain firm on third-party cookie deadlines “While it’s been pushed back in the past, Google will remain firm on its 2024 deadline to remove cookies in Chrome,” said Yahoo’s Chief Revenue Officer, Elizabeth Herbst-Brady.

Marketing AI 123

Marketing AI Lead Ranking Enterprise Management Paid Search Agency 123

Thinkers360

MARCH 22, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 B2B thought leaders, analysts and influencers you should work with in 2024 (Europe, Africa & Middle East). Congratulations to all who participated! Want to be on this list or know others who should be on this live and annual leaderboard? Join us today !

B2B Thought Leadership 141

B2B Thought Leadership Work Management Thought Leadership B2B 141

SocialPilot

APRIL 22, 2024

Instagram Reels are the most effective way for brands to attract and engage with their target audience. Do you know what the optimal Reel posting timing is for your brands? 12 Instagram schedulers so you never miss the schedule Discover the top Instagram scheduling tools of 2024 to help you schedule all your posts at the right time.

Best Practices 105

Best Practices Ad Frequency Analytics Demographics 105

Martech

JANUARY 5, 2024

In recent years, many retailers have built out retail media networks (RMNs) to attract advertisers and improve customer experience with favorite brands and products. This maturation took some big steps last year and will continue in 2024 as advertisers will test and integrate RMNs into their media strategy. But RMNs need to mature.

Media 96

Media Advertising Agencies Paid Search Agency Forrester 96

Martech

DECEMBER 8, 2023

In this two-part feature, Jade Bunke offers a step-by-step guide to building a successful brand. A brand is an organization’s most valuable asset. The art of capturing the hearts and minds of your customers starts with crafting a brand strategy that evokes emotions and behaviors that benefit your company.

Ad Building 131

Ad Building Brand Identity Branding Marketing & Strategy 131

Stevens & Tate

MARCH 21, 2024

When it comes to branding, the importance of a compelling logo cannot be overstated. It serves as the cornerstone of your brand’s identity, encapsulating your ethos and distinguishing you in a crowded marketplace. This trend highlights the importance of typography in establishing a brand’s identity.

Design 91

Design Trends Loyalty Impressions 91

Litmus

JANUARY 2, 2024

Our goals for 2024 are bold, fresh, and vibrant—better campaigns, higher engagement rates, and a seamless brand experience. Bring dynamic content & segmentation to the forefront We’ve all heard the news about personalization by now—but how do we personalize pertinently and successfully?

Tips 97

Tips Marketing Automation Services Customer Satisfaction Segmentation 97

Thinkers360

MARCH 16, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Security for 2024. We specialize in B2B strategic marketing, B2B analyst and influencer relations, and B2B thought leadership marketing putting your brand in front of active B2B buyers and influencers worldwide – Explore membership today !

B2B Thought Leadership 92

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 92

Martech

APRIL 19, 2024

Insights into the shifting privacy landscape The recently released IAB State of Data 2024 report (registration required) , titled “How the Digital Ad Industry is Adapting to the Privacy-By-Design Ecosystem,” offers insights into how the industry is responding to privacy changes.

Paid Search Agency 91

Paid Search Agency Privacy Advertising Agencies Multi-Touch Attribution 91

Top Rank Marketing

NOVEMBER 15, 2023

What does the future of B2B influence look like, and how will top global brands succeed with B2B influencer marketing in 2024 and beyond? Ursula Ringham “Authentic engagement will be key in 2024 and beyond. Influencer campaigns will need to demonstrate direct contributions to sales, beyond just raising brand awareness.

Work Management 122

Work Management Marketing Management B2B Marketing B2B 122

Webbiquity

JANUARY 18, 2024

Moreover, you can also boost brand awareness by using storytelling and sharing your brand’s values and mission, while tying them to recipients’ pain points. Work on Building Credibility To demonstrate your brand’s worth in the recipient’s eyes, include case studies or testimonials from other clients you’ve helped.

Email Marketing 167

Email Marketing Work Management B2B Marketing Marketing Management 167

Martech

DECEMBER 13, 2023

, I want you take a little time to look back at three of the big lessons we learned in 2023 and how they could affect your planning for 2024. You would think that these brands, all household names, would have their collective act together, but it’s not always that way. Mastery of that practice will be instrumental for success in 2024.

Enterprise Management 117

Enterprise Management Work Management Marketing Management SMB 117

Thinkers360

MARCH 22, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Legal & IP for 2024. We specialize in B2B strategic marketing, B2B analyst and influencer relations, and B2B thought leadership marketing putting your brand in front of active B2B buyers and influencers worldwide – Explore membership today

B2B Thought Leadership 105

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 105

Stevens & Tate

MARCH 31, 2024

Step right into our March 2024 of “What’s Trending,” your gateway to the latest in marketing trends and insights. Stay informed and ahead of the game with our collection of marketing trends and reports for the 2024 year. When designing a logo, prioritize simplicity, versatility, and alignment with brand values.

Trends 59

Trends Allocation Advertising Agencies Paid Search Agency 59

Top Rank Marketing

JANUARY 24, 2024

Our guide to building an SEO strategy in 2024 will help you tie modern best practices into the enduring fundamentals of the craft. Keyword research forms the basis of SEO strategy, identifying the terms and phrases that your brand will aim to show up for. What is an SEO strategy? SEO strategy is a cornerstone of digital marketing.

Marketing AI 104

Marketing AI SEO Ad Building Marketing & Strategy 104

Thinkers360

MARCH 8, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 B2B thought leaders, analysts and influencers you should work with in 2024 (North America). Congratulations to all who participated! Want to be on this list or know others who should be on this live and annual leaderboard? Join us today !

B2B Thought Leadership 128

B2B Thought Leadership Work Management Thought Leadership Enterprise Management 128

Thinkers360

APRIL 14, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Health & Safety for 2024. Congratulations to all our Health & Safety influencers who participated! Want to be on this list or know others who should be on this live and annual leaderboard? Join us today !

B2B Thought Leadership 79

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 79

Thinkers360

APRIL 7, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Diversity and Inclusion for 2024. 49 Majid Kazmi Stralent Brand Management Contact Majid Kazmi Score: 37.16 Congratulations to all our Diversity and Inclusion influencers who participated! Join us today ! NGOLE Score: 37.16

B2B Thought Leadership 92

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 92

Thinkers360

FEBRUARY 16, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Supply Chain for 2024. We specialize in B2B strategic marketing and B2B thought leadership marketing putting your brand in front of active B2B buyers worldwide – Explore membership today ! Join us today ! 8 DV Abhang,C.P.M.,CPSM

B2B Thought Leadership 98

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 98

Top Rank Marketing

FEBRUARY 7, 2024

Let’s take a look at where digital transformation stands in B2B marketing and what it might portend for the rest of 2024. Here in 2024, content marketers should feel confident. Brands need to be careful about their association with an erratic platform like X, where misinformation and bots seem to have taken hold.

Digital Transformation 111

Digital Transformation B2B Advertising Benchmark Gartner 111

Meerkat Marketing

DECEMBER 28, 2023

As we enter 2024, the marketing realm continues to undergo transformative shifts guided by technological innovations, shifting consumer behaviours, and dynamic market forces. Unsurprisingly, the AI journey in marketing will continue to grow in 2024. Keep a human voice and personality in your content.

Trends 80

Trends Advertising Agencies Lead Scoring Lead Ranking 80

Litmus

FEBRUARY 8, 2024

Marketing strategies face some headwinds in 2024. However, when they planned their 2024 budgets, most marketing teams expected to do more with less this year. Expect marketers to use robust re-engagement campaigns in 2024 to invite and encourage dormant subscribers to interact with messages. It can’t be an afterthought.

Marketing Budget 82

Marketing Budget Marketing Strategy Marketing & Strategy Planning 82

Sprout Social

OCTOBER 19, 2023

As the digital market space rapidly evolves, customers are seeking authenticity and human connection from brands like never before. In this article, we explore AI use cases in marketing that are top priorities for teams as they tighten their seatbelts for 2024. AI is also helping social teams understand and respond to audiences better.

Marketing AI 128

Marketing AI Paid Content Work Management Marketing Strategy 128

Top Rank Marketing

JANUARY 3, 2024

Happy 2024, fellow marketers! ? We’ve shared our predictions for content marketing and influencer marketing in 2024, What’s your master plan for, not just staying on track, but leading the pack this next year? 2024 will be all about innovation, authenticity, and connectivity in marketing.

Marketing & Strategy 98

Marketing & Strategy Marketing Strategy Planning Digital Marketing Funnels 98

Convince & Convert

DECEMBER 15, 2023

Social media SEO is optimizing your social media channels for reach and visibility to help you drive brand awareness, build trust, and contribute to generating leads. The SEO of search engines and social media matter equally in creating a trustworthy brand identity. What is social media SEO? Take a look: 6.

Social Media 154

Social Media SEO Cost Per Click Media 154

Marketri

JANUARY 10, 2024

To start out 2024, we decided to tap into the collective wisdom of a diverse group marketing leaders. Keep reading to learn more about where marketing is headed in 2024 including “the next big thing(s),” tactics to adopt and those to leave in the past, and tools to help you thrive. Want to learn more? Contact us for a consultation.

Paid Search Agency 62

Paid Search Agency Advertising Agencies CMO Ethics 62

Martech

DECEMBER 19, 2023

As you head into 2024, here are six books to put on your reading list. That’s a lot of people in a market with a lot of big brand names. They feel much better about small businesses, which are more nimble and structured in a way that makes personal touches possible. Get calls from sales reps. Receive email after email.

Paid Search Agency 111

Paid Search Agency Classified Ads Advertising Agencies Work Management 111

SocialPilot

JANUARY 4, 2024

These holidays are golden opportunities for brands and individuals to engage with online communities through relevant, relatable content. Engaging in these holidays allows businesses to flaunt their brand personality, connect over shared interests, and ramp up their social media presence. Why does this matter?

Social Media 98

Social Media Media Planning Social Marketing 98

Martech

NOVEMBER 28, 2023

Television advertising has undergone significant transformations in recent years, and 2024 promises to be no different. Here are a few of the key trends shaping the future of TV advertising in 2024. This trend will continue to gain momentum in 2024 as advertisers allocate more of their budgets to CTV and OTT advertising.

Marketing AI 87

Marketing AI Advertisements Advertising Trends 87

Bannersnack

FEBRUARY 29, 2024

These Instagram theme ideas are perfect when you want to find the right concept that’s going to help you showcase your brand’s personality.

Creativity 98

Creativity Ideal Customer Profiles Profiling Personalization 98

Martech

APRIL 22, 2024

Webflow, the developer of a visual content management system that gives marketing teams control over website content without the need for coding, acquired Intellimize, an AI-powered personalization and conversion rate optimization platform. Support for personalization and optimization. Terms of the deal were not disclosed. Web hosting.

Acquisitions 76

Acquisitions Personalization Work Management CMS Development 76

Animalz blog

MARCH 11, 2024

Google’s massive March 2024 search update takes aim at AI-generated “copycat content.” ” Our 2018 article “ Copycat Content: SEO Tools Got Us Here, Humans Will Get Us Out ” argued that the antidote to lookalike content is injecting data, insights, and angles only your brand can provide.

Generation 100

Generation CAN-SPAM Domain Content 100