Remove 2023 Remove Emarketing Remove Marketing AI Remove Multi-Channel
article thumbnail

5 Digital Advertising Trends in Europe 2023

Matchcraft

With a possible recession on the horizon, many firms are facing a decrease in consumer spending, leaving them fighting for a share of the market. In this blog post, we will discuss some of the top digital advertising trends in Europe that every ad agency and reseller must know in 2023. rise in search spending in 2023 compared to an 8.9%

article thumbnail

Retail marketing trends you need to know in fall 2023

illumin

Right now there are several retail trends to consider when building out a marketing plan. The latest research from eMarketer shows just how important consumer behavior and preferences are when building out a new ad strategy. According to eMarketer , “Creative execution is the No.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Innovations in Search and Social [September 2023]

QuanticMind

[:06] As TikTok Shop was introduced to users across the US this month, the platform has taken steps to educate marketers, brand representatives, and agencies on their ability to drive sales directly through the app. For example, trends like fan-remixed content and AI -enhanced video have taken hold, leading to new levels of creativity.

article thumbnail

What every marketer needs to know about programmatic advertising

Martech

billion, and more than 90% of all digital display ad dollars will transact programmatically, according to eMarketer. Ad network vs. ad exchange Types of programmatic advertising How big is the programmatic advertising market? Any and all digital formats and channels are available through these automated marketplaces. In the U.S.,

article thumbnail

22 Digital Marketing Trends You Can No Longer Ignore in 2019 & Beyond

Single Grain

This post was expanded and updated with new digital marketing trends as of July 2019. Marketing has changed more in the last five years than in the last 50, and the rapid progress doesn’t show any signs of slowing down. Here are 20 key digital marketing trends in 2019 and beyond that you can no longer pretend aren’t important.

article thumbnail

22 Digital Marketing Trends You Can No Longer Ignore in 2019 & Beyond

Single Grain

This post was expanded and updated with new digital marketing trends as of July 2019. Marketing has changed more in the last five years than in the last 50, and the rapid progress doesn’t show any signs of slowing down. Here are 20 key digital marketing trends in 2019 and beyond that you can no longer pretend aren’t important.