QuanticMind

JULY 31, 2023

Report: Social media isn't dying—it's still growing [:01] Next year, there will be nearly the same number of social media users in the US as there are TV viewers, which eMarketer calls an “historic audience shift.” Meanwhile, TikTok’s share of US video ad spending continues to climb and is right on YouTube’s tail.

Paid Content 52

Paid Content Paid Search Agency Allocation Emarketing 52

Sword and the Script | B2B

JULY 18, 2023

There’s been no shortage of surveys and stats in B2B marketing; here’s a look at some of the more interesting ones from the first six months of 2023 Apart from this blog, I produce a separate monthly email newsletter that curates articles and blog posts across marketing communications. ” Read more on eMarketer 5. months in 2023.

Planning 52

Planning Statistics B2B Marketing Top of Funnel 52

Martech

OCTOBER 19, 2022

billion, and more than 90% of all digital display ad dollars will transact programmatically, according to eMarketer. of the digital display ad market, according to eMarketer. In 2023, programmatic video advertising spend will be more than double what it was in 2020 (InsiderIntelligence). “You In the U.S.,

Advertising Agencies 111

Advertising Agencies Paid Content Cost Per Thousand Advertisements 111

Inbox Insight

NOVEMBER 26, 2018

60% of marketers create at least one piece of content each day ( eMarketer ). billion annually by 2023, it’s clear B2B marketers are embracing new forms of AdTech to simplify the buying process and deliver enhanced targeting capabilities along with greater message personalization ( MarTech Today ). Traditional” channels.

Demand Generation Agencies 45

Demand Generation Agencies Demand Generation Top of Funnel Paid Content 45

Single Grain

DECEMBER 6, 2019

It’s changing the face of digital advertising so swiftly that, according to eMarketer, 86.2% Those long-form sales pages and emails of yesteryear are fading fast because they’re simply too difficult to read on small mobile screens. Content marketing has lower up-front costs and deeper long-term benefits than paid search.

Marketing AI 145

Marketing AI Paid Content Trends Enterprise Management 145