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11 Powerful Customer Retention Strategies You’d Need in 2023

Outgrow

11 Powerful Customer Retention Strategies You’d Need in 2023 For a business to thrive in today’s competitive market, it must find sustainable ways to attract new customers. 11 Effective Customer Retention Strategies in 2023 1. This will help you with business promotion as well as customer acquisition.

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E-Commerce Content Marketing Strategies That Don't Involve Discounts

SmartBug Media

Discounts might seem like the easiest route toward customer acquisition and retention, but they’re not necessarily the most effective, as we went over in the previous section. Bundling pairs products together for a slightly lower price. Content Marketing Strategies That Avoid Discounting.

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4 New Year’s Resolutions for Media Publishers

Liveintent

The CPRA doesn’t officially go into effect until 2023, but data collected during 2022 will be evaluated for compliance. Simple in practice yet powerful in impact, curated packages allow you to combine your newsletter inventory and audiences into bundles for advertising partners. Deals & Packages.

Media 125
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How to make AI-driven segments work in composable CDPs

Martech

Many “packaged” CDP offerings have bundled data science that performs critical predictive AI with relatively minimal configuration. It’s been interesting to me that even in 2023, there are still marketing data science exercises that aren’t tied to a clear marketing use case.

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A 14-Point eCommerce Launch Checklist for New Store Owners

Optinmonster

To find some of the best eCommerce platforms, read 11 Best eCommerce Platforms for 2023. Even if you choose social media platforms to be your main front of investment and customer acquisition, you should never miss out on the free traffic from search engines. Prospects will likely buy more when you put up sales or bundle discounts.

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Why we care about adtech: The complete guide

Martech

In fact, between the third quarter of 2020 and the third quarter of 2021, there was a 125% increase in M&A activity for adtech platforms, including several high-profile deals in 2021 like Mediaocean’s acquisition of Flashtalking for $500 million and AdTheorent’s $1 billion SPAC deal to go public. And Meta isn’t far behind.

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The Rise of the Nepo Brand: Branded Houses vs. Houses of Brands

Bluetext

For the majority of December 2022 and into January 2023, the world has been captivated by the recently uncovered conspiracy of the nepotism baby, or nepo baby for short. A similar industry or job function, or perhaps the sub-brands are compliments with bundling potential.