6sense

JULY 22, 2020

6sense, the leading Account Engagement Platform, today announced Native Retargeting, which enables 6sense customers to programmatically serve display ads to all website visitors or visitors from target accounts. With this release, 6sense now delivers the most comprehensive and accurate account-based advertising capabilities in the market.

Ideal Customer Profiles 62

Ideal Customer Profiles Advertising Agencies Account Based Marketing ABM 62

ClickZ

JANUARY 15, 2021

Brands have to, at all costs, find the best way to predict customers’ path-to-purchase that works in the new normal. Jivox Kairos Purchase Prediction Engine drives sales by matching the right products with consumers that have the highest purchase intent. Customer journey optimization.

eCommerce 114

eCommerce Personalization Paid Search Agency Purchase Intent 114

Madison Logic

OCTOBER 11, 2022

Your sale does not start with the first conversation between your sales team and the customer. It began when your customer recognized a problem or opportunity for their business. And wouldn’t it be great to know more about your buyers so you can personalize and activate a great customer experience from start to finish? .

Intent Data 52

Intent Data Intent Marketing Budget Buyer Intent 52

Martech Advisor

NOVEMBER 5, 2019

Here we track the top trends you need to follow in the programmatic Ad Tech space for 2020 and beyond. According to Zenith’s ‘Programmatic Marketing Forecasts’ report, programmatic ad spend will reach $98 billion, amounting to 68% of the global digital media ad spend by 2020. AI in programmatic advertising.

Advertising Agencies 100

Advertising Agencies Marketing AI Advertisements Advertising 100

Anyword

OCTOBER 31, 2018

While it may not be as common as display advertising or branded content, we’ve seen affiliate monetization increasing in popularity among publishers. The industry is growing, and fast; Forrester predicts it will be worth $6.8 billion by 2020. Many publishers start their affiliate program with Amazon as their sole partner.

CPC 52

CPC Cost Per Click Advertising Agencies Newsletter 52

Televerde

OCTOBER 30, 2019

In 1555, he published Les Prophesies, a collection of his major, long-term predictions; many of which are cited as truths today. By 2020, businesses that use AI to uncover new insights will take $1.2 trillion each year from competitors that don’t, according to Forrester. Forrester, 2017). Business Insider, 2018).

Paid Content 45

Paid Content Statistics B2B Marketing Peer-to-peer 45

QuanticMind

DECEMBER 13, 2019

First, what is a Customer Data Platform (CDP)? A customer or consumer data platform (CDP) is a platform or a software that creates a persistent, unified record of customer data that is accessible to other systems. So, then, why is customer data integration vital for insights-driven businesses? trillion by 2021.

Marketing Automation Services 52

Marketing Automation Services Enterprise Management Ideal Customer Profiles Work Management 52