InsightSquared

MAY 29, 2019

Hosted at Fenway Park, InsightSquared put forth a bold vision—to organize the revenue operations event of the year. Two years later, I’m very proud to share that OpFocus is a Gold Sponsor for Ramp 2019 ! Ramp 2019 is going to be the Revenue Operations event of the year. We’ve shared expertise and best practices.

Peer-to-peer 228

Peer-to-peer Conference Marketing Management Communities 228

KoMarketing Associates

DECEMBER 3, 2019

Video is becoming increasingly important to marketers, and new research indicates that many organizations are willing to increase their budgets for this medium in the coming months. Video Continues to Be Beneficial to Marketers.

Budget Programs 159

Budget Programs Marketing Report Video Marketing Organization 159

Marketing Insider Group

JANUARY 23, 2019

“Why You Need to Align Your Marketing and Sales Team for 2019.” Another year, another article for why it is important for organizations to align their marketing and sales teams – as if organizations do not know this given the […].

Marketing 197

Marketing Organization 197

Onalytica B2B

NOVEMBER 22, 2018

So as we begin to round up 2018 and start planning for 2019, we want to let you in to a few of the top tips shared with the group from the influencer marketing experts, brand experiences and the influencers themselves, around influencer best practice. So make this something you do before entering 2019!

Planning 266

Planning Tips Top of Funnel Work Management 266

Lead Liaison

NOVEMBER 29, 2022

5 Creative Solutions for Event Organizers. in-person events per year (6% more than in 2019). As trade shows and marketing events start to fill up the calendar, event organizers need creative solutions to bring in more attendees and drive value to sponsors and other stakeholders. Scavenger Hunts. Two Truths and a Lie.

Work Management 95

Work Management Marketing Management Creativity Organization 95

InsightSquared

JUNE 28, 2019

Ramp 2019, the revenue ops event of the year organized by InsightSquared, returned this year with exciting news and insightful discussions. At Ramp 2019, InsightSquared revealed multiple powerful new features and product updates aiming at higher revenue ops empowerment. InsightSquared Solutions Reveals. Sales Ops Best Practices.

Marketing Analytics Tools 136

Marketing Analytics Tools Marketing Automation Services Forecasting Customer Surveys 136

Zoominfo

JULY 9, 2019

8 Ways to Collect Better Customer Testimonials in 2019. The Harvard Business Review recently conducted a study and among the retail enterprises they surveyed, only 5% qualified as data-driven organizations ( source ). And there you have it— our July 2019 B2B Blog Post Round-Up. Let’s get into it. Enter, behavioral segmentation.

Zoominfo 180

Zoominfo B2B Word of Mouth B2B Sales 180

Biznology

MARCH 7, 2019

Here’s a lineup of top-quality conferences scheduled in the remainder of 2019. March 2019. Organized by Demandbase, with free livestream of the keynotes for those who can’t attend in person. April 2019. May 5-8, Austin, Sirius Decisions 2019 Summit. May 5-8, Austin, Sirius Decisions 2019 Summit. My favorite.

Conference 146

Conference B2B Marketing B2B DemandBase 146

Martech

JUNE 17, 2022

The Stackies are a contest for organizations to submit a visual illustration of their martech stack. My favorite part of the Stackies is observing all the different ways organizations choose to organize and catalog their martech stacks. Earlier this month, Scott Brinker revealed the 2022 Stackie Award Winners.

Organization 116

Organization Marketing Analytics Tools Marketing Automation Services Industry CMS 116

Zoominfo

MAY 21, 2019

When implicit bias goes unchecked, it can influence every aspect of an organization, from hiring and promotions to small day-to-day interactions. Implicit bias training helps employees understand and minimize the role of unconscious bias within their organization. And there you have it– the May 2019 B2B Blog Post Round-Up.

Zoominfo 189

Zoominfo B2B Work Management Marketing Management 189

Biznology

JANUARY 6, 2020

I’ve known Chris Jeffers for years, but 2019 saw his major move. Bernice Grossman is one of the early lights in B2B data management, who saw long before most the essential value of complete, clean and well-organized customer information to the success of B2B marketers everywhere. Another great year in B2B marketing.

netFactor 197

netFactor B2B Marketing Advertising Agencies Paid Search Agency 197

Zoominfo

JANUARY 28, 2019

In 2019, ZoomInfo is taking to Twitter to host a series of 12 Q&A-type discussions. The 2019 #ChatZoomInfo Line-Up. If done successfully, B2B blogging can be enormously effective at driving organic traffic to your website, engaging potential buyers, and generating high-quality leads for your sales team. Business Blogging.

Zoominfo 157

Zoominfo Twitter Account Based Marketing Cold Calling 157

ANNUITAS

DECEMBER 20, 2018

In this new world where 42% of buyers become “annoyed” by non-personalized content, adoption of account-based targeting strategies and innovative marketing technology solutions is growing rapidly in marketing organizations. What can we expect in 2019? Other trends for ABM will center around data and technology innovations.

Demand Generation 140

Demand Generation Account Based Marketing Demand Marketing AI 140

Zoominfo

AUGUST 7, 2019

Although we’ve said it before, we feel it’s worth repeating: Prospect and customer data is the most critical asset a B2B organization can own. 60% of people change job titles within their organizations each year. The post Automated Data Hygiene: 2019 Database Maintenance appeared first on ZoomInfo Blog.

Data Hygiene 150

Data Hygiene Automation Zoominfo B2B Sales 150

Marketing Insider Group

NOVEMBER 12, 2018

.” – Napoleon Bonaparte If there’s one area where you can gain agreement across the entire c-suite, it’s in initiatives that save the organization time and money. The post Emerging Opportunities for Digital Marketers to Work Smarter & More Efficiently in 2019 & Beyond appeared first on Marketing Insider Group.

Efficiency 174

Efficiency Marketing & Strategy Marketing Organization 174

Aberdeen

JANUARY 30, 2020

But as we make our way through Q1 2020, it’s important to look back at 2019 and review the martech trends that defined the past year. As you plan for 2020, remember the impact of these three 2019 trends—the continued growth of artificial intelligence, data privacy maturation, and voice technology. Data Privacy Maturation.

Marketing AI 81

Marketing AI Trends Privacy Intent Data 81

Biznology

DECEMBER 23, 2019

2019 saw impressive growth in the sales force, and with it came the need for businesses to find innovative ways to maintain their current workforce. Here are some of the most popular strategies that took off in 2019, and that we can expect to see skyrocket in the coming decade. Goal Attainment Bonuses.

Trends 118

Trends Ethics Transparency Public Relations 118

Adobe Experience Cloud Blog

DECEMBER 19, 2018

It’s that time of year when sales, marketing, and business pundits share predictions for what’s to come in 2019. This leaves sales leaders scratching their heads trying to figure out where the opportunities are for their organization and what they need to prepare for going forward. Want to achieve greater sales results in 2019?

Stats 134

Stats B2B Thought Leadership Opinions Thought Leadership 134

ATAK Interactive

MAY 23, 2019

If you take a step back and put yourself in the consumers’ shoes, you’ll find that it’s starting to take a toll on their level of trust with some of these organizations. Below, we’ll provide you with an overview of 2019 email marketing trends that matter the most. In 2019, that has all changed. Interactive Content Takes off.

Email Marketing 122

Email Marketing Trends CAN-SPAM Privacy 122

ATAK Interactive

MAY 13, 2019

Last month, the International Sign Association (ISA) hosted the Sign Expo 2019. Moreover, as sponsors of the event, Nova Polymers collaborated with ISA for the Sign Expo 2019 app and wayfinding kiosk. This campaign centered on a contest to win a $250 gift card, which aided ISA hitting its new attendance record for the Sign Expo 2019.

Banner Ads 78

Banner Ads Banners Vendors Organic Leads 78

Buffer

DECEMBER 10, 2019

Instagram Stories was one of the most dynamic social media channels in 2019. So much happened with Stories — from new developments with the product to strong returns on Stories ads and organic reach. And at Buffer, Stories has been a major focus in 2019 as well. The Best Instagram Stories of 2019. The list includes: .

Best Practices 100

Best Practices Template Social Media FAQ 100

Valasys

JULY 24, 2019

In a State of Social Media 2019 Report (published by buffer.com), it was found that about 93.7% Source: buffer.com/state-of-social-2019, State Of Social Report, 2019). The more potential buyers will engage with marketing content on Facebook, the better the strategy is for improving the organic reach of the marketers.

Facebook 45

Facebook Cost Per Thousand Organization Top of Funnel 45

Envy

JANUARY 14, 2019

IBM Think 2019. February 12-15, 2019 / San Francisco, CA. RSA Conference 2019. Keynote speakers will include addresses from Sylvia Acevedo , a rocket scientist who is now the CEO of Girl Scouts of the USA, and Caleb Barlow , leader of IBM’s X-Force Intelligence organization (who also gave a great TED Talk about cybercrime).

Trade Show 113

Trade Show Gartner Conference Work Management 113

Contently

JANUARY 3, 2019

I’ve seen all the roundups for 2019, and if there’s one prediction I know to be true, it’s that marketing predictions are meaningless. In 2019, I want to emphasize the quality of the creative ideas we work on with our clients and partners over the volume of content. Even worse, everyone else publishes similar lists.

Work Management 130

Work Management Marketing Management Advertising Agencies Content 130

Brandpoint

MAY 9, 2019

Brandpoint at the 2019 MN PRSA Classics Awards. The 2019 MN PRSA Classics Awards. Brandpoint had the honor of attending the 2019 Classics Awards ceremony put on by the Minnesota Public Relations Society of America. The post Takeaways from the 2019 MN PRSA Classics Awards appeared first on Brandpoint.

PR 110

PR Public Relations CPA Cost per Acquisition 110

ClearVoice

NOVEMBER 2, 2018

Whatever your specialty, we’ve created this handy guide of some of the best marketing conferences and events throughout 2019 to help you strategize your conference schedule. Find the details you need for 20+ top conferences through 2019 all in one place. Best marketing and content marketing conferences through 2019. 30-31, 2019.

Conference 107

Conference Advertising Agencies Demand Generation Agencies Enterprise Management 107

Conductor

JUNE 29, 2021

The problem modern SEOs face today is one of falling organic traffic, as the amount of organic traffic that Google sends to other sites has declined nearly 15% between 2016 and 2019. The post Gain Organic Traffic From Social Media Conversations appeared first on Conductor Spotlight. Create content for humans!

Social Media 83

Social Media Traffic Marketing AI Organization 83

Adobe Experience Cloud Blog

FEBRUARY 13, 2019

As a marketer, disregarding data in 2019 is like dismissing the internet as a fad in 1995. With automated marketing systems, you can organize prospect and customer information in a centralized hub, enabling you to easily search for key data points. Data makes personalization possible. It’s the blood running through marketing’s veins.

Personalization 134

Personalization Planning Paid Search Agency Marketing Automation Services 134

Engagio

APRIL 29, 2019

TOPO Summit was another huge success in 2019, bringing together the sharpest Sales and Marketing minds in B2B. Scott highlighted five key ideas that will make an impact in 2019 and beyond. Scott highlighted five key ideas that will make an impact in 2019 and beyond. 2019 TOPO Account Based Benchmark – Eric Wittlake, Sr.

Account Based Marketing 83

Account Based Marketing ABM Enterprise Management Demand Generation 83

Sprout Social

JANUARY 2, 2019

We’ve put together a comprehensive guide to coming up with your social media marketing plan for 2019 to help you start the new year strong. Integrate emerging trends and best practices into your 2019 social media marketing strategy. 2019 goal setting and metrics to match. Don’t panic. Download Here.

Paid Content 111

Paid Content Social Media Planning Campaigns 111

SnapApp

DECEMBER 11, 2018

Instead of focusing on chasing marketing trends this year, focus on making yourself a content creation expert and watch good, old-fashioned content marketing work its magic in 2019. Bring it On, 2019. Want more planning tools to organize your 2019 campaigns? Want more planning tools to organize your 2019 campaigns?

Trends 102

Trends Top of Funnel Planning Lead Scoring 102

Hubspot

OCTOBER 4, 2019

Statistics help organize where to invest your ad dollars in content and which areas to avoid. Whether you’re interested in where to begin the buyer’s journey on Facebook or the cost of paying for ads, find the Facebook statistics you need to know for 2019. Our Facebook stats are organized into five categories: 1. 43% of U.S.

Statistics 78

Statistics Facebook Cost Per Click Mobile Advertising 78

ClickZ

AUGUST 21, 2019

The State of Enterprise Sales Enablement, 2019. According to Seismic’s newly-released report, entitled The State of Enterprise Sales Enablement, 2019, providing a personalized customer experience is both the biggest challenge – and the biggest opportunity – for effective sales enablement. How can you do this?

Organization 105

Organization Personalization Effectiveness Forrester 105