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8 Marketing KPIs every SaaS brand should track


In fact, the market overall is expected to reach a staggering $623 billion by 2023. We’re still early-stage here, but metrics to measure at product / market fit level include: Cost per Acquisition (CPA) / Customer Acquisition Cost (CAC). That’s a rapid evolution! As a result, SaaS businesses face increasing pressure to adapt and grow.

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How to Build a Powerful Marketing Funnel (Step by Step)

Single Grain

Updated September 2023. 17 Effective SEO Techniques to Drive Organic Traffic in 2023 * Why You Should Use Long-Tail Keywords in Your SEO Campaign Which Marketing Funnel Metrics Should I Track? A higher conversion rate indicates that your strategies for persuading and closing deals are successful.