ClickZ

JANUARY 2, 2021

2020’s most valuable companies were Apple (US$1,993 billion), Microsoft (US$1,588 billion), Amazon (US$1,578 billion), and Google (US$1,046 billion). Apple made US $65 billion in consumer electronic goods’ sales for Q4 2020, making it the leader. We spotted how 2020 has been for the industry titans and what 2021 holds.

Forecasting 97

Forecasting Advertising Agencies Cost Per Thousand Advertisements 97

Outgrow

DECEMBER 17, 2020

According to reports , digital advertising spends in the UK fell by 5% YoY in the first half of 2020 compared to H1 2019. However, as per the Mobile Quarterly Index by PubMatic , mobile ad spends globally soared 71% YoY during the second quarter of 2020. in April 2020 as compared to the figures of March 2020.

Statistics 98

Statistics Paid Content Trends Cost Per Click 98

Martech

OCTOBER 19, 2022

In 2023, programmatic video advertising spend will be more than double what it was in 2020 (InsiderIntelligence). Juniper Research) $100 million: Amount per day U.S. companies are expected to be losing to advertising fraud in 2024, an increase of 125% since 2018. billion in 2022 ( Statista ). ad spend lost to fraud this year.

Advertising Agencies 108

Advertising Agencies Paid Content Cost Per Thousand Advertisements 108

Valasys

JANUARY 2, 2020

The landscape of digital advertising will be more dynamic in the year 2020 than ever before. Promotional tactics for online businesses & the process of acquiring new leads are anticipated to reach entirely new avenues in the year 2020. The PPC trends 2020: Gearing Up for the New Dawn in Digital Marketing.

Paid Content 64

Paid Content PPC Trends Marketing AI 64

Martech Advisor

NOVEMBER 5, 2019

Here we track the top trends you need to follow in the programmatic Ad Tech space for 2020 and beyond. According to Zenith’s ‘Programmatic Marketing Forecasts’ report, programmatic ad spend will reach $98 billion, amounting to 68% of the global digital media ad spend by 2020. AI in programmatic advertising.

Advertising Agencies 100

Advertising Agencies Marketing AI Advertisements Advertising 100

Single Grain

JUNE 13, 2023

WebFX ) For Search Ads, the average cost per acquisition across all industries and target markets is $41.40. WordStream ) B2B PPC campaigns cost between $115,000 and $122,000 on average. Techjury ) In the market for search advertising, the average ad expenditure per average user of the internet is expected to reach $378.60

Paid Content 102

Paid Content Statistics Advertising Agencies Advertisements 102

Single Grain

JUNE 5, 2023

from 2020 to 2027. Statista ) The American pay-per-performance value makes up 24.4% PPC Expo ) The top three PPC ads receive 46% of page clicks. WebFX ) 52% of PPC ad clicks come from users on mobile phones. WebFX ) The average CPC for Google search ads is $1-$2. WebFX ) The average Google CPC is $1.16.

Paid Content 52

Paid Content Statistics PPC Privacy 52