Marketing Insider Group

MARCH 2, 2023

Design trend changes often feel like the heavy duty cycle on your washing machine. When it comes down to it, design preferences change in the blink of an eye. But, you can’t build a website without making some concrete design decisions. Be bold with your typography and graphic design elements. The question now is how.

Design 223

Design Trends Paid Search Agency Lead Scoring 223

Webbiquity

FEBRUARY 22, 2022

Influencers are almost three times as likely (71% vs. 25%) to say they do one-off campaigns with brands as to work on an ongoing retainer basis. So, choose your partners carefully and thoughtfully, then design campaigns to run for at least a year, to build traction and momentum. Always On Beats Hit or Miss. The Most Important Factor.

B2B Marketing 358

B2B Marketing Research Paid Search Agency Advertising Agencies 358

Salesforce Marketing Cloud

JANUARY 3, 2024

If you’ve navigated a digital experience easily, there’s a good chance that the designer and developer who built it had a strong working relationship. Maybe they spent most of their time patching up the backend and slapping duct tape on design problems. I remember I thought I was a good designer,” said Loftis.

Design 105

Design Validation Lock-In Class 105

Tony Zambito

OCTOBER 22, 2020

The future of work will be a strong correlation as B2B companies return less of their workforce to offices due to the pandemic. Big tech and other industries are preparing their workforces to remain working from home remotely throughout 2021. In essence, they must embrace Buyer Interaction Design?. Buyer Interaction Design?

Design 226

Design Buyer Personas B2B Sales Interactive Marketing 226

Circle Studio

NOVEMBER 23, 2021

As we approach the end of 2021, it’s time to look at key 2022 B2B marketing trends that will emerge in the year ahead. As we have seen in previous years, 2022 will reflect the ongoing evolution of many B2B marketing trends. Here’s a list of five macro B2B marketing trends to watch in 2022. An Elevation of Strategy.

Marketing AI 193

Marketing AI Trends B2B Marketing SWOT 193

Litmus

OCTOBER 25, 2022

Litmus Live 2022—aka, the premier email event of the year—has officially kicked off! We’ll catch you up on the top moments so far from Litmus Live 2022. We’ll catch you up on the top moments so far from Litmus Live 2022. Think about your positive and negative habits to work on being a better marketer.”. It’s finally here!

Trigger Marketing 88

Trigger Marketing Work Management Marketing Automation Services Email Marketing 88

Hinge Marketing

FEBRUARY 16, 2022

The Hinge Research Institute’s newly released High Growth Study 2022: AEC Edition paints this picture. graphic design, copywriting.). While most AEC firms have become accustomed to a remote work environment, managing that remote workforce is still top of mind for many high growth firms. About the Study.

Studies 162

Studies Peer-to-peer Marketing AI Digital Transformation 162

The Lead Agency

DECEMBER 6, 2021

The way companies buy from and sell to each other is very different than it used to be just a couple of years ago and is likely to continue to evolve in 2022 and beyond. To succeed with marketing campaigns in 2022, businesses will have to continue to adapt their strategies to suit buyer trends. What does this mean for SEO in 2022?

Paid Content 118

Paid Content Trends B2B Marketing Paid Search Agency 118

Bannerflow

MARCH 11, 2022

2022 will be the year of risk-taking in marketing. Your marketing team will need to be ready to embrace new strategies and approach their work from new angles. Our 2022 The State of In-Housing Report shares some distinctive trends for marketing, and we’re looking closely at the top seven below. Content is still king.

Trends 111

Trends Planning Work Management Marketing Management 111

Walker Sands

FEBRUARY 8, 2022

That’s why we’re pleased to announce that the work and expertise of our web and demand generation teams have earned our agency a platinum and two gold AVA Digital Awards in 2022. Our team worked to transition the company to a new WordPress CMS, which enabled seamless integration of content and updates as the company evolved.

CMS Development 98

CMS Development Demand Generation Agencies Work Management Advertising Agencies 98

Litmus

JULY 28, 2022

Drumroll please: We’re thrilled to announce our keynote speakers for Litmus Live 2022— the premier email marketing event for email pros, by email pros. Four experts are headlining our lineup for the most anticipated email event of the year: Kason Morris – Head of Learning Experience Design, Salesforce. GET TICKETS. Kason Morris.

Peer-to-peer 80

Peer-to-peer Thought Leadership Co-Registration Creativity 80

BOP Design

SEPTEMBER 7, 2021

What works? We may not have all the answers, but we’ve done some research, called on some great sources, and compiled a list of B2B marketing stats for 2022 and beyond. In fact, 64% of marketers actively spend time working on search engine optimization. Wondering if Your B2B Website Design Is Current? What’s hot?

Stats 106

Stats Work Management B2B Marketing Marketing Management 106

FMG Suite

JANUARY 4, 2022

Learn the best practices for newsletters, strategies for getting marketing and sales to work together and much more so that you can strive in the new year. Personalize design and message. Twitter Publishes 2022 Planning Guide to Assist in Your Tweet Strategy via Social Media Today. We receive emails every day. Always test.

Trends 98

Trends Newsletter Sales Qualified Leads Planning 98

Brandpoint

NOVEMBER 9, 2021

2022 is just around the corner, and that means year-long marketing plans, budget updates, Q1 campaigns, and making predictions the best we can. Moreover, brands reaching their interested customers directly through text messages and emails will become even more important in 2022. What will our customers want?

Paid Content 118

Paid Content Digital Experience Platform Advertising Agencies Planning 118

Litmus

OCTOBER 26, 2022

— alemieux (@alemieux) October 26, 2022. — Litmus (@litmusapp) October 26, 2022. — Litmus (@litmusapp) October 26, 2022. — Anne Tomlin (@pompeii79) October 26, 2022. Recipient engagement is about the closest thing that exists as a ‘deliverability hack’ in 2022,” said Meyer. LitmusLive2022.

Deliverability 91

Deliverability Trigger Marketing Work Management Marketing Management 91

Litmus

JUNE 15, 2022

We’re looking for email pros with presentation experience to share insights, top tips and answer live questions from the email community at Litmus Live 2022. What topics will Litmus Live 2022 speakers cover? The theme of Litmus Live 2022 is Email, Elevated—and we’ll be talking about ALL the things taking email to the next level.

Marketing Proposals 88

Marketing Proposals Work Management Deliverability Thought Leadership 88

Huptech Web

AUGUST 26, 2022

Table Of Contents Introduction Why Is Enhancing Your Store’s Design Important? There are various aspects that businesses have to take care of when they’re running their business online, and design is one of the most important aspects among them. Why Is Enhancing Your Store’s Design Important? A lot of times, right?

Design 52

Design eCommerce Paid Search Agency High Quality Lead 52

Litmus

AUGUST 15, 2022

We’ve been busy gearing up for Litmus Live 2022 and are excited to share some major developments about what you can expect when you join the event—from anywhere—on October 25th and 26th, 2022. We’re proud to announce our Litmus Live 2022 presenters, and the topics they’ll cover. Working Towards Email Standards.

Deliverability 73

Deliverability Lock-In Trigger Marketing Email Marketing 73

Brightedge

NOVEMBER 19, 2021

In mid-November we hosted a webinar reflecting on the search-related events of 2021 and looked ahead to what changes may come to search engines in 2022. During the live event, we asked our 750+ attendees about their experiences and perspectives on 2021 along with their plans for 2022. Check out a recording of the webinar.

Webinar Metrics 135

Webinar Metrics SEO SERP Tagging 135

Litmus

OCTOBER 5, 2022

With Litmus Live 2022 just around the corner, we asked three Litmus Live speakers to share a bit about themselves and their sessions: Aaron Beatty — Director of Digital Engagement, Attain Partners. Between our marketer and designer/developer sessions, you’ll have an abundance to pick from. Aaron Beatty. Aaron Beatty (he/him).

Marketing AI 108

Marketing AI Advertising Agencies Enterprise Management Work Management 108

Salesforce Marketing Cloud

JULY 5, 2023

In the 2022 Salesforce State of the Connected Customer study , 61% of survey respondents reported a level of comfort with these personalized user experience practices. Design leaders are often the ones who end up determining what an ideal user experience looks like – and what it doesn’t look like.

Design 96

Design Personalization Ethics Ad Exchange 96

Biznology

JANUARY 21, 2022

Welcome to 2022! The Art of Possibility combines Benjamin Zander’s experience as conductor of the Boston Philharmonic and his talent as a teacher and communicator with psychotherapist Rosamund Stone Zander’s genius for designing innovative paradigms for personal and professional fulfillment.”

Best Practices 104

Best Practices Television marketing Communities Fulfillment 104

Brandpoint

JUNE 22, 2022

Here are six of the most relevant topics for summer 2022. Summer 2022 Content Promotion Topics 1. DIY and Home Improvement I’ll be the first to admit that with the advent of work from home, the amount of time I’ve spent spotting and executing DIY projects around the house has increased substantially.

Trends 87

Trends Distribution Thought Leadership Privacy 87

TrustRadius Marketing

FEBRUARY 3, 2022

Here are the 5 most important elements of cloud management that any organization should consider when working on the cloud. A cloud management platform (CMP) suite solution can help you do this, as they’re designed to simplify the deployment and monitoring of apps across both private and public clouds. . Choosing a cloud environment.

Work Management 52

Work Management Enterprise Management Budget Programs Contingency Planning 52

Sprout Social

SEPTEMBER 21, 2022

ThredUp is an online thrift store where shoppers can find used fashion items pre-vetted by the company — some items are also labeled as ‘new with tags’ Find great deals on designer clothing, bags, jewelry, shoes and accessories. Shopkick is a mystery shopping app that works a bit differently. Social media shopping apps.

Best Practices 126

Best Practices Amazon Youtube Ad Exchange 126

Bannerflow

DECEMBER 16, 2021

While 2021 has been another pandemic-affected year, we have seen shifts in comparison to 2020, so what will 2022 bring? Four key social ad trends for 2022: The prominence of video. Four key social ad trends for 2022. Therefore, one of the biggest trends for social media moving into 2022 is in-stream shopping.

Social Media 98

Social Media Advertising Agencies Advertisements Advertising 98

Martech

FEBRUARY 2, 2022

Unfortunately, traditional methods of social media analysis are no longer working. According to Baglietto, they’re difficult, time-consuming, and no longer work in today’s world: “This is partly because there’s so much data, but also because it’s siloed in a number of different systems with disjointed workflows.”.

Social Media 102

Social Media Social Marketing Trends Media 102

Litmus

JANUARY 12, 2023

What email design trends and best practices do we see on the horizon this year? Combined with our own thoughts, here are email marketing design trends we expect to see in 2023 with examples. Should you leverage email marketing design trends? In 2022, the monthly average of email opens recorded for each month was 1.5

Marketing AI 99

Marketing AI Design Email Marketing Trends 99

Sprout Social

AUGUST 25, 2022

These factors will help you choose targeting strategies and platforms that will work best for your campaign—which ultimately determines your budget.”. Continue reading to learn more about the costs of working with a social media management agency and using a social media management tool. Social media management agency costs.

Paid Content 124

Paid Content Social Media Work Management Marketing Management 124

Litmus

SEPTEMBER 6, 2022

With summer drawing to a conclusion (unfortunately) brands are gearing up for the last quarter of 2022, which includes the busiest and most anticipated time of the year… the holidays ! It made me laugh, and their design is always amazing! The design of the email just made the new color launch stand out and really pop.

Paper 80

Paper Paid Search Agency Newsletter Email Marketing 80

Litmus

FEBRUARY 7, 2023

This month, I’m sharing my thoughts on email marketing and design trends submitted by email geeks for “ Email Marketing Trends in Focus for 2023.” BIMI is currently supported by Apple Mail, Gmail, and Yahoo, which accounts for almost 92% of email client market share as of December 2022. Is that where AI comes in as a tool?

Email Marketing 89

Email Marketing Design Trends Work Management 89

Sprout Social

AUGUST 10, 2022

Influencer marketing is getting bigger in 2022. If your brand’s not working with influencers on marketing campaigns, you’re missing out big time. Thankfully, finding and working with influencers is much easier than before. is an influencer marketplace that works a bit differently. Key features. Key features.

Marketing Budget 113

Marketing Budget Budget Programs Enterprise Management Work Management 113

Sprout Social

MAY 26, 2022

Between its rapidly growing global user base and its investments in brand features, there are a number of reasons to use TikTok for marketing in 2022. billion by the end of 2022. 38% of US consumers plan on using TikTok in 2022 , more than double the 17% who planned on it in 2020. “A TikTok boasted 1.2 FlipTheSwitch.

Campaigns 142

Campaigns Examples Design Planning 142

Sprout Social

FEBRUARY 22, 2022

A round up of expert predictions for social shopping in 2022. You’ll have better data about what works. In 2022, TikTok will continue to make products viral, but more of this will be driven by ads and brands, now waking up to the power of TikTok.”. The different types of social shopping. What is social shopping?

Peer-to-peer 108

Peer-to-peer Top of Funnel Paid Social Agency Tips 108

Litmus

NOVEMBER 2, 2022

This year’s Best Email Design B2B and Best Email Design B2C categories rely on a little help from our email marketing community friends. How it works. Our team of Litmus judges have chosen the top four emails from the Best Email Design B2B and Best Email Design B2C categories. Now, we need your vote! Learn more.

Design 79

Design Best Practices B2B Loyalty 79

Navigate the Channel

MARCH 15, 2022

Now that the world is getting back to normal and in-person events are coming back, you are probably excited to attend and exhibit at events in 2022. Whether you’re in project management, commercial construction, design build or something else, there are plenty of events happening that has something for you.

Trade Show 65

Trade Show Ad Building Peer-to-peer Work Management 65

RebelMouse

MAY 2, 2022

RebelMouse started 2022 off strong with a continued commitment to site performance, particularly Google’s Core Web Vitals, that makes the sites within our network the fastest on the open web. We invested 2,613 hours into our platform in Q1 2022 alone, and all of the sites on our platform benefited from the work in various ways.

Paid Search Agency 52

Paid Search Agency Ad Exchange API Tagging 52