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7 Best B2B Lead Generation Tools for 2020

Lake One

Rather than inundate you with a list of 100 of the best B2B lead generation tools, we’re going to keep it focused. Here are the top seven tools we’re digging for generating new business leads in 2020. For organization’s who maybe lack design and/or tech resources, Unbounce makes lead capture easy peezy.

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How to Find the Perfect Balance Between Content Creation and Curation for Lead Capture

Scoop.it

Social media marketing spends reached 13.3% of global marketing budgets in February 2020, the highest they’ve been for the last two years, and they’re expected to keep on increasing by 62% over the next five years. The question is, then, how do you balance created vs. curated content for the best lead capture impact?

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Why Your Website is a Lead Generation Liability

Brandpoint

One of the most important lead generation tactics you have at your disposal is your website. If you’re looking to boost your lead generation efforts, your website is one of the first places to start. Here are some common lead generation mistakes organizations make with their website and how you should fix them.

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5 Lead Capture Apps You Need To Know About

Lead Liaison

* Updated on January 13, 2020. As a business owner you should be well aware about leads and how to generate them as well. The following is a list of apps that you can make use of when capturing leads. Lead Liaison’s GoCapture!™ ™ is a fully integrated event lead capture solution for B2B companies.

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8 High-Converting Lead Generation Landing Page Examples to Inspire Yours

Unbounce

Below, you’ll find eight lead generation landing page examples from Unbounce customers that prove effective lead gen comes in all forms. Instead of leaving prospective pupils to figure it out on their own, VIU created the “Worth It” campaign centered around this lead generation landing page. National Sewing Circle.

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Lead Generation = Revenue Generation

Anyword

As you may know, we’re currently conducting our “State of Publishing in 2020” survey ( please take a moment to fill it out !), One area that’s having a “moment” is lead generation campaigns. Right now, we’re seeing some fascinating and successful applications for lead generation campaigns. Let’s dive in. .

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B2B Demand Generation Best Practices: 10 Proven Ways to Improve Your Results

KoMarketing Associates

2020 was a tough year for B2B marketers – and everyone else. A few B2B marketing strategies did particularly well in 2020, and demand generation was one of them. For the marketers who were able to pivot quickly, many B2B demand generation best practices helped to ease the pain of 2020. The data bears this out.