Metadata

FEBRUARY 6, 2023

Advertising legend David Ogilvy said, “On average, five times as many people read the headline as read the body copy. Ads have changed since then, and he certainly didn’t have the digital revolution in mind. But his message still applies: ads need to capture attention, and people decide quickly if they want to read them or not.

Creativity 52

Creativity Ads Ad Building B2B Marketing 52

Huptech Web

MARCH 2, 2023

It has emerged as a new buzzword in online shopping, representing the interaction of social media and eCommerce. By leveraging social media platforms to facilitate transactions, businesses can create a more seamless shopping experience for their customers, increasing sales and brand loyalty.

Social Media 52

Social Media Social Marketing Marketing Strategy User-Generated Content 52

V12 Data

NOVEMBER 10, 2022

As a marketer, I love a good list of statistics and even better when they are accompanied by a good chart. If you’ve stumbled on this blog, you probably are just as keen to read up on the latest stats – in this case, about email marketing. Our team curated the latest stats we could find to help you stay current and informed for 2023.

Statistics 52

Statistics Email Marketing Mobile Marketing CAN-SPAM 52

Hootsuite

SEPTEMBER 1, 2021

TikTok ranks as the 7th most-used social media platform worldwide, with 689 million active users as of January 2021. That’s a big market. Similar to social media creators active on other platforms, many TikTok users have already reached financial success through the app. Source: eMarketer. However you got here, welcome.

Marketing Strategy 134

Marketing Strategy Social Marketing Internet Marketing Marketing Report 134

Digilant

MAY 13, 2021

A t the start of 2021, 70 million households maintained cable subscriptions, while at the same time, advertisers could reach more than 84 million households via connected streaming TV services (according to Statista ). What does this mean for advertisers? billion in 2023. 7 Benefits of CTV Advertising . Let’s dive in.

Marketing Plans 52

Marketing Plans Ad Frequency Television marketing Marketing 52

Liveintent

JANUARY 12, 2022

While murmurs may be spreading among publishers and advertisers, the email newsletter boom isn’t slowing down any time soon. eMarketer has reported that email is people’s preferred channel for receiving communications from retailers. The pandemic alone drove a 200% surge in email marketing engagement.

Newsletter 77

Newsletter Email Marketing Custom Publishing Emarketing 77

Hootsuite

MAY 8, 2023

Insurance social media marketing presents unique challenges. Social media marketing for insurance companies offers the ability to address those concerns. Keep reading to find out how to build an effective and compliant strategy, and set your brand apart from the competition on social media. Hey, a win’s a win.

Social Media 84

Social Media Social Marketing Tactics Media 84

Single Grain

DECEMBER 6, 2019

This epic list article has been updated to include 20 more digital marketing trends to help you get ready for next year! At one time, artificial intelligence, data-driven marketing and voice search engine optimization (VSEO) were ambitious concepts bordering on the ridiculous. Content creation. Product recommendations.

Trends 145

Trends Digital Marketing Funnels Search Marketing Marketing 145

Single Grain

JULY 19, 2019

This post was expanded and updated with new digital marketing trends as of July 2019. Marketing has changed more in the last five years than in the last 50, and the rapid progress doesn’t show any signs of slowing down. Here are 20 key digital marketing trends in 2019 and beyond that you can no longer pretend aren’t important.

Trends 111

Trends Search Marketing Marketing Digital Marketing Funnels 111

Single Grain

JULY 19, 2019

This post was expanded and updated with new digital marketing trends as of July 2019. Marketing has changed more in the last five years than in the last 50, and the rapid progress doesn’t show any signs of slowing down. Here are 20 key digital marketing trends in 2019 and beyond that you can no longer pretend aren’t important.

Trends 108

Trends Search Marketing Marketing Digital Marketing Funnels 108

Inbox Insight

NOVEMBER 26, 2018

60% of marketers create at least one piece of content each day ( eMarketer ). You may be creating killer B2B content but without the right distribution channels to scale up your efforts and reach the right audience, at the right time – who’s going to see it? Advertising. Email marketing. Get reading!

B2B 56

B2B Advertising Channels Demand Generation 56