Parse.ly

NOVEMBER 27, 2018

This year, time with digital media is expected to grow 4%, according to Nicole Perrin, Senior Analyst at eMarketer. But by 2020? Relatively more digital time will be spent with social networks,” Perrin said, “and, similarly, mobile time is also growing faster than the overall rate of digital, so more digital time will be mobile.”.

Emarketing 69

Emarketing Social Networks Traffic Facebook 69

Martech Advisor

DECEMBER 11, 2019

With 2020 just around the corner, let’s look at the trends and predictions about how 5G will impact marketing in the future. As marketers are bracing themselves for 2020, let’s look at the trends and predictions surrounding 5G’s impact on marketing. Demand surge in 5G mobile devices. alone will go up to $22.18

Marketing AI 79

Marketing AI Trends Mobile Advertising Planning 79

Porch Group Media

OCTOBER 24, 2019

Digital Advertising – Key Trends Heading into 2020. eMarketer ). eMarketer ). Mobile ad campaigns are five times more effective than online advertisements. Mobile Marketer ). Appearing in mobile search ad results can increase brand awareness by 46%. Mobile Advertising. Sharethrough ). billion in 2019.

Advertisements 56

Advertisements Advertising Trends Mobile Advertising 56

Choozle

SEPTEMBER 13, 2020

The 2020 holiday shopping season will look different compared to years past. But looking to the past—like what happened during Black Friday 2019—won’t be enough to prepare for Holiday Season 2020. But looking to the past—like what happened during Black Friday 2019—won’t be enough to prepare for Holiday Season 2020.

Advertisements 55

Advertisements Advertising Cost Per Thousand CPM 55

Contently

APRIL 19, 2017

eMarketer’s latest report on social media, the US Social StatPack , brings some much needed clarity to the space. Facebook’s mobile transformation is almost complete. In 2012, in the midst of an IPO, Facebook made a concerted effort to transition from desktop to mobile. users will access the app only through mobile.

Social Media 167

Social Media Trends Emarketing Media 167

Buffer

DECEMBER 4, 2019

What’s coming to social media in 2020? Social commerce is one of the hottest trends in social media today, and it looks to have an even bigger impact in 2020. How to get started with social commerce in 2020. It can be hard to predict the future, especially for something as fast-changing as social media.

Social Media 98

Social Media Rules Media Click Rate 98

ClearVoice

SEPTEMBER 4, 2020

eMarketer ). SEO leads to 20 times more traffic opportunities than pay-per-click on desktop and mobile devices. ( More than half of search traffic comes from mobile devices. eMarketer ). eMarketer ). Mobile devices account for more than 70 percent of YouTube watch time. eMarketer ). Jumpshot ).

Statistics 111

Statistics Emarketing Content Marketing Paid Search Agency 111

Contently

JULY 13, 2016

A recent study by eMarketer put the average CTR for standard banner ads at a paltry 0.12 Ads optimized for mobile and social media are growing increasingly popular as powerful ad networks like Facebook prove to be a much more effective, data-driven solution for digital advertising. Today, digital marketing is much different.

Banner Ads 80

Banner Ads Banners CTR Mobile Advertising 80

Webbiquity

OCTOBER 17, 2019

According to statistics compiled by DBS Interactive , eMarketer estimates that over a third of the US population (111.8 And ComScore predicts that by 2020, up to 50% of all online searches may be performed with voice search. Voice search, as noted above, is expected to make up half of all online searches by 2020.

Marketing Management 174

Marketing Management Emarketing SEO Search Marketing 174

Biznology

JUNE 19, 2014

Mobile is primarily about the devices and platforms, but mobility is a bigger idea. Mobility is very much at the heart of culture right now. Mobility in advertising and media is going beyond mobile advertising, to adding mobile functionality and targeting. Why should I be interested in mobility?

Mobile Advertising 80

Mobile Advertising Mobile Marketing Forecasting Emarketing 80

Martech Advisor

SEPTEMBER 26, 2019

Let’s look at ten B2B display advertising strategies as we head towards 2020. In this article, let’s look at the top ten B2B display advertising strategies for 2020 and beyond. According to eMarketer , the average US adult will spend 3 hours 43 minutes on mobile devices in 2019. Know the Campaign Goals.

Display 74

Display Advertising Agencies Advertisements Advertising 74

Bannerflow

SEPTEMBER 27, 2021

According to the latest eMarketer research , US display advertising is predicted to grow 27.5% In this article, we will touch on the following topics of interest, all of which are explored more thoroughly in our report: Why are mobile devices the place to be seen for your display ads? What are mobile display ads?

Display 98

Display Stats Advertisements Advertising 98

ClickZ

JULY 8, 2020

A mobile-first approach will become table stakes in creating convenient and safe environments for customers to engage with brands. Mobile-first experiences will become table stakes post-COVID-19. A mobile-first approach will become table stakes in creating convenient and safe environments for customers to engage.

Mobile Advertising 127

Mobile Advertising Advertising Agencies Budget Programs eCommerce 127

Porch Group Media

AUGUST 10, 2021

billion emails were sent and received every day in 2020. Mobile Email. Mobile is the most popular reading environment with 42% of all emails being opened on smartphones or tablets. Furthermore, Apple’s iPhone continues to be the undisputed leader in mobile email. Statista ) In 2021, 4.03 billion by 2024. for Insurance.

Advertising Benchmark 98

Advertising Benchmark Statistics Email Marketing Trends 98

Contently

JULY 13, 2016

A recent study by eMarketer put the average CTR for standard banner ads at a paltry 0.12 Ads optimized for mobile and social media are growing increasingly popular as powerful ad networks like Facebook prove to be a much more effective, data-driven solution for digital advertising. Today, digital marketing is much different.

Banner Ads 60

Banner Ads Banners CTR Media 60

Porch Group Media

FEBRUARY 16, 2021

Litmus, 2020 ) Just 16% of respondents believe their company measures email marketing’s ROI well or very well. Litmus, 2020 ) According to 80% of professionals, email marketing drives customer acquisition and retention. In 2019, 63% of marketer were using list management services compared to 56% in 2020.

Email Marketing 72

Email Marketing Optimization Marketing Strategy Marketing & Strategy 72

TrustRadius Marketing

AUGUST 21, 2018

The adoption of mobile device usage since 2011 is nothing short of a revolution. Wide mobile adoption crosses multiple demographics. This widespread adoption of mobile naturally has implications for the way we search for products and services in our professional lives. This is up from 35% in 2011.

Marketing Attribution 40

Marketing Attribution Ideal Customer Profiles B2B Mobile Advertising 40

readwrite

DECEMBER 17, 2021

According to eMarketer , programmatic will account for 88.2% A playable ad, for instance, is an interactive, engaging mini game that you can test when using another app (most often a mobile game). The pandemic stirred mobile ads and voice-activated advertising. CTV, audio and dynamic ad creatives will define programmatic.

Paid Content 119

Paid Content Trends Paid Search Agency Ads 119

Martech Advisor

FEBRUARY 3, 2020

Within the mobile gaming landscape, many sub-categories and unique opportunities to reach nuanced audiences exist. There’s a reason you saw mobile in-game advertising crop up in a lot of year-end industry prediction pieces: It’s huge—and its growth shows no signs of waning soon. More free-to-play mobile games.

Advertisements 62

Advertisements Advertising Mobile Advertising Allocation 62

Porch Group Media

NOVEMBER 10, 2022

Mobile Email. percent more than in 2020. 59% of Millennials primarily use their smartphone to check email, while 67% of Generation Z scans their inbox on mobile. A survey from eMarketer reveals that email marketing drives 25% of the overall revenues from those companies surveyed. billion in 2020 to a potential $17.9

Statistics 52

Statistics Marketing Budget Marketing & Strategy Stats 52

Hubspot

NOVEMBER 26, 2018

according to eMarketer. Source: eMarketer. This year, eMarketer has projected that Walmart will overtake Apple's #3 position on the top five list of online retailers, bumping the latter to #4. There are a few reasons for this projection, but according to eMarketer 's report, many of them point to disparities in growth.

eCommerce 69

eCommerce Emarketing Lead Ranking Amazon 69

KoMarketing Associates

JANUARY 27, 2014

From mobile marketing to content curation and revenue data, here are six statistics B2B marketers must pay attention to in 2014: 1. As eMarketer notes however, “Curation is not as easy as simply finding and sharing content. of B2B marketers say they currently use mobile in their strategies. For the other 61.4% MarketingProfs.

B2B Marketing 120

B2B Marketing Stats Planning Curation 120

Choozle

DECEMBER 15, 2020

Over 48 million homes will shift from linear TV to only connected TV (CTV) by 2021, according to eMarketer. billion in 2020, according to Tru Optik—a growth rate of over 50 percent year-on-year. Publishers use our technology to monetize their content across all screens and formats—including desktop, mobile, audio, and CTV.

Advertising Agencies 52

Advertising Agencies Advertisements Advertising Paid Search Agency 52

Digilant

JULY 22, 2021

It will come as no surprise that eMarketer found sales/revenue to be the leading marketing KPI (key performance indicator) for brand marketers in 2020. . In 2020, advertisers agreed that display ads were in the top four for most essential channels for accomplishing their goals (falling only behind video, search, and social). .

Display 52

Display Advertisements Advertising Cost Per Click 52

ClearVoice

OCTOBER 17, 2018

Therefore, eMarketer’s recent report that video will make up a quarter of all digital ad spend in 2018 should come as no surprise. eMarketer predicts that Facebook will continue with double-digit growth yearly through 2020. eMarketer estimates that almost half of U.S. percent will be using mobile coupons by 2022.

Spending 55

Spending Paid Search Agency Emarketing Video Marketing 55

ClickZ

JANUARY 15, 2021

Jivox is trusted by hundreds of leading companies including Electronic Arts, Marriott International, Mazda, Nestle, T-Mobile, Unilever, and more. Research from eMarketer predicts consumers will spend $709 billion on ecommerce sales in 2020 for a total increase of 19%, the highest spike since 2008.

eCommerce 114

eCommerce Personalization Paid Search Agency Purchase Intent 114

QuanticMind

NOVEMBER 2, 2018

If you’ve glanced at the headlines recently, you likely know that Amazon has far exceeded expectations when it comes to its digital ad business, and is set to be the world’s third largest digital advertising platform, according to market research firm eMarketer. Amazon Expanded Its Mobile Advertising Business. percent and 35.1

Amazon 40

Amazon Advertisements Advertising Emarketing 40

ClickZ

NOVEMBER 20, 2020

Nevertheless, Marketing Charts’ figures from 2020 suggest watching TV remains the favorite evening past time for 23% of Americans. . In 2020, 92% of young people in the US and UK (Generations Z and Y) are considered gamers, as per GlobalWebIndex. Not to mention what digitalization did to people’s screen time. For CTV/OTT advertisers.

Television marketing 89

Television marketing Marketing AI Mobile Advertising Paid Search Agency 89

Martech Advisor

NOVEMBER 1, 2019

According to eMarketer , the native ad spend in the US alone will climb up to $52.75 billion by 2020. Mobile Native Ads. Native advertising for desktop and mobile devices works the same way. However, the availability of mobile apps gives advertisers a few more avenues to spread their word. Prioritize Mobile.

Paid Content 54

Paid Content Advertising Benchmark Advertisements Advertising 54

Martech Advisor

MARCH 26, 2020

A report from eMarketer found that in 2019, US consumers spent more time with their mobile devices than they did watching TV. Smartphones accounted for 70% of that mobile time. As CTV, mobile, game consoles, and other in-home device usage is likely to increase in the near-term, there are a few things to keep in mind.

Advertisements 55

Advertisements Advertising Mobile Advertising Terms and Conditions 55

Martech Advisor

MARCH 6, 2020

Today, family members are more likely to binge-watch alone, in separate rooms and on mobile devices, or snack short social media video clips on their smartphones while waiting for class to start or in line at Starbucks. of total mobile internet time in the third quarter of 2018 to 13.5% aged 13-16 are on TikTok, according to eMarketer.

Video Marketing 71

Video Marketing Mobile Advertising Emarketing Youtube 71

Oktopost

SEPTEMBER 13, 2022

An Emarketer report forecasted that digital ad spending in the financial services sector would grow 9.7% billion in 2020. Over 70% of that amount will be spent on mobile advertising – an increase of 13% to $13.9 billion – placing financial services as the second-biggest consumer of digital advertising.

Social Media 84

Social Media Work Management Marketing Management Service 84

ClearVoice

DECEMBER 5, 2018

A recent report from eMarketer shows that from 2014-2017, social media usage climbed by about 5 minutes per day per user each year. A recent report from @eMarketer shows the average time users spent on social media per day has grown 2 minutes and 53 seconds more per day, in 2018 over 2017. contentmarketing Click To Tweet.

Social Media 61

Social Media Media Emarketing Facebook 61

Choozle

DECEMBER 16, 2020

According to eMarketer , next year, private marketplace buying will overtake the buying on open exchanges for the first time. Nextdoor – ROS – Mobile In-App – Native. Telaria – Desktop & Mobile – Business – Native. Buzzfeed -RON – Desktop & Mobile Web – Display.

Cost Per Thousand 52

Cost Per Thousand Advertisements Advertising CPM 52

distribion

NOVEMBER 9, 2016

Just above word-of-mouth/customer referrals (45.8%), SEO (41.5%), social media (32.2%), digital marketing (27.1%), native (9.3%) and mobile (4.2%). By 2020, customer experience will overtake price and product as the key brand differentiator. 82% of viewers watching TV are also using their mobile device. – eMarketer.

Stats 79

Stats Email Marketing Trends Work Management 79

readwrite

DECEMBER 17, 2021

According to eMarketer , programmatic will account for 88.2% A playable ad, for instance, is an interactive, engaging mini game that you can test when using another app (most often a mobile game). Think with Google” reports that 27% of the global online population uses mobile voice search. Dynamic ad insertion and CTV.

Paid Content 52

Paid Content Trends Paid Search Agency Ads 52

readwrite

DECEMBER 17, 2021

According to eMarketer , programmatic will account for 88.2% A playable ad, for instance, is an interactive, engaging mini game that you can test when using another app (most often a mobile game). The pandemic stirred mobile ads and voice-activated advertising. CTV, audio and dynamic ad creatives will define programmatic.

Paid Content 52

Paid Content Trends Paid Search Agency Ads 52