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10 AI marketing tools your team should be using in 2023

Sprout Social

Artificial intelligence (AI) emerged as one of the hottest technology trends in 2023. According to our 2023 State of Social Media Report , 97% of business leaders agree that AI and machine learning (ML) will enable companies to analyze social media data and insights more effectively and use it to improve their overall marketing efforts.

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7 eCommerce Business Challenges in 2023 and How to Solve Them

Optinmonster

Invest in cybersecurity solutions such as LexisNexis that can prevent fraudulent behavior. Here’s another kicker: the success rate of selling to a new customer is only 5-20%. But the success rate of selling to an existing customer is 60-70%. The reality is that most eCommerce websites suffer from the inevitable customer churn.

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How AI insights improve decision making

Sprout Social

Sprout’s 2023 State of Social Media report confirms these advantages, with 9 out of 10 business leaders acknowledging the indispensable role of AI in enhancing market competitiveness, understanding customer preferences and driving innovation. As such, the insights can give you an in-depth view of the market, customers and competitors.

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Looking for Ways to Improve Your SaaS Product Marketing Skills?

Tomorrow People

Would you rate the task as hard or easy? That means educating yourself on product development cycles, customer success efforts, and churn rates. For salespeople in particular, this may require a monumental shift in mindset and daily behaviors. Better position yourself to deliver essential benefits to the business.

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11 User Engagement Metrics You Should be Looking at in 2023

Oktopost

11 User Engagement Metrics You Should Be Tracking in 2023. Churn Rate. Retention Rate. Bounce Rate. There are a number of ways to measure user engagement, including retention rates, satisfaction scores, social engagements, and more. Overall, some of the most important ones are: Audience growth rate.

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How to Improve Customer Retention Rate for your Shopify Store 2024?

Huptech Web

What is the Customer Retention Rate? The retention rate measures the percentage of individuals consistently making repeat purchases from your online store. High retention rates indicate that your product/sеrvicе rеmains rеlеvant & valuable to your customers ovеr timе, еnsuring long-term business viability.

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SaaS Marketing Plan Guide: How to Grow Your SaaS Sales in 2023?

Unbound B2B

Even when you’ve completed a sale, the work doesn’t stop there: onboarding, churn rates, growth hacking, and a slew of ROI calculations are all part of the complicated terrain that SaaS marketers require to navigate. Retention rate plays a crucial role here. Improve ROI measurement. So, let’s have a discussion today!