sagefrog

JANUARY 3, 2024

From welcoming talented new team members to witnessing the growth of inspiring clients, 2023 gave us many moments of marketing bliss—and we’re ready for more! We added this to the shelf alongside a few other accolades in 2023: Philadelphia Business Journal’s Best Places to Work and Soaring 76, as well as awards from Clutch and UpCity.

Demand Generation Agencies 109

Demand Generation Agencies Advertising Agencies Paid Search Agency Marketing Automation Services 109

Martech

DECEMBER 13, 2023

Well, friends, we have reached the end of 2023. I want you take a little time to look back at three of the big lessons we learned in 2023 and how they could affect your planning for 2024. I learned along the way that for many of these brands, 2023 was a rebuilding year, a time to reflect and rethink their business.

Enterprise Management 118

Enterprise Management Work Management Marketing Management SMB 118

Salesforce Marketing Cloud

DECEMBER 19, 2023

As 2023 winds down, we took a look back at all the stories we’ve published this year about generative AI. From AI terminology glossaries to prompt-building guides, here are the most-read generative AI posts of 2023. How can you stay on top of all these inquiries in the most efficient way? There were a lot.

Marketing AI 115

Marketing AI Generation Enterprise Management eCommerce 115

Martech

DECEMBER 27, 2023

So we’re putting together 10 of the most popular articles by our SMEs from 2023 on different topics. How to optimize sales and marketing processes for efficient customer acquisition by Vladyslav Podoliako. Learn new tactics to drive efficiency in your customer acquisition efforts and boost sales and marketing performance.

CRM 94

CRM Ethics Acquisitions Ideal Customer Profiles 94

Salesforce Marketing Cloud

AUGUST 18, 2023

5 reasons Muleys should attend Dreamforce With less than a month until Dreamforce 2023, it’s officially the most wonderful time of the year! How to Transform Data and Make It Actionable : Discover how to use low-code tools to transform data from one system and use it to power more efficient, personalized workflows.

Automation 98

Automation Peer-to-peer API Communities 98

SmartBug Media

MAY 9, 2023

April 2023 Create Multiple Knowledge Bases *available to Service Hub Enterprise users only. April 2023 Simplified Payment Links *available to all Payments customers **HubSpot payments are available to U.S.-based April 2023 Create Campaigns Using Campaign Templates *Beta.

Hubspot 98

Hubspot Enterprise Management Product Work Management 98

Zoominfo

MAY 31, 2023

Industry surveys show that account-based marketing is consuming an ever-larger share of B2B budgets, and it’s easy to see why: smarter targeting, increased efficiency, and better ROI are enough to make any CMO’s eyes light up. This not only increases efficiency, but maximizes the impact of your campaigns.

Account Based Marketing 130

Account Based Marketing Ideal Customer Profiles Intent Marketing Analytics Tools 130

SmartBug Media

MAY 9, 2023

April 2023 Plan Your Marketing Strategy With The Campaign Calendar Learn More > Klaviyo Update Details Easily view which channels you’re sending on and when without manually maintaining a marketing calendar. Our team of experts can provide timely, efficient, and cost-effective solutions to ensure your digital transformation today.

Product 98

Product Advertising Agencies SMS Paid Search Agency 98

ClickDimensions

FEBRUARY 15, 2023

That is a lot of information to take in at once, however, what these stats show is that SMBs are the life force and foundation of the business world. These past few years have led to drastic ups and downs within the SMB world, so let us take a deep dive into some hardcore SMB stats, landscape predictions, and changes in 2023.

SMB 95

SMB Marketing Automation Services Stats Loyalty 95

Martech

DECEMBER 29, 2022

That’s the big story in digital media, and not a wild prediction that momentum will grow in 2023. We can expect to see a proliferation of technologies that enable brands to more efficiently connect with their audiences who are tuned in to live spaces,” said Oz Etzioni, CEO and founder of creative optimization company Clinch. “On

Advertising Agencies 112

Advertising Agencies Advertisements Advertising Paid Search Agency 112

Martech

NOVEMBER 14, 2023

Holiday spending will rise 3% to 4% in 2023 , the National Retail Federation predicts. In 2022 and 2023, we witnessed first the rollout of AI-driven bots like ChatGPT , DALL-E, Bard and Bing Chat and then a host of proprietary vendor tools that businesses of all sizes and capabilities could use. Fast-forward to October 2023.

Planning 125

Planning Marketing AI Enterprise Management Work Management 125

SalesGrape

OCTOBER 11, 2023

Telemarketing Trends in B2B Marketing: What’s Working in 2023? In 2023, successful telemarketers leverage big data analytics to identify high-value prospects based on various parameters such as industry verticals, company size, revenue growth rate, or even social media activity.

Telemarketing 88

Telemarketing Work Management Marketing Management Marketing AI 88

Conversica

DECEMBER 20, 2022

2023 Predictions. Here are a few thoughts I had about 2023 related to the economy, Conversation Automation, revenue teams, and more. Companies need to hunker down for the first half of 2023, but a rebound is coming in Q3. That’s the perspective I’ve used to develop our 2023 plan at Conversica. . By Jim Kaskade.

Enterprise Management 98

Enterprise Management Work Management Budget Programs Lead Ranking 98

Martech

OCTOBER 3, 2023

Teams can get new features in place more easily to enjoy greater insights, productivity and efficiency. These Design Studio interface improvements aid efficiency. View the complete set of September 2023 Marketo Release Notes. The post Marketo’s September 2023 releases: A manager’s guide appeared first on MarTech.

Marketo 111

Marketo Enterprise Management Template Sales Qualified Leads 111

HG Data

MARCH 8, 2023

The Rise of AI-assisted Sales Tools market report examines how market conditions are driving investment in revenue efficiency software. The post The Google Cloud Platform Ecosystem In 2023 appeared first on HG Insights.

Google 104

Google Marketing Report Efficiency Software 104

Martech

DECEMBER 28, 2022

MarTech’s predictions for 2023 continue below. AI for improved experience and operational efficiencies. In 2023, companies will use advanced analytics, often powered by AI to scale it, to make better use of their customer data. How will bots help marketers in the year to come? Dig deeper: Let’s chat about this product. “In

eCommerce 105

eCommerce CMS Development Marketing AI SMS 105

SmartBug Media

DECEMBER 12, 2023

November 2023 Automated Workflows Have Undergone A Transformation Learn More > Klaviyo Update Details Klaviyo gave the flow builder a facelift, making it easier to use so you can create flows, troubleshoot them, and increase conversions faster. Shoppers can now submit reviews more easily with the help of generative AI.

Product 59

Product Paid Search Agency Advertising Agencies Deliverability 59

Matchcraft

MARCH 28, 2023

In this blog post, we will discuss some of the top digital advertising trends in Europe that every ad agency and reseller must know in 2023. Search Advertising In 2023, there will be a partial shift away from display ads and renewed emphasis on search advertising. rise in search spending in 2023 compared to an 8.9%

Advertising Agencies 98

Advertising Agencies Advertisements Advertising Trends 98

Martech

NOVEMBER 18, 2022

Media ad spend in 2023 will grow 5.9% All other digital channels are expected to see some increase in spend, while traditional channels will decline in 2023. All other digital channels are expected to see some increase in spend, while traditional channels will decline in 2023. YoY in 2023. Retail media networks.

Paid Search Agency 105

Paid Search Agency Spending Advertising Agencies Ads 105

SmartBug Media

NOVEMBER 9, 2023

October 2023 Instagram First Comment Support *Available to Marketing Hub Pro+ customers Learn More > HubSpot Update Details With First Comment Support, you can schedule the first comment on your Instagram posts. Offering secure and efficient payment methods at checkout is crucial to boosting conversions and revenue.

Hubspot 59

Hubspot Product Industry CMS Paid Search Agency 59

Launch Marketing

JULY 26, 2023

The B2B lead generation landscape is constantly evolving, and 2023 is no exception. Trend #1: Tailor-Made Marketing Experiences Through Personalization In 2023, B2B buyers’ expectations are higher than ever with demand for more personalized , consumer-like experiences. Looking to elevate your B2B lead generation efforts?

Lead Generation 118

Lead Generation Lead Scoring Lead Ranking Account Based Marketing 118

SendGrid

OCTOBER 2, 2023

Learn how to leverage AI email assistants to improve your efficiency, organize your inbox, and scale your communications strategy. The post 7 AI Email Assistants That’ll Be Your Best Friends in 2023 appeared first on SendGrid.

Best Practices 81

Best Practices Efficiency Organization Practices 81

SendGrid

APRIL 17, 2023

Learn the must-know content marketing best practices in 2023 (plus a checklist) to maximize your time, efficiency, and output. The post 30+ Content Marketing Best Practices in 2023 (Need to Know) appeared first on SendGrid.

Practices 84

Practices Content Marketing Best Practices Content 84

Visitor Queue

OCTOBER 13, 2022

A talented human (or team of humans) with the right tech stack can definitely get the job done easier, faster, and more efficiently. The post 6 Best Content Marketing Tools in 2023 appeared first on Visitor Queue Blog | Identify Website Traffic.

Tools 101

Tools Content Marketing Best Practices Content 101

Martech

OCTOBER 19, 2023

Monitor your data privacy compliance more efficiently and prevent privacy risks using the new Data Privacy Dashboard, which shows six reports for contact engagement, behavior, region, the legal basis for processing data and more. The post HubSpot’s September 2023 releases: The manager’s guide appeared first on MarTech. Get MarTech!

SMS 107

SMS Bundling Terms and Conditions Opt-out 107

Martech

NOVEMBER 27, 2023

If you use Office 365, you can now benefit from the efficiency and effectiveness of the AI assistant for generating sales emails. Instagram first comment scheduling Your team can improve Instagram reach and engagement efficiently by using the new “first comment” support feature inside HubSpot. Get MarTech! In your inbox.

Enterprise Management 86

Enterprise Management Hubspot Paid Search Agency Work Management 86

SmartBug Media

NOVEMBER 9, 2023

October 2023 Age Gating: SMS Marketing for Alcohol Brands and Merchants Learn More > Klaviyo Update Details Unlock SMS marketing for alcohol brands and merchants with Klaviyo’s Age Gating solution. Our team of experts can provide timely, efficient, and cost-effective solutions to ensure your digital transformation today.

Product 59

Product SMS Advertising Agencies Paid Search Agency 59

ClearVoice

JANUARY 29, 2024

Team silos can hurt the efficiency of your content operation, BIG TIME. Collaborative teams can draw from a more extensive knowledge and creativity pool, streamlining brainstorming ideas crucial to efficient content production. Determine and align each team’s objectives with your overarching content operation efficiency goals.

Efficiency 52

Efficiency Digital Asset Management Work Management Content 52

SmartBug Media

SEPTEMBER 15, 2023

INBOUND 2023 SMS Messaging Roundup *SMS is available as an add-on at Marketing Hub Pro+ **SMS is only available to U.S. INBOUND 2023 AI in Marketing Hub & CMS Hub * Review the full release notes for particular feature availability HubSpot Update Details It's a thrilling time at HubSpot with innovative AI features being introduced.

Hubspot 59

Hubspot CMS Development Marketing AI Product 59

Engagio

JANUARY 16, 2024

As we go into the new year, we wanted to highlight some of the most engaging discussions on the Sunny Side Up Podcast from 2023. Whether you’re a seasoned sales leader or at the beginning of your career, there’s something for everyone in our roundup of the best sales podcast episodes of 2023.

Conversion 62

Conversion Best Practices Marketing Analytics Tools DemandBase 62

Martech

DECEMBER 15, 2023

Coach your team more efficiently and accurately using the new features on the redesigned call review screen , including call stats (pacing, customer engagement, talk time ratio and more), the ability for managers to leave threaded timestamped comments when listening to a call and a new 1.25 speed for listening to calls. Get MarTech!

Top of Funnel 109

Top of Funnel Terms and Conditions Forecasting Paid Search Agency 109

Salesforce Marketing Cloud

MARCH 7, 2023

From now until the end of March 2023, enter for a chance to win* special prizes by completing just one or all eight quests: TrailblazerDX ’23 Main Show The main keynote introduced some huge announcements! Complete at least one or all eight of the quest trailmixes by March 31, 2023, at 11:59 p.m.

Work Management 98

Work Management Marketing Management Digital Transformation Communities 98

Optinmonster

AUGUST 2, 2023

91% of businesses use video as a marketing tool in 2023. 30% of people lack the time to create video content but 70% of ‘non-video-marketers’ plan to start online video marketing in 2023. Anticipating 2023, the trajectory for video usage is on the rise. 91% of people say they want to see more online videos from brands in 2023.

Statistics 88

Statistics Video Marketing Planning Allocation 88

Navigate the Channel

SEPTEMBER 15, 2023

As we step into 2023, it’s time to explore the three digital marketing trends that are set to make a significant impact. #1 Its significance is only expected to grow in 2023 and beyond. This real-time optimization ensures that marketing budgets are spent more efficiently, maximizing the return on investment (ROI).

Marketing AI 65

Marketing AI Trends Ethics Privacy 65

Only B2B

JUNE 5, 2023

In this blog, we will explore the best account-based marketing tactics that can help businesses dominate B2B marketing in 2023. Best Account Based Marketing Tactics: Dominate B2B Marketing in 2023 1. Sales and Marketing Alignment: Alignment between sales and marketing teams is crucial for ABM success in 2023.

Account Based Marketing 77

Account Based Marketing Tactics B2B Marketing Multi-Channel 77

SmartBug Media

JULY 20, 2023

June 2023 AI Content Assistant *available to all hubs and tiers Learn More > HubSpot Update Details HubSpot's Content Assistant, now available to all hubs and tiers, includes new features for creating and modifying content across various platforms. This update aims to make the page editing process more seamless and efficient.

Hubspot 52

Hubspot Industry CMS Product Work Management 52