article thumbnail

Report: 60% of Marketers Give Their Lead Nurture Programs a Failing Grade

KoMarketing Associates

Lead nurturing is essential for converting prospects into customers, but new research suggests that marketers are still struggling with this critical component to success. Lead Generation from Sales and Marketing Teams. CSO Insights conducted the “2019 Sales Performance Report,” and statistics showed that last year, 52.6%

article thumbnail

Automated Data Hygiene: 2019 Database Maintenance

Zoominfo

Protect your email reputation with access to the most accurate and up-to-date email addresses, decrease the time-to-action with better routing, and improve segmentation and lead nurturing. The post Automated Data Hygiene: 2019 Database Maintenance appeared first on ZoomInfo Blog. Contact us today to learn more.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Use Video in Your B2B Lead Nurturing Strategy

Golden Spiral

Despite the favoritism towards video, and the dozens of stats to back it up all across the Internet, many B2B tech companies struggle to integrate video into their lead nurturing strategy due to both the financial investment and the amount of skill required to produce professional videos on a regular basis.

article thumbnail

A Look Back at Our Top 10 Articles of 2019

Circle Studio

As we wrap up another year, we turn our attention to the most popular posts published on our blog in 2019. . As we approach the end of 2019, it’s time to take a look at key B2B marketing trends that will emerge in the year ahead. 9 Simple Tips to Improve Your Lead Nurturing Campaigns. Read Article. Read Article.

article thumbnail

B2B Demand Generation Tactics Your Boss Expects You to Master in 2019

Rev

That’s B2B marketing in 2019 in a nutshell. . Top Lead Nurturing Priorities . What’s Obvious: Increasing opportunities and conversions are two metrics that showcase the quality of your lead nurturing campaigns. Top Lead Nurturing Tactics . advertisement. Drinking from a firehose. . Email marketing.

article thumbnail

The 8 content marketing trends software marketers need to know for 2019

Tomorrow People

Lead nurturing, like lead generation, is of equal importance. Lead nurturing has been around for a while, and yet it's still an effective way for us to educate and reach our personas. Our campaigns are based around these personas, so we tailor the calls to action and the messaging based on what their needs are.

Trends 166
article thumbnail

How to Find and Connect with Your B2B Customer in 2019

SnapApp

How will you reach new customers in 2019? To give you some inspiration – or maybe just to back up what you’ve already decided to do – we’ve assembled ten proven tactics for demand generation success in 2019. That’s not going to change in 2019. Invest in Lead Nurturing. Do Your Audience Research.