Unbound B2B

JANUARY 2, 2023

Businesses can use intent data to find qualified leads, reduce churn rate, etc. . These bits of data are similar to puzzle pieces that when together enrich first-party data for single or multi-channel campaigns. Lower churn rate.

Intent Data 52

Intent Data Intent Lead Generation View 52

TrueInfluence

OCTOBER 11, 2021

According to Gartner, by 2023, more than 50 percent of data and analytics leaders will be responsible for data creation, management, and analysis. Get a hold of fragmented data: Data mining supports multi-channel integration of user data and the efficient functioning of CRM platforms.

Experience 83

Experience Cross-Sell Churn Rate Allocate 83

Delivra

NOVEMBER 14, 2018

To get the best results, you must navigate massive amounts of data while managing numerous channels, deliverables, and campaigns. To top it off, your efforts must be highly personalized for hyper-segmented audiences. Forrester has predicted that spending on marketing automation will hit $25 billion by 2023 , signaling a 14% annual growth rate since 2017. What are the differences among our audience segments? Create a cohesive multi-channel experience.

Best Practice 43

Best Practice Automation Churn Rate Marketing Automation 43