Prognostications, Predictions And Hot Topics For 2022


In 2022, we reflect on how COVID-19 has changed societal norms, resulted in the Great Resignation, and altered the top-of-mind agenda for C-suite leaders and boards of directors. Stay tuned and welcome to 2022! A few things to focus on in 2022: The rise of first-party data.

The Best Marketing Events Happening in 2022

Marketing Insider Group

So after 2 years of zoom meetings, many marketing leaders are looking into the best marketing events in 2022 as one of the best ways to stay on top of the marketing industry. That has included consumer behavior, marketing trends, Web 3.0, Best Marketing Events Happening in 2022.

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Trending This Tuesday: January 4, 2022

FMG Suite

In order to get your newsletter opened in 2022, you will want to emphasize this value, and further update your newsletter to showcase it, and here are 5 newsletter best practices that can help with this. The post Trending This Tuesday: January 4, 2022 appeared first on FMG Suite.

Top 10 B2B Marketing Predictions for 2022


Discover the top B2B marketing trends for 2022 and find out how to navigate and adapt in a changing environment. eBooks Resources B2B Marketing Content

3 Email Design Trends for Content Marketers To Use in 2022

Content Marketing Institute

Impeccable email design will contribute to a winning email engagement strategy in 2022. So, let's check out three design trends that will rule this year. Continue reading → Company News

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Digital Marketing Trends: 11 Must-Follow Marketing Trends In 2022

Here are some of the must-follow digital marketing trends to look out for in 2022: Conversational Marketing. If you are not leveraging chatbot applications, it’s well-advised to get onto it as the artificial intelligence trend will likely continue to rise in the future.

3 Big Martech Innovation Themes in 2022


Hello, 2022! Or document.write("Hello, 2022!") speed — let’s jump in to the martech topics I expect will shape 2022. The above chart from a McKinsey article on trends in B2B sales shows that e-commerce is now viewed as the most effective channel for B2B sales.

3 Trends B2B Marketers Should Know in 2022


Positive change and adaptation come to mind when we think of 2022. B2B Marketing continues to evolve and integrate with the latest digital technology, so we decided to put together a list of three trends to inform your ABM program in the new year. Gearing up for ABM in 2022?

The 2022 Agency Trends Report


Thursday, January 20, 2022. 1:00 PM EST. Our friends at Function Point will soon drop new research revealing the 2022 trends at advertising agencies. Function Point surveyed more than 300 agencies to identify the 2022 trends on agency productivity and profitability.

High Growth Study 2022: Four Key Advantages Drive Dramatic Growth and Profitability

Hinge Marketing

Hinge Research Institute’s High Growth Study 2022 explores how they do it and what it means for you. Download the High Growth Study 2022 Executive Summary. Download the High Growth Study 2022 Executive Summary. Download the High Growth Study 2022 Executive Summary.

Top 12 2022 B2B Marketing Trends to Watch

Heinz Marketing

If you missed my LinkedIn series last month , here’s a recap of all twelve B2B marketing trends, investments and focus areas I expect to see from CMOs and teams in the new year. . Traditionally, we needed analysts on our teams to dig through data and find trends.

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Understanding a Divergent World of Buyer Mindsets and Decisions

Tony Zambito

Whereby Thailand was about setting trends and being a part of the latest trends. Regional one size fits all approach can hinder global growth with buyers. The ability to implement and execute global growth strategies has become one of the most important jobs of leaders.

The 2022 Guide to Content Marketing on Social Media


This guide to up-and-coming social media marketing trends can help you lead the pack in 2022. With social media still being the top content distribution channel for major brands, it needs to occupy the lion’s share of your content planning during the coming year.

First-party data… the biggest anticipated trend of 2022


The new year is here, and that means adopting new trends, understanding the upcoming changes in user and data privacy, and starting to leverage your most meaningful customer relationships with first-party data. Let’s talk about the biggest trend on marketers’ minds this year: first-party data.

Trending This Tuesday: January 11, 2022

FMG Suite

For today’s “Trending This Tuesday” blog we are sharing newsletter best practices for advisors, how to align your tech stack with your organization, planning with purpose a whole lot more. So, as we head into 2022, how can you boost your SEO through pitches and earned media?

Trends for the Entertainment Industry in 2022

Brandwatch CX


6 Best Social Media Tools for Your 2022 Strategy

Benchmark Email

Will 2022 be the year that you level up your social media strategy? Marketing trends come and go, but social media serving as a major determining factor of success definitely isn’t going anywhere any time soon.

SEO In 2022: 10 Important SEO Trends You Need To Know - Ep. 257 via @sejournal, @lorenbaker

Search Engine Journal

With so many hot SEO trends, what should you focus on? Find out which strategies will help you dominate the SERPs in 2022. The post SEO In 2022: 10 Important SEO Trends You Need To Know [Podcast] appeared first on Search Engine Journal.


The Top SEO Trends of 2022


But new SEO trends keep coming because no matter how much initial ROI paid channels provide, the main reason your website gets clicks is based on its findability, which is determined by relevance and consumer need at the time. Top 3 reasons SEO is’t going anywhere in 2022.

10 B2B Marketing Trends to Watch in 2022


But now I am back, with a list of 10 trends that B2B marketers should watch as we enter 2022. The video trend has been building for about a decade in B2B, and is likely to continue. But it’s very likely a directional marker for B2B in 2022.

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2022 Forecast: 5 Predictions for Content Strategy

Hannon Hill

In this blog post, we predict five key content creation and content strategy trends for 2022

Why TikTok Ads Will Rise in 2022

DAGMAR Marketing

According to reports from Reuters , global ad spending is expected to grow by about 9 percent in 2022. This is a sign that Facebook is losing its edge and the younger demographic, who are also responsible for catapulting many of our digital trends today, are spending their time elsewhere.

The 4 Leading Digital CX Trends of 2022

Content Standard

CX technologies and trends are rapidly advancing, and although that is part of their strength, the quick evolution can also complicate the task of navigating CX trends and determining which ones are best suited to your brand.

5 B2B Marketing Trends for 2022 and Beyond


A few months ago, I posted a question about the upcoming trends in B2B marketing: The 100+ comments were flooded with opinions and suggestions from B2B marketing heavyweights and customers. Here are my top B2B marketing trends to pay attention to in 2022.

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Best Digital Marketing Strategies for Lawyers in 2022 & Beyond

As such, in order to nail legal SEO , lawyers need to be aware of the latest trends in digital marketing strategy so they stay ahead of their competition. The post Best Digital Marketing Strategies for Lawyers in 2022 & Beyond appeared first on

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The Big Pharmaceutical Industry Trends for 2022

Brandwatch Marketing

COVID-19 Search Trends in 2022: Snapshots From the Age of Omicron


New variants, vaccine boosters, and travel restrictions: the COVID-19 pandemic seems to be ramping as 2022 begins. In that instance, search trends led to the discovery of a previously unknown COVID symptom. First, we examined global search trends around the term “Omicron.”.

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How to rethink your enablement strategy for 2022


The post How to rethink your enablement strategy for 2022 appeared first on Seismic. Trends & Insights enablementThe idea that enablement is an exclusive function of sales enablement is outdated.

Digital Marketing Transformation for the Professional Services

Hinge Marketing

Focus on the longer-term trends and how your marketing strategy will take advantage of those to offer greater client value. The need is clear. Professional services and other knowledge driven firms must be visible where their target clients are looking for insight and help.

Major Intent Data Benchmarks & Best Practices to Apply In 2022


It provides a 360-degree view that fuses topic interest with purchase intent, and in order to succeed in 2022, it’s essential to build and maintain an intent data focused mindset. Then, find out the specific trends, search terms, niches, content types, and interests of a given target audience.

How Your B2B Company Can Give Back: Six Ideas for Charitable Giving


The trend for giving among B2C is nothing new, but for B2B companies, it’s growing. Guest post by Dylan Berger. Does your company engage in charitable giving? Being a charitable B2B company can benefit your brand, your customers, partners, and most importantly, your community.

Top 5 UK Digital Health Trends for 2022


To help your health tech solution stand out from the crowd, we analysed Conductor search data and uncovered the top 5 UK digital health trends for 2022. Read on to learn which trends make the list. Trend #1: Workplace wellbeing. Trend #3: Genomics.

Top 5 B2B Marketing Components to Approach Differently In 2022


2022 is finally here, which means more changes and evolution. From 2022 forward, it’s probable that hybrid events will be an integral part of a standard B2B marketing strategy used by numerous brands.

Trends in the Food and Beverage Industry for 2022

Brandwatch CX

Trends in the Food and Beverage Industry for 2022

Brandwatch Marketing

B2B Reads: Past Year Reflection, Culture of Innovation, & Emerging Trends

Heinz Marketing

Three Foundational Components For B2B Marketing In 2022. Experiential Marketing: 5 of the Top Trends From 2021. Let’s take a look back at some of the biggest stories over the last year and some of the top trends. The Best Productivity Tools and Tips For Hybrid Teams in 2022.

How Public Sector Organizations Will Transform in 2022


I asked five Salesforce industry experts to share their observations on market motions that continue to gain momentum from the past two years of rapid learning and growth, as well as emerging trends that are poised to define the year ahead.

How Will B2B Sales Develop & Accelerate in 2022

Unbound B2B

B2B sales will develop and evolve feverishly in 2022. Over the years, B2B sales developed a lot with many new trends and changes. And now, with the roll of 2022, many new B2B sales developments and trends are ready to increase salespersons workload. billion in 2022.

Trending This Tuesday: January 18, 2022

FMG Suite

What does a strong inbound marketing website look like in 2022? What social media trends should you pay attention to in 2022? This week’s “Trending This Tuesday” shares the answer to these questions and more in today’s roundup.

The Biggest Marketing Lessons of 2021 (And How to Use ‘Em in 2022)


Here’s how we’ll use ‘em in 2022. 7 Marketing Trends You Gotta Know About For Your 2022 Strategy. Here’s what you need to avoid in 2022. AI is your ticket to competing in 2022. After a turbulent 2020, we all probably hoped that 2021 would be a clean slate.