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TV or not TV? That is the question: Insights on World Television Day

ClickZ

30-second summary: Television has gone through significant transformations since its invention in 1924. This World Television Day we reflect on some of the most curious TV-related metamorphoses over the decades. In 2020, 92% of young people in the US and UK (Generations Z and Y) are considered gamers, as per GlobalWebIndex.

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Programmatic advertising trends | 2020

Bannerflow

That’s why, within this blog, we are shining a light on the top programmatic trends to adopt in your digital advertising for 2020. Zenith also predicts that advertisers will spend $98 billion on programmatic advertising in 2020 alone, which will make up 68% of their total annual digital media advertising spend.

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45 Emerging Technology Stats to Know in 2020

Hubspot

eMarketer ). The percentage of businesses that offer chatbots could grow to 80% in 2020. The facial recognition market is estimated to grow by 20% in 2020. eMarketer ). eMarketer ). The same survey found that the most common device was a smart television, which 38% of participants owned. billion ( IDC ).

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Why social commerce will rule social media in 2020

Buffer

What’s coming to social media in 2020? Social commerce is one of the hottest trends in social media today, and it looks to have an even bigger impact in 2020. How to get started with social commerce in 2020. It can be hard to predict the future, especially for something as fast-changing as social media.

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Preparing your holiday advertising in 2020

Choozle

The 2020 holiday shopping season will look different compared to years past. But looking to the past—like what happened during Black Friday 2019—won’t be enough to prepare for Holiday Season 2020. But looking to the past—like what happened during Black Friday 2019—won’t be enough to prepare for Holiday Season 2020.

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The Rise of Streaming and Audio Advertising Post Cookies

Choozle

Video Streaming Adoption Back in 2020, Forbes estimated a global total of 1.1 Video Streaming Beats Linear TV and Cable TV Streaming is now the preferred platform for television and video users in the US, capturing 36% of overall viewing time. billion subscriptions to online video streaming services.

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The 6 Most Important Social Media Trends of 2017

Contently

eMarketer’s latest report on social media, the US Social StatPack , brings some much needed clarity to the space. By 2020, eMarketer predicts that 59 percent of U.S. By 2021, eMarketer predicts that mobile will rise from 24 percent of total media ad spending to 37 percent. Video, the present and future king.