100 Email Marketing Statistics: Ready Reference to Why Email is the King

SendX

58% of consumers open their email first thing in the morning. [2]. As many as 20.41% emails are opened within the first hour of delivery. [3]. billion by 2023. [6]. Email campaigns segmented by user interest see 74.53% higher click rates as compared to non-segmented campaigns. [38].

100 Email Marketing Statistics: Ready Reference to Why Email is the King

SendX

58% of consumers open their email first thing in the morning. [2]. As many as 20.41% emails are opened within the first hour of delivery. [3]. billion by 2023. [6]. Email campaigns segmented by user interest see 74.53% higher click rates as compared to non-segmented campaigns. [38].

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The Future of CRM — 7 Trends to Consider for Sales and Marketing Teams

Zoominfo

CRM systems help gain insights by gathering and analyzing behavioral data, which can come from: Customer support tickets Event registrations Meetings attended Product demos received Email open rates Content downloads.

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10 Examples Of Email Newsletter Design [with Tips to Improve your Email Campaigns]

SendX

The same report reckons that the estimated more than 196 billion emails are sent on a daily basis and expected to jump to 347 billion by 2023. Helps Optimize the Rate of Information Uptake The human brain is engineered to recognize and process images in a fraction of a second.

Powerful 10 Email Blast Marketing Tips in 2021 That Never Let You Down

SendX

Source: Litmus) Not only do emails have good ROI, but also they have amazing open and click-through rates. As per Mailchimp, in 2019, the average open rate in all types of industries was 21.33% and 2.62% click rate. billion by 2023.

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Industry Pulse Survey: The role of email in identity post third-party cookies

Liveintent

48 percent of survey respondents report an increase in their open rates, data that supports that consumption habits have changed, and people are eager to connect with their favorite brands and engage with content that brings them value.

Survey 105

6 Must-Have SaaS Tools for Online Marketing of your Business

SendX

According to a Forrester report , digital marketing spend will reach $146 billion by 2023, growing at a 9% compound annual growth rate (CAGR). Online marketing is that Marvel superhero that took its time to arrive in the marketing arena but is here to stay for a long time.

Increase Subscriber Loyalty With These Email Marketing Automation Best Practices

Vision6

billion annually by 2023. Hyper-personalised content has greater relevance to subscribers, and relevant content is a key factor in everything from click-through rates to customer retention.

5 Ways to Increase Email Opens & Engagement

Vision6

However, as our email metrics show, email open and clickthrough rates can vary wildly by industry. For example, in January 2021, the ‘Engineering’ category had an average open rate of 26.89%, while ‘Insurance & Superannuation’ is up at 54.32%.

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2020 B2B Marketing Trends: 9 Things You Need to Know

Engagio

A report by Statista says global spending on digital ads will be $385 billion in 2020, and gradually increasing, will reach $517 billion by 2023. In a study conducted by MailChimp on emails from 50 different industries, the average open rate was found out to be just 21.33%.

Trends 100

The Essential List of Content Marketing Statistics and Data

ClearVoice

Across all industries, the average email open rate is 17.8 billion people — more than half the world’s population — will be using email by 2023. 91 percent of marketers rate email as an “important” strategic channel.

BIMI Email Standard Decoded: Best Practices, Benefits, and Way Forward

Martech Advisor

billion by 2023. The average email open rate across different industries is 17.92%. As your logo appears alongside your emails, it will be easier for your subscribers to locate your brand in the swarm of emails, hence boosting the open rate. Your emails need to have a good domain and IP reputation along with an excellent subscriber engagement, which includes the open and click-through rate.

Online Shopping Statistics You Need to Know in 2019

Optinmonster

And in the US alone, we’re expecting to have 300 million online shoppers in 2023. As of 2018, the digital buyers’ penetration rate worldwide is 47.3%. In the near future, small retailers may see up to 30% higher mobile conversion rates compared to larger retailers. In 2023, eCommerce retail purchases are expected to rise from 14.1% With the average abandonment rate of 68% , eCommerce businesses could be losing 3 billion per year or more.

Abandoned Cart Recovery Email Templates - Ultimate Guide

SendX

Every 7 out of 10 online shoppers abandon a cart and that amounts to 70% of cart abandonment rate approximately. billion by 2023. Clients are never going to open up the abandoned cart email and check out the content if the subject line is not enticing.

Top Tips for Creating a Budget for your Email Marketing Campaign

Marketo

billion in 2023. Most agencies charge either a flat or hourly rate to design custom email templates, also helping you integrate the designs in your email service provider. Email, although a conventional mode of marketing and communication, has weathered the storms of Twitter, Facebook, Slack, Mobile, and even RSS. What has helped email become a valuable medium over time is its periodic evolution.

Email Marketing Statistics For 2020

Outgrow

billion by 2023. The overall average open rate for email marketing is 22.86%. Segmented email marketing campaigns get 14.31% more opens as compared to unsegmented campaigns. Marketers believe that adding video to your email can increase click rates by 300%.

6 Email Marketing Trends You Need to Be Aware Of

readwrite

That’s especially true when you consider that estimates indicate there will be more than 4 billion users by 2023. That can boost engagement rates, along with AI’s ability to determine the best times to send email campaigns. AI can also customize email promotions and fine-tune your retargeting strategy, decreasing your cart abandonment rate. of email opens occurred on mobile.

4 Factors That Will Affect Marketing Automation In 2020

BenchmarkONE

On Facebook, live chat software has a 73% satisfaction rate when it comes to customers interacting with brands. Ten years ago, open rates and click-through rates simply weren’t a thing that a lot of brands paid attention to.

Importance of Marketing Automation Software for Businesses

Valasys

Automating the follow-up emails and outreach emails improve the reply rate by 250%. Personalized emails generate 6X extra high marketing rates. Almost every automated email gives a 86% high open rate and a 196% rise in click-through rates. billion dollars by 2023.

AI for B2B Marketing: Roadmap for 2020

Valasys

AI establishes the best Email Send Times : AI can be used to test-run & optimize the best times of the day when marketing emails will generate maximum open rates & conversions.

WOMM 56

Email Marketing For Yoga Studios

SendX

billion by 2023. Some of the key email marketing metrics you should measure are: Your delivery rate (or bounce rate). A low delivery rate (or high bounce rate) means that many of your emails are not delivered to inboxes. Your open rate.

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Buying Has Changed But Prospecting is Stuck in the Past

6sense

Maybe they open one of those emails, maybe they don’t. The total number of business emails sent and received per day will exceed 293 billion in 2019, and is forecast to grow to over 347 billion by year-end 2023. open rate). Of the 44B emails that are opened, only 1.4B

Email Design Trends to Boost Interaction in 2021

Outgrow

In 2019, Campaign Monitor revealed that interactive email content increases the click-to-open rate by 73%. Adding videos can increase click-through-rates by up to 300%. In 2023, it is predicted that the global email users will increase to 4.3

Top Tips for Creating a Budget for your Email Marketing Campaign

Marketo

billion in 2023. Most agencies charge either a flat or hourly rate to design custom email templates, also helping you integrate the designs in your email service provider. Email, although a conventional mode of marketing and communication, has weathered the storms of Twitter, Facebook, Slack, Mobile, and even RSS. What has helped email become a valuable medium over time is its periodic evolution.

Top 5 Awareness Channels for Getting High Intent Leads Resulting Deal Closure

Unbound B2B

To attract high intent leads, companies must choose the right awareness channels to support their marketing strategy and boost conversion rates. billion mark by the year 2023. This increases email open rates and drives conversion rates.

40+ eCommerce Stats You Need to Know for a Successful Online Store

Optinmonster

But, this figure is expected to reach 22 percent in 2023. Abandoned cart emails have an average open rate of 45% and emails sent within 20 minutes after the abandonment of the cart have an average conversion rate of 5.2%.

Top 10 Tips To Sell Your Technology In the Age of Pandemic

Unbound B2B

trillion by 2023. Here are some things that marketing teams in B2B companies can do to boost their email marketing success rates: Keep building an email list and segment their target audience. Use catchy subject lines on emails to boost open rates. #5. Introduction.

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What are the Features and Benefits of Marketing Automation?

LeadSquared

billion daily email users by 2023. According to Omnisend report , Landing pages have the highest conversion rate of 23%. Regardless of the size of your team, you can depend on the automation tool to screen your data and give you an opening for an efficient marketing campaign.

The Digital Marketing Benchmarks and Trends That Matter [Infographic]

Webbiquity

The average search conversion rate for Google Ads is 3.48%. Getting segmentation right is crucial to email marketing success, with segmented email campaigns having 14.37% higher open rate than spray-and-pray emails. Email personalization can potentially double your response rate. Spending on automation tools is expected to rise to $25,1 billion annually by 2023. Guest post by Josh Wardini.

100 Key E-Commerce Statistics That Will Generate Sales

Atomic Reach

Before you open your next e-commerce store, you have to know exactly what you are getting into. China and the United States are the countries with the top two projected e-commerce growth from 2018 to 2023. Abandoned cart follow-up emails have an average open rate of 45 percent. Eighty-two percent of consumers rate an “immediate” response as important or very important when they have a marketing or sales question. percent increase in conversion rate.

B2B Email Marketing Design Optimized for Conversions

BOP Design

So how do you get your open rates to translate to conversions? According to Marketing Sherpa , a GIF-centered email campaign can result in a 42% increase in click rate. Specific calls to action tailored to different levels of subscriber interest are critical to conversion rates.

22 Digital Marketing Trends You Can No Longer Ignore in 2019 & Beyond

Single Grain

Platforms like Clickflow suggest pages with untapped SEO potential — a high-impression count but low click-through rate (CTR) — which can be improved to increase clicks and traffic: Clickflow lets you choose your target CTR increase, then it serves up pages along with a keyword report that lists what your page is ranking for and which keywords will help you get more traffic. million unique emails were sent, which had a 25% higher click-through rate than non-personalized emails.

22 Digital Marketing Trends You Can No Longer Ignore in 2019 & Beyond

Single Grain

million unique emails were sent, which had a 25% higher click-through rate than non-personalized emails. The campaign saw a 65% click-through rate and a 33.6% conversation rate, proving the personal touch works. 72% of businesses say video has improved their conversion rate. In fact, using personalized push notifications increases conversions: 7% open rate for segmented push messaging compared to a 3% open rate for generic, broadcast messages (a 2x improvement).

42 Digital Marketing Trends You Can’t Ignore in 2020

Single Grain

million unique emails have been sent, which had a 25% higher click-through rate than non-personalized emails. The campaign generated a 65% click-through rate and a 33.6% conversion rate, proving that the personal touch works. UPDATED FOR 2020!

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