contingency 
Litmus
DECEMBER 13, 2021
2021 was the year of Apple’s Mail Privacy Protection (MPP) , and looming on the horizon is the death of third-party cookies from Google in 2023. 2021 was the year of Apple’s Mail Privacy Protection (MPP) , and looming on the horizon is the death of third-party cookies from Google in 2023. Double opt-in (DOI).
Navigate the Channel
AUGUST 14, 2023
As of April 2023, the U.S. If you’re a CMO or CEO, you may just want to know that more of-the-moment communication methods may not be as valuable as one of the oldest— email marketing, with an ROI of $36 for every $1 spent. And that ROI generates itself, in part, in the sheer volume of email marketing. sends the most emails per day at 9.8
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