Media 2020: The Marketer’s Guide to the Present and Future of the Internet
Contently
JULY 13, 2016
The commercial internet as we know it began 22 years ago when AT&T ran the first banner ad in Wired’s online presence HotWired. For digital marketers, this is what advertising looked like for much of the internet’s early history: website display ads. Banner ads still exist, but CTRs are far lower.
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