Spiralytics

JANUARY 31, 2023

According to Chartable, the podcasting industry also saw an 82% increase in branded content from 2020 to 2021. billion on podcasts in 2022, which is forecasted to reach and exceed $2.5 billion by 2024. million podcast listeners in 2021—200,000 more than Apple Podcasts ( eMarketer ) 424.2

Statistics 160

Statistics Paid Search Agency Planning Advertising Agencies 160

QuanticMind

SEPTEMBER 19, 2023

In fact, CTV accounted for 30% of all political programmatic ad spend during the 2022 election cycle—a 63% increase from 2020 and a 600% increase from 2018. And that trend is snowing no signs of slowing: The 2024 presidential elections are forecast to see 80% more CTV/streaming ad spend than the 2022 midterms, hitting $1.8

Advertisements 52

Advertisements Advertising Forecasting Trends 52

Stevens & Tate

AUGUST 10, 2020

The following articles highlight current August 2020 marketing trends that we think are worth paying attention to: Noteworthy Marketing News. In March , E Marketer’s Mobile Ad Spending Report forecasted that the pandemic would cause a 20% increase in mobile ad spending, but they have now updated this expectancy and reduced it to 4.8%

Trends 64

Trends Spyware Work Management Paid Search Agency 64

Engagio

APRIL 12, 2024

So are predictable business operations … for strategic planning (forecast demand) and resource allocation (both human capital and technology investments). According to Salesforce.com’s State of the Connected Customer (6th edition, 2024) , 68% of customers say advances in AI make it more important for companies to be trustworthy.

Marketing Management 62

Marketing Management Allocation Lead Ranking DemandBase 62

ClickZ

NOVEMBER 21, 2019

Amazon, Alibaba, Pinduoduo forecasted to be the leading retailers in 2024. As a result pureplay retailers like Alibaba, Amazon and JD.com are projected to dominate the retail sector by 2024. And this isn’t foretasted to change much in five-years as only eBay is expected to crack into the top 10 by 2024.

eCommerce 100

eCommerce Amazon Lead Ranking Lock-In 100

Porch Group Media

JULY 27, 2021

Analysis of homeowner’s search trends revealed that searches for remodeling, kitchen remodeling, and general contractors for home improvement have more than doubled since 2020. By 2024, the smart home market is expected to grow from $76.6 billion by 2024, at a CAGR of 12%. Home Remodeling Searches Have Doubled.

Trends 59

Trends First-Mover Advantage Statistics Forecasting 59

Outgrow

DECEMBER 17, 2020

According to reports , digital advertising spends in the UK fell by 5% YoY in the first half of 2020 compared to H1 2019. However, as per the Mobile Quarterly Index by PubMatic , mobile ad spends globally soared 71% YoY during the second quarter of 2020. in April 2020 as compared to the figures of March 2020. to £2.84bn.

Statistics 98

Statistics Paid Content Trends Cost Per Click 98

Sword and the Script | B2B

OCTOBER 3, 2020

B2B trade shows won’t recover for years Live events like tradeshows and conferences have traditionally ranked as one of the top sources of leads , but that all but dissolved in 2020. As we head into Q4 for 2020, many marketers are planning budgets for the next year and wrestling with how much budget to set aside for live events.

Trade Show 70

Trade Show Marketing Budget Creation Marketing Budget Buy 70

PureB2B

JUNE 23, 2021

Towards the end of 2020, 42 percent of marketers polled claimed the coronavirus pandemic had shifted their ABM goals. By 2024, expenses on video advertising are predicted to increase to $12.66 It is now easier to analyze and forecast the performance of email campaigns. Account-Based Marketing. billion, a rise from the $10.18

Marketing AI 62

Marketing AI Trends B2B Marketing B2B 62

DealSignal

FEBRUARY 1, 2024

For our 2023 forecast, we’ve included insights from several B2B marketers. B2B Marketing Trends: Tactics to Deploy in 2024 Ethical data collection In the evolving landscape of B2B marketing, ethical data collection emerges as an indispensable skill set. Read on for our B2B marketing trends for 2023.

B2B Marketing 52

B2B Marketing Trends Work Management Marketing AI 52

Single Grain

JANUARY 3, 2020

” By 2020, the world’s data storage is predicted to reach 40 zettabytes of data (that's 40 trillion gigabytes)! In this article, we’ll explore business intelligence trends, as 2020 is sure to see more companies look beyond basic analytics tools for comprehensive solutions. 7 Business Intelligence Trends You Can't Ignore in 2020.

Enterprise Management 105

Enterprise Management Trends Marketing AI Work Management 105

Webbiquity

SEPTEMBER 12, 2023

2020 started as a year of great optimism, with rosy forecasts for growth amid a strong economy. But virtual events also remain popular, and dramatic improvements in virtual event technology driven by the pandemic make today’s virtual events much more engaging than in the pre-2020 days.

Marketing Report 304

Marketing Report Event Marketing Stats Paid Search Agency 304

Marketing Insider Group

FEBRUARY 5, 2024

Wallaroo) Social media advertising spending is expected to surpass $300 billion in 2024. Martech) The US Bureau of Labor Statistics forecasts a 10% annual increase in employment for marketing managers over the next eight years. MarketingEvolution) The demand for market research analysts is expected to grow 22% from 2020 to 2030.

Paid Content 219

Paid Content Stats Marketing Budget Webinar Metrics 219

Convert

MAY 24, 2022

Forecasts suggest online sales could account for nearly half of all retail revenues by 2024.However, Nike’s margins during its fourth quarter of 2020 shrank to 37.3% However, the results are not all positive. Nike , for example, saw its digital sales soar by 75%, representing 30% of its total revenue. from 45.5%

eCommerce 52

eCommerce Lead Ranking Bundling Paid Search Agency 52

Martech Advisor

NOVEMBER 5, 2019

Here we track the top trends you need to follow in the programmatic Ad Tech space for 2020 and beyond. According to Zenith’s ‘Programmatic Marketing Forecasts’ report, programmatic ad spend will reach $98 billion, amounting to 68% of the global digital media ad spend by 2020. AI in programmatic advertising.

Advertising Agencies 100

Advertising Agencies Marketing AI Advertisements Advertising 100

Content Standard

APRIL 19, 2024

User growth has remained consistent since 2021 and is forecasted to continuously increase in the U.S. between 2024 and 2028 by a total of 12.6 After introducing Reels in 2020, largely to compete with TikTok, Instagram has been prioritizing its video content; does your business have the capability to create video for Reels?

Paid Content 90

Paid Content Social Media Advertising Channels Brand Identity 90

SalesChoice

OCTOBER 4, 2016

The Recent Tractia 2015 study forecasts the sales of enterprise AI will be a cumulative $43.5 billion between 2015 and 2024. By 2020, they expect the number will rise to about 95 of the top 100. SalesChoice , our company, has primarily been researching and applying Machine Learning AI Methods in our software.

Marketing AI 20

Marketing AI Budget Programs Sales Cycle Forecasting 20

Biznology

FEBRUARY 10, 2020

Longforecast Litecoin Price Prediction for 2020 and 2022. Now, let’s take a look at Litecoin value forecasts from leading prediction sources. Essentially, forThe submit What’s the outlook for Litecoin in 2020? Binance, the world’s leading crypto foreign money trade. Trade the largest range of crypto pairs, from anyplace.

Peer-to-peer 104

Peer-to-peer Ad Exchange Privacy Policies Digital Asset Management 104

Single Grain

JUNE 13, 2023

throughout the forecast period, indicating substantial growth. percentage points compared to the second half of 2020. Websitebuilder ) In 2024, Facebook ad revenue is projected to rise to $75.11 billion in 2021 and is projected to reach $56 billion by 2024. billion USD. Techjury ) U.S. Startupbonsai ) As much as 80.5%

Paid Content 102

Paid Content Statistics Advertising Agencies Advertisements 102

Valasys

APRIL 17, 2023

Capturing data and then running predictive analysis to forecast trends and project customer behavior remained crucial. from 2020 to 2027. billion in 2020 to USD 10.3 billion by 2024, at a CAGR of 13.9%, with cloud-based solutions driving growth in the market. Data is the digital currency for the marketing ecosystem.

Marketing Automation Services 59

Marketing Automation Services Marketing AI Marketing Automation Automation 59

B2B Marketing Directions

MARCH 27, 2022

of total global online B2B sales were made via online marketplaces, but they are forecast to account for 30% of all online B2B sales by 2024. In 2020, B2B e-commerce sales in the US represented only 14% of total US B2B sales , so B2B e-commerce has plenty of room to grow. In 2019, only about 7.5% trillion this year, up from $1.58

Enterprise Management 52

Enterprise Management Work Management Marketing Management Merchandising 52

DealSignal

JANUARY 31, 2023

For our 2023 forecast, we’ve included insights from several B2B marketers. PostcardMania , a marketing company that specializes in direct mailers, saw a 31% increase in earnings over 2020 – signaling a growing trend in direct mail. Read on for our B2B marketing trends for 2023.

B2B Marketing 52

B2B Marketing Trends Work Management Marketing Management 52

Convert

MARCH 2, 2022

You can use big data to optimize inventory costs via demand forecasting and inventory predictions or use cognitive order management to calculate optimal shipping rates or offer BOPIS (buy online pick up in store) to customers. According to Kibo’s E-commerce Quarterly , the Q3 2020 conversion rates in the US hovered around 2.7%.

Optimization 64

Optimization Lead Ranking Elasticity Work Management 64

Optinmonster

JANUARY 15, 2020

billion in 2024. If they’re even half right about that forecast, you’ll be leaving money on the table by not optimizing your marketing strategy for mobile. will scan a QR code in 2020 , which is up from 10.44 Because all trends point to its continued growth in the world of eCommerce. billion in 2019 to $418.9 million in 2019.

Mobile Marketing 67

Mobile Marketing Planning Tips Paid Search Agency 67

Convert

MARCH 2, 2022

You can use big data to optimize inventory costs via demand forecasting and inventory predictions or use cognitive order management to calculate optimal shipping rates or offer BOPIS (buy online pick up in store) to customers. According to Kibo’s E-commerce Quarterly , the Q3 2020 conversion rates in the US hovered around 2.7%.

Optimization 52

Optimization Lead Ranking Elasticity Work Management 52

Martech Advisor

SEPTEMBER 27, 2019

billion in 2024. The bidder is capable of forecasting the price of the ad inventory based on historical data, predicting the traffic for the inventory and the ad click-through rate (CTR). Learn More: Top 5 Programmatic Advertising Platforms for 2020 and Beyond. billion in 2019 to $31.3 demonstrates this. Table of Contents.

Cost Per Thousand 72

Cost Per Thousand Demand Features Work Management 72

Stevens & Tate

DECEMBER 1, 2019

Snapchat Readies 2020 News Push. Snapchat created a news channel that focuses solely on the 2020 democratic debates and gives the presidential candidates more visibility. Local Mobile, Social Ad Sales to Near $45B by 2024, Forecast Says. billion in 2020, according to a forecast by BIA Advisory Services.

Trends 52

Trends Advertising Agencies Mobile Advertising Forecasting 52

QuanticMind

JULY 11, 2023

While the Digital Markets Act (and its rules that govern so-called “gatekeeper platforms”) has already come into force, the wider-reaching Digital Services Act won’t go into effect across the EU until 2024 , giving Big Tech companies—and the advertisers who use them—a bit more time to adjust their strategic plans and ensure proper enforcement.

Advertising Agencies 40

Advertising Agencies Marketing AI Advertisements Advertising 40