Remove 2021 Remove Buyer Intent Remove Intent Signal
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How to Recognize and Respond to Buying Signals (and Close More Deals!)

Zoominfo

Given that nearly 90% of pre-purchase research is done on the internet, this online content consumption is a significant signal for understanding buyer intent. For every action a prospect takes, they create a trail of intent data across the internet. How do you access buyer intent data?

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Streaming Vs. Real-Time Intent Data

Zoominfo

Here’s how to apply streaming intent data into your GTM strategy: Identify Potential Buyer Interest: Intent signals (provided in real-time, on time) allow you to identify which companies are researching your solution, as they do it. In this day and age, you need real-time data, on time.

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Streaming Vs. Real-Time Intent Data

Zoominfo

Here’s how to apply streaming intent data into your GTM strategy: Identify Potential Buyer Interest: Intent signals (provided in real-time, on time) allow you to identify which companies are researching your solution, as they do it. In this day and age, you need real-time data, on time.

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Business Interest in COVID-19 Screening Rises Faster than Testing

Zoominfo

ZoomInfo analyzed data on its platform that measured buyer intent signals for the topics of COVID-19 screening, COVID-19 testing, and COVID-19 reopening strategies. These costs are short term if vaccinations proceed for the general population as expected in spring and early summer 2021.

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How Small Datapoints Can Drive Big Deals

Zoominfo

For example, popular buyer intent data (also known as buyer signals) pulls from big data to present upticks in online interest in certain topics from potential prospects. While more focused than big data, buyer intent can also be overwhelming if it’s not narrowed down, Smith says.

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Streaming vs. Real-Time Intent Data

Zoominfo

Here’s how to apply streaming intent data into your GTM strategy: Identify Potential Buyer Interest: Intent signals (provided in real-time, on time) allow you to identify which companies are researching your solution, as they do it. In this day and age, you need real-time data.

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What is Intent Data? Insights Beyond the 4 Corners of a Website

Zoominfo

The average B2B buyer is mostly finished with the buyer journey before they ever engage with a salesperson. That’s the goal of buyer intent data, a cutting-edge sales intelligence tool that cues you into prospects’ subtle buying signals , positioning you to be first in the door to make your pitch.