2023 CPA Privacy ROAS 
Single Grain
JULY 21, 2021
The advertisers’ only job is to provide: The objective or campaign goal — e.g., CPA, ROAS. Bidding — e.g., max CPA or target value/conversion. driving sales at a target CPA) while increasing their reach and conversion value beyond traditional keyword-based search campaigns. Location, language and ad scheduling.
Single Grain
DECEMBER 6, 2019
billion by 2023 – along with the rise of mobile use: Geo-fencing allows real-time targeting based on a user’s location. The GDPR changes lit the touchpaper for a global revolution on data privacy, with California set to roll out the California Consumer Privacy Act (CCPA) on January 1, 2020. 33) Privacy Marketing.
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